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Table of Contents

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

SCHEDUL E 14A

SCHEDULE 14A

Proxy Statement Pursuant to Section 14(a) of
the
Securities Exchange Act of 1934 (Amendment

(Amendment No.   )

Filed by the Registrantý   ☒

Filed by a Party other than the Registranto  ☐

Check the appropriate box:


Check the appropriate box:

o


Preliminary Proxy Statement

o


Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2))

ý


Definitive Proxy Statement

o


Definitive Additional Materials

o


Soliciting Material under §240.14a-12


Soliciting Material Pursuant to §240.14a-12

THRYV HOLDINGS, INC.
(Name of Registrant as Specified in Its Charter)

(Name of Person(s) Filing Proxy Statement, if other than the Registrant)

Payment of Filing Fee (Check the appropriate box):

DEX MEDIA, INC.

(Name of Registrant as Specified In Its Charter)


(Name of Person(s) Filing Proxy Statement, if other than the Registrant)

Payment of Filing Fee (Check the appropriate box):

ý


No fee required.

o


Fee paid previously with preliminary materials.
Fee computed on table belowin exhibit required by Item 25(b) per Exchange Act Rules 14a-6(i)(1) and 0-11.
(1)Title of each class of securities to which transaction applies:
(2)Aggregate number of securities to which transaction applies:
(3)Per unit price or other underlying value of transaction computed pursuant to Exchange Act Rule 0-11 (set forth the amount on which the filing fee is calculated and state how it was determined):
(4)Proposed maximum aggregate value of transaction:
(5)Total fee paid:

o


Fee paid previously with preliminary materials.

o


Check box if any part of the fee is offset as provided by Exchange Act Rule 0-11(a)(2) and identify the filing for which the offsetting fee was paid previously. Identify the previous filing by registration statement number, or the Form or Schedule and the date of its filing.



(1)


Amount Previously Paid:
(2)Form, Schedule or Registration Statement No.:
(3)Filing Party:
(4)Date Filed:

LOGO

April 17, 2015

Dear Stockholders:Stockholders

        I am pleased to invite youYou are cordially invited to attend the 20152023 Annual Meeting of Stockholders ("Annual Meeting") of Dex Media,Thryv Holdings, Inc. (the "Company" or "Dex Media"), which will be held virtually at our D/FW headquarters, locatedhttps://www.virtualshareholdermeeting.com/THRY2023 on June 13, 2023 at 2200 West Airfield Drive, P.O. Box 619810, D/FW Airport, Texas 75261, on Thursday, May 28, 2015,10 a.m. Central Time. The Annual Meeting will be held in a virtual meeting format only and you will not be able to attend in person. Instructions for accessing the virtual meeting platform online are included in the proxy statement for this meeting.

The matters expected to be acted upon at 9 a.m. local time. The attachedthe Annual Meeting are described in the accompanying Notice of Annual Meeting of Stockholders and proxy statement will guide you through the items of business to be conducted at thestatement. The Annual Meeting and provide details regardingmaterials include the Annual Meeting.

        During 2014, we made progress on many fronts—integrating corporate functions from our legacy companies, continuing to pay down our debt, expanding our telephone sales channel and adding more bundled, multi-platform marketing solutions to our product suite.

        When I joined the Company in the fourth quarter as CEO, my mandate from the Board of Directors was clear—to accelerate the Company's transformation from a legacy print directory business into a full service digital media company. To achieve that mandate, I appointed a new executive team that is a mix of proven talent from the Company and from the industry.

        Last December, we announced a number of transformative initiatives designed to reorganize the Company, achieve significant cost reductions and improve operational productivity. We also announced a number of revenue enhancement measures that will improve and upgrade our existing products, enhance the sales call and provide a more satisfying client experience. All of those efforts are now underway.

        We are excited to see the many planned changes and enhancements come to life. With fiscal year 2014 behind us, we are now fully focused on reshaping the business and creating a sustainable future.

        As we evolve our business, our processes and our product mix, our Board, executives and employees remain committed to strong corporate governance as the foundation for financial integrity and shareholder confidence. We value the ongoing input we receive from investors and other stakeholders.

        Whether or not you plan to attend the Annual Meeting in person, we encourage you to vote promptly using the directions outlined in this proxy statement.

        On behalf of the Board of Directors and the executive team, I would like to express our appreciation for your interest in Dex Media.

Sincerely,

GRAPHIC


Joseph A. Walsh
Chief Executive Officer


Table of Contents

LOGO



NOTICE OF ANNUAL MEETING OF STOCKHOLDERS

To be held on May 28, 2015



Dear Stockholders:

        We are pleased to invite you to attend the 2015 Annual Meeting (the "Annual Meeting") of Stockholders of Dex Media, Inc. (the "Company," "Dex Media," "we," "us" or "our") to be held on Thursday, May 28, 2015, at 9:00 a.m., local time, at our headquarters at 2200 West Airfield Drive, P.O. Box 619810, D/FW Airport, Texas 75261. The meeting will be held for the following purposes:

    1.
    To elect eight directors to serve until the 2016 Annual Meeting of Stockholders;

    2.
    To approve, on an advisory basis, the Company's executive compensation;

    3.
    To ratify the appointment of Ernst & Young LLP as the Company's independent registered public accounting firm for 2015; and

    4.
    To transact such other business as may properly come before the Annual Meeting.

        Information concerning the matters to be voted upon at the Annual Meeting is set forth in the accompanying proxy statement. Holders of record of the Company's common stock as of the close of business on April 6, 2015 are entitled to notice, of, and to vote at, the Annual Meeting. A list of such stockholders will be available at the Annual Meeting, and during the ten days prior to the Annual Meeting, at our headquarters located at the address above.

Important Notice Regarding the Availability of Proxy Materials for the Annual Meeting to Be Held on May 28, 2015. We are furnishing proxy materials to our stockholders primarily over the Internet, instead of mailing printed copies of those materials to each stockholder. By doing so we provide you with the information you need while lowering the costs of delivery and reducing the environmental impact of our Annual Meeting. On or about April 17, 2015, we mailed a Notice of Internet Availability of Proxy Materials to our stockholders containing instructions on how to access the proxy statement, our annual report, and vote online, and made proxy materials available to our stockholders over the Internet. Instructions for requesting paper or e-mail copies of the proxy materials are contained in the Notice of Internet Availability of Proxy Materials.card.

        Your vote is important. You are cordially invited to attend the Annual Meeting in person. Whether or not you plan to attend the Annual Meeting, we hope you will vote as promptly as possible.

By Order of the Board of Directors,




GRAPHIC
Raymond R. Ferrell
Executive Vice President,
General Counsel and Corporate Secretary

D/FW Airport, Texas
April 17, 2015


IMPORTANT

Your vote is important. Whether or not you plan to attend the Annual Meeting virtually, please cast your vote as soon as possible by Internet, telephone or, if you received a paper proxy card and voting instructions by mail, by completing and returning the enclosed proxy card in person,the postage-prepaid envelope to ensure that your shares will be represented. Your vote by written proxy will ensure your representation at the Annual Meeting regardless of whether you attend virtually. Returning the proxy does not affect your right to attend the Annual Meeting virtually or to vote your shares virtually during the Annual Meeting.

Sincerely,

Lesley Bolger

Chief Legal Officer & Human Resources and Executive Vice President, Chief Compliance Officer and Secretary

Important Notice Regarding the Availability of Proxy Materials for the Annual Meeting
to be Held on June 13, 2023. The Proxy Statement and Annual Report are Available at
https://www.virtualshareholdermeeting.com/Thry2023.

2200 West Airfield Drive, P.O. Box 619810, DFW Airport, Texas 75261

To Our Stockholders

Notice of Annual Meeting of Stockholders

Date:
June 13, 2023

Time:
10 a.m. Central Time

Place:
Virtual Internet

Your Vote
is Important

Whether or not you plan to attend the virtual annual meeting, we encourage you to readvote and submit your proxy through the Internet or by telephone or request and submit your proxy card as soon as possible, so that your shares may be represented at the meeting.

Our 2023 Annual Meeting of Stockholders (the “Annual Meeting”) will be a virtual stockholder meeting, conducted via live audio webcast, a format designed to increase stockholder access, reduce the environmental impact of a physical meeting and save Thryv and our stockholders time and money. In addition to online attendance, this proxy statementformat provides stockholders with the opportunity to hear all portions of the official meeting, submit written questions during the meeting, and vote promptlyonline during the open poll section of the meeting. You are invited to attend the live webcast of our meeting, vote your shares and submit questions at www.virtualshareholdermeeting.com/THRY2023. To join the meeting, you will need the 16-digit control number that is printed on your Notice Regarding the Availability of Proxy Materials (“Notice”). When accessing our Annual Meeting, please allow ample time for online check-in, which will begin at 9:45 a.m., Central Time, on June 13, 2023. If a bank, brokerage firm, or other nominee holds your shares, you should contact that organization for additional information.

Items of Business:

Elect two Class III directors of Thryv Holdings, Inc., each to serve a three-year term expiring at the 2026 annual meeting of stockholders and until such director’s successor is duly elected and qualified.
Ratify the appointment of Grant Thornton LLP as our independent registered public accounting firm for the fiscal year ending December 31, 2023.
Approve, on a non-binding advisory basis, the compensation of our named executive officers.
Transact such other business as may properly come before the Annual Meeting or any adjournment or postponement thereof.

Record Date:

Only stockholders of record at the close of business on April 17, 2023 (the “Record Date”) are entitled to notice of, and to attend and vote at, the Annual Meeting and any adjournments or postponements thereof.

Proxy Voting:

On or about April 28, 2023, we will mail to stockholders of record as of the Record Date (other than those who previously requested electronic or paper delivery on an ongoing basis) a Notice with instructions for accessing our proxy materials and voting instructions over the Internet, by telephone, or if you requested to receive printedby mail. We expect that our proxy statement and other proxy materials by completing and mailing a proxy card or voting instruction form, so that your shares will be represented atavailable to stockholders on this same date. Further information regarding voting rights and the matters to be voted upon is presented in the accompanying proxy statement.

This Notice of the Annual Meeting. Please reviewMeeting, proxy statement, and form of proxy are being first distributed and made available to stockholders on or about April 28, 2023.

By Order of the instructionsBoard of Directors,

Lesley Bolger
Chief Legal Officer & Human Resources and Executive Vice President, Chief Compliance Officer and Secretary
April 28, 2023

Table of Contents

Information About Solicitation and Voting1
Internet Availability of Proxy Materials1
General Information About the Meeting1
Corporate Governance5
Nominations Process and Director Qualifications11
Proposal No. 1 Election of Directors13
Proposal No. 2 Ratification of Appointment of Independent
Registered Public Accounting Firm
19
Report of the Audit Committee22
Executive Officers23
Security Ownership of Certain Beneficial Owners and Management25
Certain Relationships and Related Party Transactions27
Executive Compensation29
Proposal No. 3 Non-Binding Advisory Vote on the Compensation of
Our Named Executive Officers
55
Additional Information56

Proxy Statement for the 2023 Annual Meeting of Stockholders

Information About Solicitation and Voting

The accompanying proxy is solicited on eachbehalf of your voting options described inthe board of directors of Thryv Holdings, Inc. for use at our 2023 Annual Meeting of Stockholders, or Annual Meeting, to be held virtually at www.virtualshareholdermeeting.com/THRY2023 on June 13, 2023 at 10 a.m. Central Time, and any adjournment or postponement thereof. The Notice of Internet Availability of Proxy Materials and this proxy statement as well asfor the Annual Meeting, or Proxy Statement, and the accompanying form of proxy were first distributed and made available on the Internet to stockholders on or about April 28, 2023. An annual report for the fiscal year ended December 31, 2022 is available with this Proxy Statement by following the instructions in the Notice of Internet Availability of Proxy Materials you receivedMaterials. In this Proxy Statement, we refer to Thryv Holdings, Inc. as “Thryv,” “Company,” “we,” or “us.” References to our website in this Proxy Statement are not intended to function as hyperlinks and the mail.information contained on our website is not intended to be incorporated into this Proxy Statement.


Internet Availability of Proxy Materials

Table of Contents


TABLE OF CONTENTS

General Information about the Annual Meeting and Voting

1

Proxy Summary

2

Questions and Answers about the Annual Meeting and Voting

7

Corporate Governance

11

Board Composition, Responsibilities and Leadership Structure

11

Director Independence

11

Board Committees

12

Corporate Governance Principles

13

Risk Oversight

13

Communications with the Board

14

Code of Conduct

14

Related Person Transactions

14

Election of Directors (Item No. 1)

16

Executive and Director Compensation

20

Compensation Discussion and Analysis

20

Section 1—Business Summary and Highlights

20

Section 2—Chief Executive Officer Pay and Transition

21

Section 3—Our Compensation Decision Making Process

22

Section 4—Compensation Philosophy, Objectives and Programs

24

Section 5—Executive Employment and Consulting Agreements

33

Section 6—Other Compensation Related Items

35

Compensation and Benefits Committee Report

38

Executive Compensation Tables

39

Summary Compensation Table

39

Grants of Plan-Based Awards Table—Fiscal 2014

41

Additional Information Relating to Summary Compensation Table and Grants of Plan-Based Awards Table

41

Outstanding Equity Awards at Fiscal Year-End—Fiscal 2014

43

Option Exercises and Stock Vested—Fiscal 2014

44

Pension Benefits—Fiscal 2014

44

Potential Payments Upon Termination or Change in Control

45

Compensation and Benefits Committee Interlocks and Insider Participation

51

Director Compensation

51

Advisory Vote Approving the Company's Executive Compensation (Item No. 2)

54

Stock Ownership Information

55

Stock Ownership of Certain Beneficial Owners and Management

55

Section 16(a) Beneficial Ownership Reporting Compliance

56

Audit and Finance Committee

57

Audit and Finance Committee Report

57

Principal Accountant Fees and Services

57

Ratification of Appointment of Independent Registered Public Accounting Firm for 2015(Item No. 3)

59

Householding of Materials

60

Other Information

60

How to Raise a Matter at a Meeting or Nominate Members of the Board of Directors

60

Table of Contents

DEX MEDIA, INC.
P.O. Box 619810
2200 West Airfield Drive
D/FW Airport, Texas 75261



PROXY STATEMENT



GENERAL INFORMATION ABOUT THE ANNUAL MEETING AND VOTING

        This proxy statement provides information in connectionIn accordance with the solicitation of proxies by the Board of Directors (the "Board") of Dex Media, Inc. (the "Company," "Dex Media," "we," "us" or "our") for use at the Company's 2015 Annual Meeting of Stockholders or any postponement or adjournment thereof (the "Annual Meeting").

        Holders of record of the Company's common stock as of the close of business on April 6, 2015, are entitled to vote at the Annual Meeting. Each holder of record as of April 6, 2015, is entitled to one vote for each share of common stock held. On April 6, 2015, there were 17,621,932 shares of common stock outstanding.

        Pursuant to "notice and access" rules adopted by theU.S. Securities and Exchange Commission, ("SEC"),or SEC, rules, we are using the Company has elected to provide access to itsInternet as our primary means of furnishing proxy materials over the Internet. Accordingly, on or about April 17, 2015, materials for the Annual Meeting, including thisto stockholders. Consequently, most stockholders will not receive paper copies of our proxy statement and the Company's 2014 Annual Report, are being made available to allmaterials. We will instead send these stockholders entitled to vote at the Annual Meeting. We also mailed a Notice of Internet Availability of Proxy Materials (the "Notice")with instructions for accessing the proxy materials, including our Proxy Statement and annual report, and voting via the Internet. The Notice of Internet Availability of Proxy Materials also provides information on or abouthow stockholders may obtain paper copies of our proxy materials if they so choose. We believe this rule makes the proxy distribution process more efficient, less costly, and helps in conserving natural resources.

General Information About the Meeting

Purpose of the Annual Meeting
You are receiving this Proxy Statement because our board of directors is soliciting your proxy to vote your shares at the Annual Meeting with respect to the proposals described in this Proxy Statement. This Proxy Statement includes information that we are required to provide to you pursuant to the rules and regulations of the SEC and is designed to assist you in voting your shares.

Record Date; Quorum
Only holders of record of our common stock at the close of business on April 17, 2015,2023, or the Record Date, will be entitled to allvote at the Annual Meeting. At the close of business on the Record Date, we had 34,821,268 shares of common stock outstanding and entitled to vote. For ten days prior to the Annual Meeting, a complete list of the stockholders entitled to vote at the Annual Meeting. This Notice includes (i) instructions on howMeeting will be available for examination by any stockholder for any purpose relating to access our proxy materials electronically, (ii) the date, time and location of the Annual Meeting (iii)during ordinary business hours at our headquarters, at 2200 West Airfield Drive, DFW Airport, Texas 75261. If our headquarters are closed during the ten days prior to the Annual Meeting, a descriptionstockholder may send a written request to our Chief Legal Officer & Human Resources and Executive Vice President, Chief Compliance Officer and Secretary at 2200 West Airfield Drive, P.O. Box 619810, DFW Airport, Texas, 75261, and we will arrange a way for the stockholder to inspect the list.

Thryv Holdings, Inc.12023 Proxy Statement

The holders of a majority of the matters intendedvoting power of the shares of our common stock entitled to be acted uponvote at the Annual Meeting (iv) a listas of the materials being made available electronically, (v) instructions on how a stockholder can requestRecord Date must be present at the Annual Meeting in order to receive paper or e-mail copies of the proxy materials, (vi) any control/identification numbers that a stockholder needs to access the proxy, and (vii) information about attendinghold the Annual Meeting and votingconduct business. This presence is called a quorum. Your shares are counted as present at the Annual Meeting if you are present and vote in person. We encourage our stockholders to take advantageperson at the Annual Meeting or if you have properly submitted a proxy.

Voting Rights; Required Vote
In deciding all matters at the Annual Meeting, as of the availabilityclose of business on the Record Date, each share of common stock represents one vote. We do not have cumulative voting rights for the election of directors. You may vote all shares owned by you as of the Record Date, including (i) shares held directly in your name as the stockholder of record and (ii) shares held for you as the beneficial owner in street name through a broker, bank, trustee, or other nominee.

Stockholder of Record: Shares Registered in Your Name. If, on the Record Date, your shares were registered directly in your name with our transfer agent, Computershare, Inc., then you are considered the stockholder of record with respect to those shares. As a stockholder of record, you may vote at the Annual Meeting or vote by telephone, through the Internet or, if you request or receive paper proxy materials, overby filling out and returning the Internetproxy card.

Beneficial Owner: Shares Registered in the Name of a Broker or Nominee. If, on the Record Date, your shares were held in an account with a brokerage firm, bank, or other nominee, then you are the beneficial owner of the shares held in street name. As a beneficial owner, you have the right to help lowerdirect your nominee on how to vote the costsshares held in your account, and your nominee has enclosed or provided voting instructions for you to use in directing it on how to vote your shares. However, the organization that holds your shares is considered the stockholder of delivery and reducerecord for purposes of voting at the environmental impactAnnual Meeting. Because you are not the stockholder of our Annual Meeting.

        No business can be conductedrecord, you may not vote your shares at the Annual Meeting, unless you request and obtain a valid proxy from the organization that holds your shares giving you the right to vote the shares at the Annual Meeting.

Each director will be elected by a plurality of the votes cast, which means that the two individuals nominated for election to our board of directors at the Annual Meeting receiving the highest number of “FOR” votes will be elected. You may vote “FOR ALL”, “WITHHOLD ALL”, or vote “FOR ALL EXCEPT” one or more of the nominees you specify. Ratification of the appointment of Grant Thornton LLP as our independent registered public accounting firm for the fiscal year ending December 31, 2023 will be by the affirmative vote of the majority of all shares entitled to vote are either present in person or represented by proxy at the Annual Meeting. As far as we know,meeting and entitled to vote on the only mattersmatter. The compensation of our named executive officers will be approved by a non-binding advisory vote by the affirmative vote of the majority of shares present in person or represented by proxy at the meeting and entitled to vote on the matter.

Recommendations of Our Board of Directors on Each of the Proposals Scheduled to be brought beforeVoted on at the Annual Meeting

ProposalBoard
Recommendation
The election of two Class III directors named in this Proxy StatementFor All Nominees
The ratification of the appointment of Grant Thornton LLP as our independent registered public accounting firm for the fiscal year ending December 31, 2023For
Non-binding advisory vote on the compensation of our named executive officersFor

Abstentions; Broker Non-Votes
Abstentions occur when shares present at the Annual Meeting are marked “Abstain.” Under Delaware law, abstentions are counted as present and entitled to vote for purposes of determining whether a quorum is present. Abstentions are considered shares present

Thryv Holdings, Inc.22023 Proxy Statement

and entitled to vote on Proposal No. 2 and Proposal No. 3, and, thus, will have the same effect as a vote “Against” Proposal No. 2 and Proposal No. 3. At the Annual Meeting, withhold votes will have no effect on Proposal No. 1.

Broker non-votes occur when shares held by a broker for a beneficial owner are not voted because the broker did not receive voting instructions from the beneficial owner and lacked discretionary authority to vote the shares. Under Delaware law, broker non-votes are counted as present and entitled to vote for purposes of determining whether a quorum is present. However, brokers have limited discretionary authority to vote shares that are beneficially owned. While a broker is entitled to vote shares held for a beneficial owner on “routine” matters without instructions from the beneficial owner of those referredshares, absent instructions from the beneficial owner of such shares, a broker is not entitled to in this proxy statement.vote shares held for a beneficial owner on “non-routine” matters. At our Annual Meeting, only Proposal No. 2 is considered a routine matter and brokers have discretionary authority to vote shares that are beneficially owned on Proposal No. 2. If any additional matters area broker chooses not to vote shares for or against Proposal No. 2, it would have the same effect as a vote “Against” Proposal No. 2. The other proposals presented at the Annual Meeting are non-routine matters and therefore broker non-votes are not deemed to be shares entitled to vote on and will have no effect on Proposal No. 1 and Proposal No. 3.

Voting Instructions; Voting of Proxies

Vote by Internet
at the Annual Meeting

You may vote via the virtual meeting website—any stockholder can attend the Annual Meeting by visiting https://www.virtualshareholder
meeting.com/THRY2023, where stockholders may vote and submit questions during the meeting. The meeting starts at 10 a.m. Central Time. Please have your 16-Digit Control Number to join the Annual Meeting. Instructions on how to attend and participate via the Internet, including how to demonstrate proof of stock ownership, are posted at www.proxyvote.com.

Vote by Telephone or Internet

You may vote by telephone or through the Internet—in order to do so, please follow the instructions shown on your proxy card.

Vote by Mail

You may vote by mail—if you request or receive a paper proxy card and voting instructions by mail, simply complete, sign, and date the enclosed proxy card and promptly return it in the envelope provided or, if the envelope is missing, please mail your completed proxy card to Vote Processing, c/o Broadridge Financial Solutions, Inc., 51 Mercedes Way, Edgewood, New York 11717. Your completed, signed, and dated proxy card must be received prior to the Annual Meeting.

Votes submitted by telephone or through the persons named as proxies mayInternet must be received by 11:59 p.m. Eastern Time on June 12, 2023. Submitting your proxy, whether by telephone, through the Internet or, if you request or receive a paper proxy card, by mail will not affect your right to vote at the Annual Meeting should you decide to attend the Annual Meeting virtually. If you are not the stockholder of record, please refer to the voting instructions provided by your nominee to direct your nominee on how to vote your shares in their discretion.

shares. Your vote is important. Whether or not you plan to attend the Annual Meeting, we hopeurge you to vote by proxy to ensure that your vote is counted.

All proxies will vote as soon as possible. You may vote overbe voted in accordance with the Internet, as well as by telephone, or, ifinstructions specified on the proxy card. If you requested to receive printed proxy materials, by completing and mailingsign a physical proxy card or voting instruction form, so thatand return it without instructions as to how your shares should be voted on a particular proposal at the Annual Meeting, your shares will be represented atvoted in accordance with the recommendations of our board of directors stated above. If you do not vote and you hold your shares in street name, and your broker does not have discretionary power to vote your shares, your shares may constitute “broker non-votes” (as described above) and will not be counted in determining the number of shares necessary for approval of certain of the proposals. However, broker non-votes will be counted for the purpose of establishing a quorum for the Annual Meeting. Please review

Thryv Holdings, Inc.32023 Proxy Statement

If you receive more than one proxy card, your shares are registered in more than one name or are registered in different accounts. To make certain all of your shares are voted, please follow the instructions included on each proxy card and vote each proxy card by telephone, through the Internet, or by mail. If you requested or received paper proxy materials and you intend to vote by mail, please complete, sign, and return each proxy card you received to ensure that all of your voting options describedshares are voted.

We recommend that you vote your shares in this proxy statement,advance of the meeting as well as in the Notice you received in the mail.

        Also, please let us knowinstructed above, even if you plan to attend the Annual Meeting virtually.

Revocability of Proxies
A stockholder of record who has given a proxy may revoke it at any time before it is exercised at the Annual Meeting by:

delivering to our Chief Legal Officer & Human Resources and Executive Vice President, Chief Compliance Officer and Secretary by mail a written notice stating that the proxy is revoked;
signing and delivering a proxy bearing a later date;
voting again by telephone or through the Internet; or
attending virtually and voting during the Annual Meeting (although attendance at the Annual Meeting will not, by itself, revoke a proxy).

Please note, however, that if your shares are held of record by markinga broker, bank, or other nominee and you wish to revoke a proxy, you must contact that firm to revoke any prior voting instructions.

Expenses of Soliciting Proxies
We will pay the appropriate box onexpenses of soliciting proxies, including preparation, assembly, printing, and mailing of this Proxy Statement, the enclosed proxy, card, ifand any other information furnished to stockholders. Following the original mailing of the soliciting materials, we and our agents, including directors, officers, and other employees, without additional compensation, may solicit proxies by mail, email, telephone, facsimile, by other similar means, or in person. Following the original mailing of the soliciting materials, we will request brokers, custodians, nominees, and other record holders to forward copies of the soliciting materials to persons for whom they hold shares and to request authority for the exercise of proxies. In such cases, we, upon the request of the record holders, will reimburse such holders for their reasonable expenses. If you requestedchoose to receive printedaccess the proxy materials or if you vote by telephone or overthrough the Internet, you are responsible for any Internet access charges you may incur.

Voting Results
Voting results will be tabulated and certified by indicating your plans when prompted.the inspector of elections appointed for the Annual Meeting. The preliminary voting results will be announced at the Annual Meeting. The final results will be tallied by the inspector of elections and filed with the SEC in a current report on Form 8-K within four business days of the Annual Meeting.


Thryv Holdings, Inc.42023 Proxy Statement

Corporate Governance


PROXY SUMMARY

        This summary includes highlightsWe are committed to good corporate governance practices. These practices provide an important framework within which our board of directors and management pursue our strategic objectives for the benefit of our proxy materials for your reference. This summary does not include allstockholders.

Independence of Directors

The listing rules of the Nasdaq Stock Market LLC, or Nasdaq, generally require that a majority of the members of a listed company’s board of directors be independent. In addition, the listing rules generally require that, subject to specified exceptions, each member of our audit, compensation, and nominating and corporate governance committees be independent.

Our board of directors has undertaken a review of the independence of each director. Based on information provided by each director concerning his or her background, employment, and affiliations, our board of directors has determined that you should consider, so please readAmer Akhtar, Bonnie Kintzer, Ryan O’Hara, John Slater, Lauren Vaccarello and Heather Zynczak do not have a relationship that would interfere with the exercise of independent judgment in carrying out the responsibilities of a director and that each of these directors is “independent” as that term is defined under the applicable rules and regulations of the SEC and the listing standards of Nasdaq. In making these determinations, our entire proxy statement before you vote.board of directors considered the current and prior relationships that each non-employee director has with our company and all other facts and circumstances our board of directors deemed relevant in determining their independence.

2015 ANNUAL MEETING OF STOCKHOLDERS
Board Leadership Structure

Date:    May 28, 2015The board of directors is committed to promoting effective, independent governance of the Company. The board of directors believes it is in the best interests of the stockholders and the Company for the board of directors to have the flexibility to select the best director to serve as Chairman at any given time, regardless of whether that director is an independent director or the Chief Executive Officer.

Time:    9:00 a.m., local timeSince December 2021, Mr. Walsh has served as our Chairman as well as our Chief Executive Officer, and Mr. Slater has served as Lead Independent Director.

Place:The board of directors believes that this structure is effective and best for the Company at this point in time for several reasons. Mr. Walsh has been our Chief Executive Officer and a director since October 2014. Mr. Walsh also holds a significant number of shares of our common stock. The board of directors believes that as a long-term executive officer, director and significant stockholder, Mr. Walsh is well qualified to serve as our Chairman and Chief Executive Officer, and his interests are aligned with our stockholders. Furthermore, Mr. Walsh has extensive experience and knowledge of the Company and in the areas of SaaS software and small and medium sized businesses. Mr. Walsh is the person with primary responsibility for our day-to-day operations and the execution of our strategies. Because our performance is one of the most important topics at meetings of the board of directors, Mr. Walsh is well-suited to chair these discussions. This allows him to highlight important issues without unnecessary procedural delay. It also allows him to provide the proper context and background, including access to members of management and Company and industry reports, for each issue considered by the board of directors. Mr. Walsh’s extensive knowledge of the Company and involvement with day-to-day activities also helps ensure effective risk oversight for the Company. Mr. Walsh adheres to an “open door” policy in his communications with members of the board of directors and talks frequently with board members. Furthermore, board members are encouraged to freely communicate with any member of management at any time. The board of

Thryv Holdings, Inc.52023 Proxy Statement

directors also believes it is beneficial, in terms of its relationship with employees, stockholders, customers, business partners and others, to provide a single voice for the Company through Mr. Walsh. Having one person serve as both our Chairman and Chief Executive Officer demonstrates for our employees, stockholders, customers, business partners and others that the Company is under strong leadership, with a single person setting the tone and having primary responsibility for managing our operations. Having a single leader for both the Company and the board of directors eliminates the potential for confusion or duplication of efforts, and provides clear leadership for our Company. In addition, in Mr. Walsh, the board of directors has found an effective leader who is able to facilitate open and productive discussion, effectively utilize each individual director’s unique perspective and expertise, lead the board of directors in innovative and creative problem solving and, by virtue of his personal investment in the Company, to represent the interests of our stockholders as a whole.

To help ensure the independence of the board of directors, our Lead Independent Director has assumed certain responsibilities pertaining to the operation of the board of directors. The Lead Independent Director presides over all executive sessions of the non-management directors and other meetings of the board of directors in the absence of the Chairman, serves as the principal liaison to the non-management directors and consults with the Chief Executive Officer regarding information to be sent to the board of directors, meeting agendas and establishing meeting schedules. In order to give a significant voice to our non-management directors, our non-management directors will meet regularly in executive session in 2023.

Committees of Our Board of Directors

Our board of directors has established an audit committee, a compensation committee, and a nominating and corporate governance committee. The composition and responsibilities of each committee are described below.

    Committees
NameAge

Director
Since

Independent(1)AuditCompensationNominating
and Corporate
Governance
Joseph A. Walsh
Chairman and CEO
602014    
Amer Akhtar
Director
532020 
Bonnie Kintzer
Director
612020  
Ryan O’Hara
Director
542020  
John Slater
Lead Independent Director
502016 
Lauren Vaccarello
Director
392020 
Heather Zynczak
Director
512020  
= Chairperson = Member = Financial Expert

Each of these committees has a written charter approved by our board of directors. Copies of the charters for each committee are available, without charge, upon request in writing to Thryv Holdings, Inc., 2200 West Airfield Drive, P.O. Box 619810, D/FWDFW Airport, Texas 75261, Attn: Chief Legal Officer & Human Resources and Executive Vice President, Chief Compliance Officer and Secretary, or in the “Investor Relations” section of our website, which is located at https://investor.thryv.com. Directors serve on these committees until their resignations or until otherwise determined by our board of directors.

Thryv Holdings, Inc.62023 Proxy Statement

Audit Committee

Record Date:    StockholdersThe primary purposes of recordour audit committee are to assist the Board’s oversight of:

audits of our financial statements;
the integrity of our financial statements;
our process relating to risk management and the conduct and systems of internal control over financial reporting and disclosure controls and procedures;
the qualifications, engagement, compensation, independence, and performance of our independent auditor; and
the performance of our internal audit function.

Our audit committee consists of Mr. Akhtar, Mr. Slater and Ms. Zynczak, with Mr. Slater serving as chair of the closeaudit committee. Each of businessMr. Akhtar, Mr. Slater and Ms. Zynczak qualifies as an “audit committee financial expert” as such term has been defined by the SEC in Item 407(d) of Regulation S-K. Our board of directors has affirmatively determined that Mr. Akhtar, Mr. Slater and Ms. Zynczak meet the definition of an “independent director” for the purposes of serving on April 6, 2015 are entitled to attend,the audit committee under applicable Nasdaq rules and to vote at,Rule 10A-3 under the Annual Meeting.Securities Exchange Act of 1934, as amended (the “Exchange Act”). Our audit committee is governed by a charter that complies with the Nasdaq listing rules. The audit committee met five times in 2022.

Admission Requirements:    You must provide proof of your ownershipCompensation Committee

The primary purposes of our common stockcompensation committee are to assist the board of directors in overseeing our management compensation policies and practices, including:

determining and approving the compensation of our executive officers; and
producing an annual report regarding the Compensation Discussion and Analysis included in the Company’s proxy statement and annual report on Form 10-K.

Our compensation committee consists of Ms. Kintzer, Mr. Slater and Ms. Vaccarello, with Ms. Kintzer serving as chair of the compensation committee. Each member of the compensation committee qualifies as an independent director under the Nasdaq listing rules. Our compensation committee is governed by a formcharter that complies with the rules of personal identificationNasdaq. The compensation committee met six times in 2022.

Nominating and Corporate Governance Committee

The primary purposes of our nominating and corporate governance committee are:

making recommendations to the board of directors regarding nomination of individuals as members of the board of directors and its committees;
assisting the board of directors with identifying individuals qualified to become board of directors members; and
determining corporate governance practices and related matters.

Our nominating and corporate governance committee consists of Mr. Akhtar, Mr. O’Hara and Ms. Vaccarello, with Mr. O’Hara serving as chair of the nominating and corporate governance committee. Each member of the nominating and corporate governance committee qualifies as an independent director under the Nasdaq listing rules. The nominating and corporate governance committee is governed by a charter that complies with the rules of Nasdaq. The nominating and corporate governance committee met three times in 2022.

Thryv Holdings, Inc.72023 Proxy Statement

Our Board of Directors’ Role in Risk Oversight

Our board of directors has primary responsibility for admissionthe oversight of our risk management and, either as a whole or through the audit committee, discusses with management our major risk exposures, their potential impact on our business and the steps we take to manage them. This risk oversight process includes the audit committee of the board of directors (i) identifying major risk areas and (ii) presenting such exposure to the Annual Meeting. For more information about attendanceboard of directors to assess our risk identification, risk management and voting please see the "Questions and Answers About the Annual Meeting and Voting" beginning on page 7.

VOTING MATTERS AND BOARD RECOMMENDATIONS

        The following table summarizes the proposals that will be considered at our Annual Meeting and also provides our Board of Directors' recommendationsmitigation strategies with respect to areas of potential material risk, including operations, finance, legal, regulatory, cybersecurity, strategic, and reputational risk.

At each proposal.regular meeting of the audit committee of our board of directors, of which there were five in 2022, our management provides reports relating to existing and emerging risks at our Company, including, as appropriate, risk assessments, cyber and data security risks, privacy updates and any security incidents. The Company’s internal Governance, Risk, Ethics and Compliance Committee also meets quarterly to discuss cyber and data security risks.

Board and Committee Meetings and Attendance

Our board of directors and its committees meet regularly throughout the year, and also hold special meetings and act by written consent from time to time. During fiscal year 2022, our board of directors met five times, the audit committee met five times, the compensation committee met six times and the nominating and corporate governance committee met three times. During fiscal 2022, each member of our board of directors attended at least 75% of the aggregate of all meetings of our board of directors and of all meetings of committees of our board of directors on which such member served that were held during the period in which such director served.

Board Attendance at Annual Stockholders’ Meeting

Our policy is to invite and encourage each member of our board of directors to be present at our annual meeting of stockholders. All directors attended the 2022 Annual Meeting.

Communication With Directors

Stockholders and interested parties who wish to communicate with our board of directors, non-management members of our board of directors as a group, a committee of our board of directors, or a specific member of our board of directors (including our Chairperson or Lead Independent Director) may do so in writing addressed to the attention of our Chief Legal Officer & Human Resources and Executive Vice President, Chief Compliance Officer and Secretary.

All communications are reviewed by the Chief Legal Officer & Human Resources and Executive Vice President, Chief Compliance Officer and Secretary and provided to the members of our board of directors as appropriate. Unsolicited items, sales materials, abusive, threatening, or otherwise inappropriate materials, and items unrelated to the duties and responsibilities of our board of directors will not be provided to directors.

The address for these communications is:

Thryv Holdings, Inc.
2200 West Airfield Drive
P.O. Box 619810,
DFW Airport, Texas 75261,

Attn: Chief Legal Officer & Human Resources and Executive Vice President, Chief Compliance Officer and Secretary

Thryv Holdings, Inc.82023 Proxy Statement

Code of Ethics and Business Conduct

We have adopted a Code of Ethics and Business Conduct that applies to all our employees and the members of our board of directors. Our Code of Ethics and Business Conduct is posted on the “Investors” section of our website, which is located at
https://investor.thryv.com under “Governance Documents” in the “Governance” section of our website. We intend to satisfy the disclosure requirements regarding amendment to, or waiver from, a provision of our Code of Ethics and Business Conduct by posting such information on our website at the address and location specified above.

Corporate Social Responsibility

Our culture is shaped by our core values, which are as follows:

Client Devoted
DONE3 (Make a Clear Commitment, Deliver on Your Commitment, and Follow-Up to Ensure Satisfaction)
Act Like You Own the Place
Invest in Our People
Proposals
Board Vote
Recommendation
Page Reference
(
Under Promise, Over Deliver
Making Money is a Byproduct of Helping People
Think Long-Term; Act with Passion and Integrity

As part of our core value of “invest in our people”, we support various initiatives. We strive to ensure our work environment reflects diversity, fairness and meritocracy. Our Diversity and Inclusion Council provides a voice for our diverse employees to share insights, communicate with leadership, and generate ideas and actions to enhance and impact diversity at the Company. The Diversity and Inclusion Council plans and sponsors events to celebrate diversity and inclusion and create opportunities for networking and mentorship within diverse groups. This Council is global – represented by employees in the U.S., Dominican Republic and Australia.

Our employees support a number of charitable organizations and participate in our Day of Giving program. In particular, Thryv Australia is a key sponsor of the charity R U OK? which provides support and awareness for mental health and suicide prevention services. Along these same lines, our Australian (“AU”) team hosts a Health and Wellbeing Committee consisting of eight volunteers committed to educating and empowering our employees toward a greater state of health and wellbeing. Collaborating globally, we are establishing a similar team in in the U.S. to focus on employees’ mental health while enhancing offerings to our employees. All employees are allowed a Day of Giving annually to give of their time and talent to the charitable organization of their choice. The acts of service benefit the employees’ connection to their community and to Thryv by feeding their desire to help beyond our company.

We prioritize and invest in creating opportunities to help employees grow and build their careers through training and development programs. These include online and on-the-job learning formats.

Emerging Leaders Program is designed to identify and develop future leaders. Once identified, Emerging Leaders are provided focused leadership and management skill development programs – instructor-led, online and on-the-job.
success while developing a network of colleagues from which to draw support and counsel.
Likewise, New Manager Training Program is provided to newly promoted managers to develop and enhance their people management and leadership skills. This program aims to set up newly promoted people managers for full details)
Item 1Thryv Holdings, Inc.9Election of eight directorsFOR each nominee16

Item 2


Advisory vote to approve the Company's executive compensation


FOR



54


Item 3


Ratification of the appointment of Ernst & Young LLP as the Company's independent registered public accounting firm


FOR



59

2023 Proxy Statement

        Your voteTable of Contents

The AU leadership team launched a 2023 series of learning and networking sessions to enhance growth opportunities while investing in key AU leaders.
All employees enjoy the opportunity to participate in numerous Lunch and Learn sessions each month. Varying in topics from personal well-being to diversity & inclusion to emotional and mental health to work habits – these sessions have been key to enhancing culture, connect and career at Thryv. In a full remote work environment, employees connect on a different level during these interesting learning sessions.

Our Tuition Assistance Program supports lifelong learning of all employees. Through a generous reimbursement program, eligible employees who have been with the Company a minimum of six months may seek continuous education and personal development to support their career aspirations while contributing to our collective growth and success. Eligible coursework may be aimed at achievement of an Associate’s, Bachelor or Master’s degree or may be specialized in various certificate/certification programs. We require participants in the Tuition Assistance Program to remain with the Company for one year following completion of their education program.

Environmental Management

The preferred source of fiber used in the pulp for directory paper comes from residual chips and other byproducts produced by the lumber industry when logs are converted into lumber. The chips become paper pulp instead of being burned or going into landfills. Not only is important. Whetherit beneficial to the environment but it benefits the economy of many regions that depend on the lumber industry. Our paper suppliers primarily source paper from certified sustainable forestry practices. In 2020, Thryv moved to a remote work from home environment, further decreasing our carbon footprint by reducing carbon emissions from cars and energy use in office buildings.

Thryv has moved away from placing directories on every doorstep and implemented a targeted distribution to give printed directories of business ads and listings only to the people who use the printed directories. We have also extended the life of our printed directories from 12 months to 18 or not you plan24 months, and formatted our printed directories to attendbe smaller. As a result, Thryv, in cooperation with the Annual Meetingvarious telephone companies, has dramatically reduced the number of white page residential listings books that are printed and distributed and established digital versions of its directories to further reduce the number of directories printed on paper.

Thryv Holdings, Inc.102023 Proxy Statement

Nominations Process and Director Qualifications

Nomination to the Board of Directors

Candidates for nomination to our board of directors are selected by our board of directors based on the recommendation of the nominating and corporate governance committee in person, please promptly vote overaccordance with the Internet,committee’s charter, our fourth amended and restated certificate of incorporation and second amended and restated bylaws, and the criteria established by telephone,the committee regarding director candidate qualifications. The nominating and corporate governance committee is responsible for identifying, screening and recommending candidates to the entire board of directors for membership. In recommending candidates for nomination, the nominating and corporate governance committee considers candidates recommended by directors, officers, employees, stockholders, and others, using the same criteria to evaluate all candidates. Evaluations of candidates generally involve a review of background materials, internal discussions, and interviews with selected candidates. When deemed prudent, the committee may also engage consultants or if you requestedthird-party search firms to receive printed proxy materials,assist in identifying and evaluating potential nominees.

In accordance with the terms of our amended and restated stockholders’ agreement, as described below under “Certain Relationships and Related Party Transactions”, at the time of our direct listing in October 2020, Amer Akhtar, Jason Mudrick, Ryan O’Hara, Lauren Vaccarello and Heather Zynczak were nominated for election to the board of directors by completingcertain entities affiliated with Mudrick Capital Management, L.P. (“Mudrick Capital”), Bonnie Kintzer was nominated by GoldenTree Asset Management LP (“GoldenTree”) and mailing a proxy card or voting instruction form, so that your shares will be representedJohn Slater was nominated by Paulson & Co. Inc. (“Paulson”). As described further in this Proxy Statement, our board of directors has nominated Mr. Slater and Mr. Walsh for re-election at the Annual Meeting.

GOVERNANCE HIGHLIGHTS
Currently, the nomination rights of Mudrick Capital, Paulson and GoldenTree have expired.

        We believe that adherenceAdditional information regarding the process for properly submitting stockholder nominations for candidates for membership on our board of directors is set forth below under “Additional Information—Stockholder Proposals to soundBe Presented at Next Annual Meeting.”

Director Qualifications; Diversity

The nominating and corporate governance principlescommittee is responsible for reviewing with the board of directors, on an annual basis, the appropriate characteristics, skills and practices makes Dex Mediaexperience required for the board of directors as a betterwhole and its individual members. In evaluating the suitability of individual candidates (both new candidates and current members of the board of directors), the nominating and corporate governance committee, in recommending candidates for election, and the board of directors, in approving (and, in the case of vacancies, appointing) such candidates, take into account many factors, including ability to make independent analytical inquiries, general understanding of marketing, finance and other elements relevant to the success of a publicly traded company in today’s business partnerenvironment, experience in the Company’s industry and with relevant social policy concerns, understanding of the Company’s business on a technical level, other board service and educational and professional background. Each candidate nominee must also possess fundamental qualities of intelligence, honesty, good judgment, high ethics and standards of integrity, fairness and responsibility. The board of directors evaluates each individual in the context of the board of directors as a whole, with the objective of assembling a group that can best perpetuate the success of the business and represent stockholder interests through the exercise of sound judgment using its diversity of experience in these various areas. In determining whether

Thryv Holdings, Inc.112023 Proxy Statement

to recommend a director for re-election, the nominating and corporate governance committee also considers the director’s past attendance at meetings and participation in and contributions to the activities of the board of directors. The nominating and corporate governance committee and the board of directors will take into account the nature of and time involved in a director’s service on other boards and/or committees in evaluating the suitability of individual director candidates and current directors and making its recommendations to the Company’s stockholders.

Our nominating and corporate governance committee may also consider such other factors as it may deem, from time to time, to be in our clientsCompany’s and alsostockholders’ best interests.

Board Diversity Matrix (as of April 17, 2023)
Total Number of Directors7
 FemaleMaleNon-Binary

Did Not
Disclose
Gender

Part I: Gender Identity    
Directors3400
Part II: Demographic Background    
African American or Black0000
Alaskan Native or Native American0000
Asian0100
Hispanic or Latinx0000
Native Hawaiian or Pacific Islander0000
White3300
Two or More Races or Ethnicities0000
LGBTQ+0
Did Not Disclose Demographic Background0

Thryv Holdings, Inc.122023 Proxy Statement

Proposal No. 1
Election of Directors

Our board of directors currently consists of seven directors and is divided into three classes. Each class serves for three years, with the best intereststerms of office of the respective classes expiring in successive years. Directors in Class III will stand for election at the Annual Meeting. The terms of office of directors in Class I and Class II do not expire until the annual meetings of stockholders held in 2024 and 2025, respectively. At the recommendation of our stockholders. Through its independent Corporate Governance Committee,nominating and corporate governance committee, our Board members play an active roleboard of directors proposes that each of the two Class III nominees named below, each of whom is currently serving as a director in establishingClass III, be elected as a Class III director for a three-year term expiring at the 2026 annual meeting of stockholders and until such director’s successor is duly elected and qualified or until such director’s earlier death, resignation, disqualification, or removal. Each director will be elected by a plurality of the votes cast, which means that the two individuals nominated for election to our Corporate Governance Guidelines. Theboard of directors at the Annual Meeting receiving the highest number of “FOR” votes will be elected.

Shares represented by proxies will be voted “FOR” the election of each of the two nominees named below, unless the proxy is marked to withhold authority to so vote. If any nominee for any reason is unable to serve or for good cause will not serve, the proxies may be voted for such substitute nominee as the proxy holder might determine. Each nominee has consented to being named in this Proxy Statement and to serve if elected. Proxies may not be voted for more than two directors. Stockholders may not cumulate votes for the election of directors.

VOTE

Our Board of Directors monitors developmentsRecommends a Vote FOR ALL NOMINEES in governance best practices to assure that it continues to meet its commitment to thoughtful andthe Election of the Class III Directors


Thryv Holdings, Inc.132023 Proxy Statement

Nominees to Our Board of Directors

independent representationThe nominees and their ages, occupations, and length of stockholder interests. The following table summarizes certainservice on our board of our corporate governance practices and facts:directors as of the date of this Proxy Statement, are provided below.

John Slater

Class III Director

AGE: 50
DIRECTOR SINCE: 2016

Mr. Slater has served as Lead Independent Director since December 2021. He has served as the Chief Investment Officer for Hum Capital Inc. since September 2021. Mr. Slater previously served on our board of directors from 2013 to 2015. Mr. Slater served as Managing Director, Head of Credit at GPI Capital L.P. from January 2020 to December 2020. From 2009 to November 2019, Mr. Slater was a partner at Paulson, focusing on investments in the media, telecom and technology sectors. Prior to Paulson, Mr. Slater served as Vice President at Lehman Brothers Holdings, Inc. in the Global Trading Strategies Group and as a senior director of finance at NextSet Software, Inc. Mr. Slater holds both his Bachelor and Master of Arts degrees from the University of Cambridge and his Master of Business Administration from INSEAD, France. We believe Mr. Slater is qualified to serve on our board of directors because of his extensive background in accounting, technology sector investing and operations, and capital markets, and his board level experience.

Joseph A. Walsh

Class III Director

AGE: 60
DIRECTOR SINCE: 2014

Mr. Walsh has served as Chairman since December 2021, and as Chief Executive Officer and a Director since October 2014. Mr. Walsh also serves as the Chief Executive Officer and Chairman of Walsh Partners, a private company focused on investments and advisory services, from January 2012 and has served as the Chairman of Cambium Learning Group, a leading educational technology company, from June 2012 to December 2018. Mr. Walsh also previously served as President and CEO of Yellowbook, Inc. We believe Mr. Walsh is qualified to serve on our board of directors because he brings a wealth of leadership experience, particularly in the areas of SaaS software, small and medium sized business (“SMB”) marketing and strategic direction, and because of the operational expertise and continuity that he brings to our board of directors as our Chief Executive Officer.

Thryv Holdings, Inc.14
üSeven out of eight director nominees are independentüExecutive sessions of independent directors held at each regularly scheduled Board meeting
üAnnual election of all directorsüStock ownership guidelines for directors and executive officers
üIndependent Chairman of the BoardüAnnual advisory vote on executive compensation
üSeparate positions for Chairman and CEOüAnnual CEO performance review conducted by non-management directors
üAnnual board and committee self-evaluationsüEngagement of independent advisors (reporting to the Board) to evaluate executive compensation practices2023 Proxy Statement

NOMINEES FOR DIRECTOR IN 2015

        The following table provides summary information about our directors who have been nominated to serve on our Board until the 2016 Annual Meeting of Stockholders. Please see "Election of Directors" beginning on page 16 for more information about the nominees.

Name
 Dex
Media
Director
Since:
 Board Service
with a Dex
Media
Predecessor:(1)
 Position or Committee Memberships Independent?

Jonathan B. Bulkeley

  2013  2010 • Compensation and Benefits Yes

       • Corporate Governance  

Thomas D. Gardner

  2013  2009 • Audit and Finance Yes

       • Compensation and Benefits (Chair)  

W. Kirk Liddell

  2013  2010 • Audit and Finance (Chair) Yes

Thomas S. Rogers

  2013  2006 • Compensation and Benefits Yes

Alan F. Schultz

  2013  2005 • Chairman of the Board Yes

John Slater

  2013  2010 • Audit and Finance Yes

       • Corporate Governance  

Joseph A. Walsh

  2014  N/A • President and CEO No

Douglas D. Wheat

  2013  2010 • Corporate Governance (Chair) Yes

(1)
All of our director nominees, with the exception of Mr. Walsh, served on one of the respective Boards of our predecessor companies, Dex One Corporation and SuperMedia Inc., prior to the formation of Dex Media through the merger completed in 2013. Their Board service began with our predecessor companies as indicated.

2014 BUSINESS HIGHLIGHTS

        Our mission is to be the trusted marketing partner for small and medium-sized businesses. 2014 was the first full year of operation for our combined company following the merger of Dex One Corporation and SuperMedia Inc. in April 2013, and we made progress on many fronts. Our accomplishments in 2014 included:

    We served more than 490,000 clients from a broad, diverse set of industries and occupations;

    We hosted 129 billion searches on our networks, DexKnows.com and Superpages.com;

    Table of Contents

      We published more than 1,700 distinct directory titles in 42 states

    Continuing Directors

    The directors who are serving for terms that end after the Annual Meeting and distributed approximately 100 million directories to businessestheir ages, occupations, and residenceslength of service on our board of directors as of the date of this Proxy Statement are provided below.

    Amer Akhtar

    Class I Director

    AGE: 53
    DIRECTOR SINCE: 2020

    Mr. Akhtar currently serves as Chief Executive Officer of iTrade Network Inc., a provider of supply chain software. He previously served as the Chief Executive Officer of Celential.ai Inc., a venture-funded provider of AI-based recruiting solutions from January 2020 to January 2022. From April 2019 to October 2019, Mr. Akhtar served as the Chief Revenue Officer of DeepMap Inc., a high-definition mapping software provider for autonomous driving. From April 2016 to March 2019, Mr. Akhtar was the Chief Operating Officer, Head of U.S. and advisor to the CEO of XPT Inc., or XPT, a division of the electric vehicle company NIO, Inc. Prior to joining XPT, from November 2014 to April 2016, Mr. Akhtar was VP and General Manager of Yahoo Small Business, a technology business focused on e-commerce and online presence. Mr. Akhtar has also served as a board member of Zeuss Inc. from 2014 to 2019 and as an advisory board member of PayActiv Inc., a financial wellness platform, since 2014. Mr. Akhtar also spent almost a decade at Automatic Data Processing, Inc., or ADP, including from 2009 to 2013, in which he was Managing Director and Country President for ADP in Shanghai, China. Mr. Akhtar graduated from Amos Tuck School of Business at Dartmouth College. We believe that Mr. Akhtar is qualified to serve on our board of directors because of his technology and software expertise, and his deep experience with SMBs.

    Bonnie Kintzer

    Class I Director

    AGE: 61
    DIRECTOR SINCE: 2020

    Ms. Kintzer has served as the President and Chief Executive Officer of Trusted Media Brands, Inc., a media and direct marketing company since April 2014. Ms. Kintzer has also served as a director of Trusted Media Brands, Inc. since April 2014, and a director of SilverSPAC since September 2021. Previously, Ms. Kintzer served as Chief Executive Officer for Women’s Marketing Inc. from April 2010 to March 2014, where she also served as a director from September 2009 to December 2015. Ms. Kintzer served as Chairperson of the Reader’s Digest Foundation until March 2022, as a director of Union Savings Bank from October 2020 to March 2022, and currently serves as Chairperson of the 40 Million Story Campaign for United Through Reading. Ms. Kintzer also serves as a member of the board of directors for the Children’s Learning Center of Fairfield County and is Chair of the MPA – The Association of Magazine Media. Ms. Kintzer holds a Master of Business Administration from Harvard Business School and a Bachelor of Arts degree from Clark University. We believe that Ms. Kintzer is qualified to serve on our board of directors due to her relevant leadership experience in the digital marketing arena, and, more specifically, with the rebranding of the Reader’s Digest Association into a digital-first company.

    Thryv Holdings, Inc.152023 Proxy Statement

    Ryan O’Hara

    Class II Director

    AGE: 54
    DIRECTOR SINCE: 2020

    Mr. O’Hara currently serves as the Chief Executive Officer of 210 Home Buyers Warranty, a home warranty and insurance company. He previously served as an advisor to Apollo Global Management in the technology and media sectors from January 2020 until December 2022. From June to December 2019, Mr. O’Hara served as the Chief Executive Officer of Shutterfly, Inc., where he also served as a director from June to October 2019. Previously, from January 2015 to June 2019, Mr. O’Hara served as the Chief Executive Officer of Move Inc./Realtor.com. Mr. O’Hara has also served as a board member on the board of REA Group Limited from June 2017 to April 2019. Prior to 2015, Mr. O’Hara also served in senior management roles at the Madison Square Garden Company and Gemstar–TV Guide International, Inc., and worked at Nestlé S.A., Fox Cable Networks, British Sky Broadcasting Group, and PricewaterhouseCoopers LLP. Mr. O’Hara currently serves on the board of Offerpad and TKB Critical Technologies, and the advisory council for the Stanford University Center on Longevity. Mr. O’Hara holds a Bachelor of Arts degree in Economics from Stanford University, a Master of Business Administration from Harvard Business School and the Director Certificate from Harvard Business School. We believe Mr. O’Hara is qualified to serve on our board of directors because of his significant experience with technology and recurring revenue models, and his deep experience serving on the board of directors of both public and private companies.

    Lauren Vaccarello

    Class I Director

    AGE: 39
    DIRECTOR SINCE: 2020

    Ms. Vaccarello currently serves as Chief Marketing Officer of Salesloft, the provider of a leading sales engagement platform. She previously served as the Chief Marketing Officer of Talend S.A., a data integration and data integrity company from July 2019 to October 2021. Previously, Ms. Vaccarello served as the Vice President of Customer Engagement and Vice President of Marketing at Box, Inc., a cloud content management company, from July 2015 to October 2018. From August 2014 to July 2015, Ms. Vaccarello served as the Senior Vice President of Marketing of Sysomos Inc. Ms. Vaccarello has also held executive leadership roles at the AdRoll Group and Salesforce.com, Inc. Ms. Vaccarello has served as a director of SalesHood Inc. since July 2019. Ms. Vaccarello holds a Bachelor of Science degree in Marketing from Emerson College. We believe that Ms. Vaccarello is qualified to serve on our board of directors because of her expertise in digital marketing and her success in growing several SaaS companies.

    Thryv Holdings, Inc.162023 Proxy Statement

    Heather Zynczak

    Class II Director

    AGE: 51
    DIRECTOR SINCE: 2020

    Ms. Zynczak served as the Chief Marketing Officer of Pluralsight, Inc., a technology learning platform for enterprises from August 2016 to October 2020. Previously, Ms. Zynczak served as the Chief Marketing Officer of Domo Inc., a cloud operating system for businesses, from 2012 to 2016. Previously, Ms. Zynczak also held executive positions at enterprise technology companies, including SAP SE and Oracle Corporation, and she served as a business consultant for Accenture plc, The Boston Consulting Group and Booz Allen Hamilton Inc. Ms. Zynczak has served as a director of Demandbase and Digital Transformation Opportunities since March 2021, a director of Arkose Labs since July 2022, and a director of D2L since January 2023. She previously served as a director of SaltStack, Inc. from October 2018 to October 2020 and a director of ExpertVoice from March 2021 to September 2022. Ms. Zynczak holds a Bachelor of Business Administration degree in Finance from The University of Texas at Austin and holds a Master of Business Administration from The Wharton School at the University of Pennsylvania. We believe that Ms. Zynczak is qualified to serve on our board of directors because of her substantial digital marketing and technology experience, including key roles in building successful SaaS companies, and her board level experience.

    Thryv Holdings, Inc.172023 Proxy Statement

    Non-Employee Director Compensation

    Our non-employee directors receive an annual retainer for board and committee service of $100,000 and each committee chairperson receives an additional annual fee of $20,000. Beginning in the United States;

    We delivered $388 millionthird quarter of 2022, each non-employee director that serves on two or more committees and is not a committee chairperson receives an additional annual fee of $10,000. The Lead Independent Director also receives an additional annual fee of $35,000.

    Annual cash retainers for board, Lead Independent Director and committee chair service are paid on a quarterly basis in net cash provided by operating activities;

    We retired $381 millionadvance.

    Additionally, in June 2022, each non-employee director was awarded restricted stock units (“RSUs”) having an aggregate fair market value of bank debt; and

    We started implementing an organizational restructuring program, designed to reorganize and strategically refocus$140,000. These RSUs will vest in full on the Company.

    CHANGES TO OUR EXECUTIVE MANAGEMENT TEAM
    one-year anniversary of the grant date.

            We appointed new executive leadership in 2014 and early 2015, beginning withMr. Walsh, our PresidentChairman and Chief Executive Officer, ("CEO"does not receive compensation for his services as a director. See “Compensation Tables – Summary Compensation Table” for a discussion of the compensation earned by Mr. Walsh during fiscal year 2022.

    Director Compensation – Fiscal Year 2022
    Name

    Fees Earned or

    Paid in Cash

    ($)

    Stock

    Awards(1)

    ($)

    All Other Compensation

    ($)

    Total

    ($)

    Amer Akhtar105,000140,000245,000
    Bonnie Kintzer120,000140,000260,000
    Ryan O’Hara120,000140,000260,000
    John Slater155,000140,000295,000
    Lauren Vaccarello105,000140,000245,000
    Heather Zynczak100,000140,000240,000
    1.

    Consists of an award of RSUs granted pursuant to the Thryv Holdings, Inc. 2020 Incentive Award Plan (the “2020 Plan”) to each director on June 9, 2022. Pursuant to the 2020 Stock Plan, each outside director is to receive an automatic grant of RSUs on the date of the annual stockholders meeting equal to the number of shares of common stock having an aggregate fair market value of $140,000. The amounts shown were not actually paid to the directors. Rather, as required by the rules of the SEC, the amounts represent the aggregate grant date fair value of the RSUs awarded to each of them in fiscal year 2022. These values were determined in accordance with Financial Accounting Standards Board Accounting Standards Codification Topic 718 (“FASB ASC Topic 718”). The aggregate grant date fair value of the RSUs is equal to the closing price of the common stock on the date of grant multiplied by the number of shares granted. On June 9, 2022, the date of grant for all directors, the closing price of our common stock on the Nasdaq was $25.96 per share. The amounts reported do not include any reduction in the value of the awards for the possibility of forfeiture. The awards were issued on June 17, 2022.

    Our directors’ outstanding equity awards as of fiscal year end 2022 were as follows: Mr. Akhtar – 5,392 RSUs and 55,556 options; Ms. Kintzer – 5,392 RSUs and 55,556 options; Mr. O’Hara – 5,392 RSUs and 55,556 options; Mr. Slater – 5,392 RSUs and 55,556 options; Ms. Vaccarello – 5,392 RSUs and 55,556 options; and Ms. Zynczak – 5,392 RSUs and 55,556 options.

    Thryv Holdings, Inc.182023 Proxy Statement

    Proposal No. 2 Ratification
    of Appointment of
    Independent Registered
    Public Accounting Firm

    On April 11, 2022, our audit committee dismissed Ernst & Young LLP (“Ernst and Young”), Joseph A. Walsh. our previous independent registered public accounting firm for the years ended December 31, 2013 through 2021. On April 14, 2022, our audit committee engaged Grant Thornton LLP (“Grant Thornton”) as our independent registered public accounting firm for the year ending December 31, 2022. Our audit committee has engaged Grant Thornton as our independent registered public accounting firm for the year ending December 31, 2023. Although we are not required to seek stockholder approval of this appointment, it has been our practice to do so.

    The ratification of the selection of Grant Thornton as our independent registered public accounting firm for the year ending December 31, 2023 requires the affirmative vote of a majority of the voting power of the shares present or represented by proxy at the Annual Meeting and voting on the proposal. In the event that Grant Thornton is not ratified by our stockholders, the audit committee will review its future selection of Grant Thornton as our independent registered public accounting firm.

    Representatives of Grant Thornton are expected to be present at the Annual Meeting and they will be given an opportunity to make a statement at the Annual Meeting if they desire to do so and will be available to respond to appropriate questions.

    Independent Registered Public Accounting Firm Fees and Services

    We regularly review the services and fees from our independent registered public accounting firm. These services and fees are also reviewed with our audit committee annually.

    VOTE

    Our Board of Directors Recommends a Vote FORthe Ratification of the Appointment of Grant Thornton LLP as Our Independent Registered Public Accounting Firm for the Fiscal Year Ending December 31, 2023

    Thryv Holdings, Inc.192023 Proxy Statement

    During the fiscal years ended December 31, 2021 and 2022, aggregate fees for services and related expenses provided by Ernst & Young LLP and Grant Thornton LLP, respectively, were as follows:

     

    Fiscal Year Ended

    December 31, 2021

    ($ in thousands)

    Fiscal Year Ended

    December 31, 2022

    ($ in thousands)

    Audit Fees(1)7,4652,856
    Audit-Related Fees(2)
    Tax Fees(3)57
    All Other Fees(4)36
    Total Fees7,5582,856
    1.“Audit fees” include fees billed for professional services rendered for the integrated audit of our annual consolidated financial statements, reviews of our quarterly condensed consolidated financial statements, consents, and services that are normally provided in connection with regulatory filings or requirements. Audit fees also include accounting consultations and research related to the integrated audit.
    2.“Audit-related fees” include fees billed for assurance and related services that are reasonably related to the performance of the audit or review of our consolidated financial statements and are not reported under “Audit Fees.” These include services related to the preparation for compliance with section 404 of the Sarbanes-Oxley Act of 2002 and accounting matters in connection with acquisitions.
    3.“Tax fees” include fees billed for tax compliance, consultation and planning services.
    4.“All other fees” includes fees billed for publications and online subscriptions.

    Change in Independent Registered Public Accounting Firm

    As you will seenoted above, on April 11, 2022, our audit committee dismissed Ernst & Young as our independent registered public accounting firm, and on April 14, 2022, our audit committee engaged Grant Thornton as our independent registered public accounting firm for the year ending December 31, 2022.

    The reports of Ernst and Young on our consolidated financial statements for the years ended December 31, 2021 and 2020 did not contain an adverse opinion or a disclaimer of opinion and were not qualified or modified as to uncertainty, audit scope, or accounting principles.

    During our two most recent fiscal years and subsequent interim period through April 11, 2022, there were (1) no disagreements (as defined in Item 304(a)(1)(iv) of Regulation S-K and related instructions) between us and Ernst and Young on any matter of accounting principles or practices, financial statement disclosures, or auditing scope or procedures, which disagreements if not resolved to the satisfaction of Ernst and Young would have caused Ernst and Young to make reference to the subject matter of the disagreements in their reports on our consolidated financial statements for such periods and (2) no reportable events (as defined in Item 304(a)(1)(v) of Regulation S-K).

    We provided a copy of the foregoing disclosures to Ernst and Young and requested that Ernst and Young furnish us with a letter addressed to the SEC stating whether or not it agreed with the statements made herein. A copy of the letter furnished in response to that request was filed as Exhibit 16.1 to a Form 8-K filed with the SEC on April 15, 2022.

    During our two most recent fiscal years and subsequent interim period through April 14, 2022, neither the Company, nor anyone acting on its behalf, consulted Grant Thornton regarding either (1) the application of accounting principles to specified transactions, either completed or proposed, or the type of audit opinion that might be rendered on the Company’s financial statements, and no written report or oral advice was provided to the Company by Grant Thornton that Grant Thornton concluded was an important factor considered by the Company in reaching a decision as to any accounting, auditing or financial reporting issue, or (2) any matter that was the subject of a disagreement (as defined in Item 304(a)(1)(iv) of Regulation S-K and related instructions) or a reportable event (as defined in Item 304(a)(1)(v) of Regulation S-K).

    Thryv Holdings, Inc.202023 Proxy Statement

    Policy on Audit Committee Pre-Approval of Audit and Permissible Non-Audit Services of Independent Registered Public Accounting Firm

    Our audit committee’s policy is to pre-approve all audit and permissible non-audit services provided by the independent registered public accounting firm, the scope of services provided by the independent registered public accounting firm, and the fees for the services to be performed. These services may include audit services, audit-related services, tax services, and other services. Pre-approval is detailed as to the particular service or category of services and is generally subject to a specific budget. The independent registered public accounting firm and management are required to periodically report to the audit committee regarding the extent of services provided by the independent registered public accounting firm in accordance with this pre-approval, and the fees for the services performed to date.

    All of the services relating to the fees described in the table below,above were approved by our leadership team brings a wealthaudit committee.

    Thryv Holdings, Inc.212023 Proxy Statement

            The following table sets forth our current executive leadership team, along with some highlights of their past employment for your reference. For more narrative and a complete look at their biographies and work history, please see Item 1. "Business—Executive OfficersReport of the Registrant"Audit Committee

    The purpose of our audit committee is to assist our board of directors with oversight of (i) the integrity of the Company’s financial statements, (ii) compliance with legal and regulatory requirements, (iii) the Company’s independent auditor’s qualifications and independence, and (iv) the performance of the Company’s independent auditor and internal audit function. Our audit committee’s principal responsibility is one of oversight. Our management is responsible for determining that our financial statements are complete, accurate, and in accordance with generally accepted accounting principles and establishing satisfactory internal control over financial reporting. The independent auditor is responsible for auditing our financial statements and the effectiveness of our internal control over financial reporting. Our internal and outside counsel are responsible for assuring compliance with laws and regulations and our corporate governance policies.

    In the performance of its oversight function, our audit committee has:

    reviewed and discussed the audited financial statements of the Company for the fiscal year ended December 31, 2022 with management and Grant Thornton LLP;
    discussed with Grant Thornton LLP the matters required to be discussed by the applicable requirements of the Public Company Accounting Oversight Board (“PCAOB”) and the SEC; and
    received the written disclosures and the letter from Grant Thornton LLP required by applicable requirements of the PCAOB regarding the independent accountant’s communications with our audit committee concerning independence and has discussed with Grant Thornton LLP its independence.

    Based on these reviews and discussions, we recommended to our board of directors the inclusion of the audited financial statements in the Company’s Annual Report on Form 10-K for the fiscal year ended December 31, 2014,2022, as filed with the SEC on March 16, 2015.February 23, 2023.

    The Audit Committee

    Amer Akhtar

    John Slater, Chair

    Heather Zynczak


    Thryv Holdings, Inc.222023 Proxy Statement

    Table of Contents

    Executive Officers

    The names of our executive officers, their ages as of the date of this Proxy Statement and their positions are shown below.

    NameAgeTitle
    Name
    PositionJoined
    Dex
    Media
    Highlights:
    Prior Business Experience

    Joseph A. Walsh

    60PresidentChairman and CEO2014

    President and CEO, Board Member of Yellowbook Inc.

    Co-founded IYP Publishing

    Chairman of the Local Search Association

    Chief Executive Officer

    Del Humenik

    EVP—Chief Revenue Officer2010

    Chief Operating Officer, Dex Media

    EVP, Sales and Marketing, Dex Media

    EVP, Sales, SuperMedia Inc.

    SVP, Sales and Marketing, Paychex Inc.

    SVP and GM, RHDC

    Paul D. Rouse

    64EVP—Chief Financial Officer, and Treasurer2014

    CFO, Apple and Eve, LLC

    VP of Finance and Treasurer, Yellowbook Inc.

    Public accounting, Ernst and Young LLP

    Internal audit, JPMorgan

    Gordon Henry

    EVP—Chief Marketing Officer2014

    Executive Vice President and General Manager, Deluxe Corp.

    Chief Marketing Officer, Yellowbook Inc.

    Treasurer

    Gordon Henry
    62Chief Strategy Officer and Executive Vice President

    Carleton G. Shaw

    James McCusker
    60EVP—Chief Revenue Officer and Executive Vice President
    John Wholey58Chief Operations & Information Officer2014

    Principal, Houstonian Partners, LLC

    Global Chief Information Officer, Hibu plc

    Chief Information Officer, Yellowbook

    EVP Operations, Yellowbook

    and Executive Vice President

    Lesley Bolger
    44

    John F. Wholey

    EVP—Operations and Client Services2015

    Head of United States Operations, Hibu plc

    Vice President, Operations, Hibu plc

    Raymond R. Ferrell

    EVP—General Counsel and Corporate Secretary2009

    Vice President and Associate General Counsel, Commercial Operations, SuperMedia

    Senior Counsel and Vice President, General Counsel's Office, American Express

    Debra M. Ryan

    EVP—Chief Human ResourcesLegal Officer2012

    EVP, & Human Resources and Employee Administration, SuperMedia Inc.

    VP, Franchise Development, Dex One

    VP, Human Resources, RHDC

    Michael N. Dunn

    EVP—Chief Technology Officer2010

    Executive Vice President, Chief Compliance Officer and CIO, SuperMedia

    SVP, Information Technology and Business Process Management, Level 3 Communications

    Mark Cairns

    EVP—Integration and Client Experience2014

    Principal, Treales, LLC

    Head of Operations for the United States and United Kingdom, Hibu plc

    Chief Publishing Officer, Yellow Book Inc.

    Yell Group

    Secretary

    EXECUTIVE COMPENSATION AND PAY-FOR-PERFORMANCE

    Our push for business transformation creates an opportunity to align our compensation programs with longer-term goals forboard of directors chooses executive officers, who then serve at the Company. Starting with the hirediscretion of our current Presidentboard of directors. There is no family relationship between any of the directors or executive officers and CEO,any of our other directors or executive officers. The biographical information for our Chairman and Chief Executive Officer, Mr. Joseph A. Walsh, is provided above under “Nominees to Our Board of Directors”.

    Paul D. Rouse

    Mr. Rouse has served as our Chief Financial Officer, Executive Vice President and Treasurer since November 2014. Mr. Rouse previously served as the Chief Financial Officer for Apple and Eve, LLC from March 2012 to October 2014. Prior to joining Apple and Eve, LLC, Mr. Rouse was the Vice President of Finance, Corporate and Business Development and Treasurer of Yellowbook, Inc. Mr. Rouse graduated from Long Island University with a Bachelor of Science degree in Accounting.

    Gordon Henry

    Mr. Henry has served as our Chief Strategy Officer and Executive Vice President since September 2019. Mr. Henry previously served as our Chief Marketing Officer and Executive Vice President from October 2014 to September 2019. Mr. Henry also previously served as Head of Mergers and Acquisition and Corporate Consulting for Walsh Partners from January 2014 to September 2014. Prior to his tenure at Walsh Partners, Mr. Henry served as Vice President and General Manager at Deluxe Corp. and Chief Marketing Officer for Yellowbook, Inc. Mr. Henry received his Bachelor of Arts from Yale University and his master of business administration from the CompensationWharton School at the University of Pennsylvania.

    James McCusker

    Mr. McCusker has served as our Chief Revenue Officer and Benefits Committee began working with managementExecutive Vice President since September 2015. Mr. McCusker previously served as our Vice President of Expansion Channel Sales from May 2015 to craft a new executive compensation philosophySeptember 2015. Before joining Thryv, Mr. McCusker was Chief Sales Officer at eLocal.com from October 2014 to May 2015 and a new approachPresident and Chief Sales Officer of hibu, Inc. (“hibu”), formerly Yellowbook, Inc., from April 2012 to pay. The new philosophy allocates moreMarch 2013. Mr. McCusker also previously served various roles at Yellowbook, Inc., including Chief of an executive's pay opportunity to performance-based annualSales and long-term incentives, and focuses less on base salary and perquisites; we explain more about this shiftVice President of Sales. Mr. McCusker received his bachelor’s degree in the "Compensation Discussion and Analysis" beginning on page 20.

    VALUE CREATION PROGRAM ("VCP")

            One very important change that we made to long-term incentives in 2014 was the discontinuation of our 2013 - 2015 Cash Long-term Incentive Plan ("2013-2015 Cash LTIP") and the introduction of the Value Creation Program ("VCP"). The VCP rewards participants for the increase in value in theBusiness Administration from LaSalle University.


    Thryv Holdings, Inc.232023 Proxy Statement

    John Wholey

    total invested capital of the Company—total invested capital is the sum of the market value of the Company's equityMr. Wholey has served as our Chief Operations & Information Officer and debt. We implemented the VCP in the fourth quarter of 2014. We did not grant any awards under the 2013-2015 Cash LTIP for the 2015 performance year, i.e., the performance periods for these plans do not overlap.

            The VCP is a three-year planExecutive Vice President since January 2015. Prior to that began on October 14, 2014 and ends on December 31, 2017; awards may be paid out in 2018 if value has been created per the plan terms. The VCP rewards participants for net value creation in the Company measuredrole, Mr. Wholey previously served as the net change over the performance period in the fair market value of the Company's total invested capital, including equity securities, debt securities, and bank debt; plus cash dividends and cash payments (interest and principal) to debt, but reduced by any net value contributed from external sources, in each case as determined in the manner provided by the VCP. The formula for the value creation under the VCP is summarized below:

    GRAPHIC

            We describe the VCP in more detail in the "Compensation Discussion and Analysis" beginning on page 20.

    DISCONTINUATION OF PERQUISITES

            To further align our overall program with a stronger pay-for-performance mindset, management and the Compensation and Benefits Committee decided to discontinue two programs that fall into the category of perquisites:

            We ended the Flexible Allowance program in December 2014. The Financial Planning program will end in May 2015 so that participants can work with their current advisors to complete their 2014 financial planning and tax preparation.

            The Compensation and Benefits Committee and management agreed that it is in the best interests of both stockholders and our senior management team to keep the Physical Examination program, which provides eligible executives with a comprehensive medical examination once per year. The cost of this programan advisor to the Company is approximately $2,000 per year per participant; a valuable benefit with a relatively low cost.from November 2014 to January 2015. Mr. Wholey previously served as Vice President/Head of Contact Centers in the U.S. and U.K. for hibu and its predecessor, Yellowbook, Inc. from February 2000 to October 2014. Mr. Wholey received his bachelor’s degree in Industrial Engineering from Worcester Polytechnic Institute and his Master of Business Administration in Finance from Drexel University.

    Lesley Bolger

    Ms. Bolger has served as our Chief Legal Officer & Human Resources and Executive Vice President, since October 2021, and our Chief Compliance Officer and Secretary since June 2019. Ms. Bolger previously served as our Vice President of Corporate Counsel since June 2020, as our Assistant Vice President of Corporate Counsel from July 2019 to June 2020, as our Assistant General Counsel from July 2017 to June 2019 and as our Senior Counsel from December 2006 to July 2017. Ms. Bolger received her Bachelor of Arts degree in Finance, her Master of Business Administration and her Juris Doctorate from Texas Tech University.


    Thryv Holdings, Inc.242023 Proxy Statement

    Security Ownership of Certain Beneficial Owners and Management


    QUESTIONS AND ANSWERS ABOUT THE ANNUAL MEETING AND VOTING

    What am I voting on at the Annual Meeting?

    What does the Board of Directors recommendApril 17, 2023, certain information with respect to the matters to be presented at the Annual Meeting?

            The Board of Directors recommends a vote:

    Who is entitled to vote?

            You are entitled to vote at the Annual Meeting if you owned Company shares (directly in your name or in "street name," as defined below) as of the close of business on April 6, 2015, the record date for the Annual Meeting. On that date, 17,621,932 sharesbeneficial ownership of our common stock were outstanding and entitled to vote at the Annual Meeting and no sharesfor each of our preferred stock were outstanding. Each shareexecutive officers, each of common stock is entitled to one vote on each proposal to properly come before the Annual Meeting.

    What is the difference between holding shares directlyour directors, all of our directors and executive officers as a stockholder of recordgroup and holding shares in "street name"?

            Most of our stockholders hold their shares through a broker, bank or other nominee rather than directly in their own name. As summarized below, there are differences between shares held of record and those held beneficially or in "street name."

            Registered Stockholders.    If your shares are registered directly in your name with our transfer agent, you are considered the stockholder of record with respecteach person we know to those shares, and a notice containing instructions on how to access our proxy statement and annual report online was sent directly to you. As the stockholder of record, you have the right to vote your shares as described herein.

            Beneficial Stockholders.    If your shares are held by a bank, broker or other agent as your nominee, you are consideredbe the beneficial owner of more than 5% of our common stock.

    Beneficial ownership as reported in the following table has been determined in accordance with Rule 13d-3 under the Exchange Act. Beneficial ownership information is based on the most recent Forms 3, 4 and 5 and Schedule 13D and 13G filings with the SEC and reports made directly to the Company.

    For purposes of this table, a person is deemed to have “beneficial ownership” of any shares heldwhen such person has the right to acquire them within 60 days after April 17, 2023. For options and warrants, we report the shares of common stock issuable pursuant to options and warrants that are exercisable within 60 days of April 17, 2023. For RSUs, we report shares equal to the number of RSUs that will vest within 60 days of April 17, 2023. Shares of common stock issuable pursuant to options and warrants that are exercisable within 60 days of April 17, 2023 and shares of common stock subject to RSUs that will vest within 60 days of April 17, 2023 are deemed outstanding for computing the percentage of the class beneficially owned by the person holding such securities, but are not deemed outstanding for computing the percentage of the class beneficially owned by any other person. Except as indicated by footnote, and subject to community property laws where applicable, the persons named in "street name,"the following table have sole voting and the notice containing instructions on how to access our proxy statement and annual report online was forwarded to you by your bank, broker or agent who is considered the stockholder of recorddispositive power with respect to those shares.

    How can I vote my shares?

            Registered Stockholders.    If you holdall shares in your own name you may vote inof common stock shown as beneficially owned by them. The percentage of beneficial ownership for the following ways:


    April 17, 2023.

    TableThe business address of Contents

            Beneficial Stockholders.    If you are aeach beneficial owner of shares held in street name, you may vote in the following ways:

            Even if you plan to attend the Annual Meeting, we recommend that you vote your shares in advance over the Internet, by telephone or, if you requested to receive printed proxy materials, by completing and mailing a proxy card or voting instruction form, so that your shares will be represented at the annual meeting, so that your vote will be counted if you later decide not to attend the Annual Meeting.

    Can I change my vote or revoke my proxy?

            You may change your vote or revoke your proxy at any time prior to the final vote at the Annual Meeting by voting again over the Internet or by telephone, by completing, signing, dating and returning a new proxy card or voting instruction form with a later date, or by attending the Annual Meeting and voting in person. Only your latest dated proxy we receive at or prior to the Annual Meeting will be counted. However, your attendance at the Annual Meeting will not automatically revoke your proxy unless you vote again at the Annual Meeting and specifically request that your prior proxy be revoked by sending a written notice of revocation to the Corporate Secretary (at 2200 West Airfield Drive, P.O. Box 619810, D/FW Airport, Texas 75261) prior to the Annual Meeting.

    Who will count the vote at the Annual Meeting?

            Representatives of Broadridge Financial Solutions will tabulate the vote and serve as inspector of election at the Annual Meeting.


    Table of Contents

    What vote is required to approve each proposal?

    Item No. 1—Election of Directors. Each director will be elected by the vote of the majority of the votes cast when a quorum is present. A "majority of the votes cast" means that the number of votes cast "for" a director exceeds the number of votes cast "against" that director. "Votes cast" excludes abstentions and any votes withheld by banks and brokers in the absence of instructions from street name holders ("broker non-votes"). Your broker or nominee will not be permitted to vote on the election of directors without specific instructions as to how to vote from the beneficial owner. As a result, if you hold your shares through a broker or nominee, they will not be voted in the election of directors, unless you affirmatively vote your shares in accordance with the voting instructions provided by that institution.

    Item No. 2—Advisory Vote on the Company's Executive Compensation and Item No. 3—Ratification of Appointment of Ernst & Young LLP. The affirmative vote of a majority of the shares present at the Annual Meeting in person or by proxy is required to: approve, on an advisory basis, the Company's executive compensation (Item No. 2); and ratify the appointment of our independent registered public accounting firm (Item No. 3). Abstentions have the same effect as votes cast against Item Nos. 2 and 3. Broker non-votes will be voted in and for Item No. 3, and will have no effect on the outcome of the vote on Item No. 2.

            Although the advisory vote on Item No. 2 is non-binding as provided by law, our Board will review the results of the vote and, consistent with our record of stockholder engagement, will take them into account in making a determination concerning executive compensation.

    Any other matter. Any other matter that properly comes before the Annual Meeting will require the approval of the majority of the shares present in person or represented by proxy and entitled to vote at the Annual Meeting.

    What constitutes a quorum for the Annual Meeting?

            The presence of the holders of a majority of the outstanding shares of our common stock entitled to vote at the Annual Meeting, present in person or represented by proxy, is necessary to constitute a quorum. Abstentions and broker non-votes are counted as present and entitled to vote for purposes of determining a quorum.

    What happens if I sign, date and return my proxy but do not specify how I want my shares voted on one or more of the proposals?

            Regardless of your form of ownership, your proxy will be counted as a vote "FOR" all of the director nominees; and "FOR" Item Nos. 2 and 3.

    What happens if I do not vote my shares?

            Registered Stockholders.    Your shares will not be voted at the Annual Meeting.

            Beneficial Stockholders.    Your broker or nominee may vote your shares only on those proposals on which it has discretion to vote. Your broker or nominee does not have discretion to vote your shares on non-routine matters such as the election of directors (Item No. 1) or advisory vote on the Company's executive compensation (Item No. 2). However, your broker or nominee does have discretion to vote your shares on routine matters such as ratification of appointment of Ernst & Young LLP (Item No. 3). To be sure your shares are voted in the manner you desire, you should instruct your broker or nominee how to vote your shares.


    Table of Contents

    How is my proxy voted on matters not identified on the proxy form or in this Proxy Statement?

            Other than the three items of business described in this Proxy Statement, our Board presently knows of no other matters to be presented for action at the Annual Meeting. Neither did we receive timely notice of any nomination for a director, nor did we receive timely notice of any other matter intended to be raised by any stockholder at the Annual Meeting. Accordingly, the proxy form confers upon the persons named on the proxy form authority to vote your shares in their discretion upon any other matter that may properly come before the Annual Meeting.

    Who is bearing the cost of this proxy solicitation and how is the solicitation effected?

            The Company is soliciting your proxy and is paying the cost of such solicitation, including preparing this proxy statement and the proxy card and the costs of any mailing. The Company may request banks, brokers and other custodians, nominees and fiduciaries to forward copies of these proxy materials to their principals and to request authority for the execution of proxies. The Company may reimburse such persons for their expenses in so doing.

    Under what circumstances can the Annual Meeting be adjourned?

            Adjournments may be made for the purpose of, among other things, soliciting additional proxies. Any adjournment may be made from time to time by approval of the holders of a majority of the shares present in person or represented by proxy and entitled to vote at the Annual Meeting (whether or not a quorum exists) without further notice other than by an announcement made at the Annual Meeting. We do not currently intend to seek an adjournment of the Annual Meeting.

    Where can I find the voting results of the Annual Meeting?

            We will disclose voting results on a Form 8-K filed with the SEC within four business days after the Annual Meeting.

    When are stockholder proposals due for inclusion in the Company's proxy statement for the 2016 Annual Meeting of Stockholders?

            In order to be considered for inclusion in the Company's proxy materials for the 2016 Annual Meeting of Stockholders, a stockholder proposal must be received in writing by our Company at Dex Media,c/o Thryv Holdings, Inc., 2200 West Airfield Drive, P.O. Box 619810, D/FW Airport, TX 75261, Attention: Corporate Secretary, no later than the close of business on December 21, 2015, and otherwise comply with Rule 14a-8 under the Securities Exchange Act of 1934.

            Our Bylaws provide that stockholders may propose business to be conducted at an annual meeting of stockholders and/or nominate individuals to be elected to the Board of Directors at an annual meeting of stockholders if such proposal or nomination is made pursuant to timely notice in writing to the Secretary of the Company (at 2200 West Airfield Drive, P.O. Box 619810, D/FWDFW Airport, Texas 75261). To be timely,75261, unless otherwise indicated below.

    Name of Beneficial OwnerNumber of
    Shares
    (#)
    Shares that may be
      Acquired within 60 Days  
    (#)
    Number of Shares
      Beneficially Owned  
    (#)
    Percentage of
    Outstanding Shares
    (%)
    5% Stockholders:    
    FMR LLC(1)5,171,2785,171,27814.9
    BlackRock, Inc.(2)4,879,4474,879,44714.0
    The Vanguard Group(3)2,027,720 2,027,7205.8
    Wasatch Advisors, Inc.(4)2,022,1462,022,1465.8
    Affiliates of Paulson(5)2,000,0002,000,0005.7
    Yosemite Sellers Representative LLC (“Yosemite”)(6)1,804,7151,804,7155.2
    Named Executive Officers and Directors:    
    Joseph A. Walsh(7)1,967,519773,8412,741,3607.7
    Paul D. Rouse(8)40,131205,595245,726*
    Thryv Holdings, Inc.252023 Proxy Statement
    Name of Beneficial OwnerNumber of
    Shares
    (#)
    Shares that may be
      Acquired within 60 Days  
    (#)
    Number of Shares
      Beneficially Owned  
    (#)
    Percentage of
    Outstanding Shares
    (%)
    Gordon Henry(9)13,448228,845242,293*
    James McCusker(10)19,717224,595244,312*
    John Wholey(11)107,962136,595244,557*
    Amer Akhtar(12)1,00027,77828,778*
    Bonnie Kintzer(13)83727,77828,615*
    Ryan O’Hara(14)1,25027,77829,028*
    John Slater(15)27,77827,778*
    Lauren Vaccarello(15)27,77827,778*
    Heather Zynczak(16)84027,77828,618*
    Directors and Executive Officers as a Group
    (12 persons)(17)
    2,160,0531,809,9863,970,03910.8
    *Represents beneficial ownership of less than 1% of total shares of common stock outstanding.
    1.The business address for FMR LLC is 245 Summer Street, Boston, Massachusetts 02210. Share ownership is based on Amendment No. 2 to Schedule 13G/A dated February 9, 2023, which indicates that Abigail P. Johnson has sole dispositive power over 5,171,278 shares of common stock.
    2.The business address for BlackRock, Inc. is 55 East 52nd Street, New York, NY 10055. Share ownership is based on Amendment No. 2 to Schedule 13G/A dated January 23, 2023.
    3.The business address for The Vanguard Group (“Vanguard”) is 100 Vanguard Blvd., Malvern, PA 19355. Share ownership is based upon Schedule 13G dated February 9, 2023, which indicates that Vanguard has sole voting power over 0 shares of common stock, shared voting power over 39,033 shares of common stock, sole dispositive power over 1,966,100 shares of common stock, and shared dispositive power over 61,620 shares of common stock.
    4.The business address for Wasatch Advisors, Inc. is 505 Wakara Way, Salt Lake City, UT 84108. Share ownership is based upon Amendment No. 1 to Schedule 13G/A dated February 8, 2023.
    5.Consists of 2,000,000 shares of common stock held of record by funds affiliated with Paulson & Co. Inc. (“Paulson”). Paulson manages the funds. In its role as manager, Paulson possesses voting and investment power over the securities that are owned by the funds. John Paulson is the controlling person of Paulson. Each of Paulson and John Paulson may be deemed to indirectly beneficially own the securities directly owned by the funds. The address of each of the entities and individuals is c/o Paulson & Co. Inc., 1133 Avenue of the Americas, New York, NY 10036. Share ownership is based on Amendment No. 1 to Schedule 13G/A dated February 14, 2023.
    6.Mr. Stephen A. Feinberg indirectly controls Yosemite. Mr. Feinberg disclaims any beneficial ownership of the shares held by Yosemite, except to the extent of his pecuniary interest therein. Pursuant to a Pledge Agreement, dated as of June 30, 2017 (the “Indemnification Agreement”), Yosemite has granted a pledge over the shares to secure payment of certain taxes relating to uncertain tax positions for which Yosemite has indemnified the Company pursuant to the Indemnification Agreement. If Yosemite is required to pay the Company any amounts pursuant to the Indemnification Agreement, Yosemite may elect to pay such amounts in cash and/or shares. The address of the entity explicitly named in this footnote is c/o Cerberus Capital Management L.P, Attn: Office of the General Counsel, 875 Third Ave., 11th Floor, New York, NY 10022. Share ownership is based on information available as of the date of the Record Date.
    7.Consists of 1,625,206 shares held by a trust over which Mr. Walsh has sole voting power, 342,313 shares owned directly by Mr. Walsh, 771,605 shares issuable pursuant to options that are exercisable within 60 days of April 17, 2023 and 2,236 RSUs that will vest within 60 days of April 17, 2023.
    8.Consists of 40,131 shares owned directly by Mr. Rouse and 205,595 shares issuable pursuant to options that are exercisable within 60 days of April 17, 2023.
    9.Consists of 13,448 shares owned directly by Mr. Henry and 228,845 shares issuable pursuant to options that are exercisable within 60 days of April 17, 2023.
    10.Consists of 19,717 shares owned directly by Mr. McCusker and 224,595 issuable pursuant to options that are exercisable within 60 days of April 17, 2023.
    11.Consists of 107,962 shares owned directly by Mr. Wholey and 136,595 shares issuable pursuant to options that are exercisable within 60 days of April 17, 2023.
    12.Consists of 1,000 shares owned directly by Mr. Akhtar and 27,778 shares issuable pursuant to options that are exercisable within 60 days of April 17, 2023.
    13.Consists of 837 shares owned directly by Ms. Kintzer and 27,778 shares issuable pursuant to options that are exercisable within 60 days of April 17, 2023.
    14.Consists of 1,250 shares owned directly by Mr. O’Hara and 27,778 shares issuable pursuant to options that are exercisable within 60 days of April 17, 2023.
    15.Consists of 27,778 shares issuable pursuant to options that are exercisable within 60 days of April 17, 2023.
    16.Consists of 840 shares owned by Ms. Zynczak and 27,778 shares issuable pursuant to options that are exercisable within 60 days of April 17, 2023.
    17.Includes ownership of 7,349 shares owned directly by executive officer Lesley Bolger, Chief Legal Officer & Human Resources and Executive Vice President, Chief Compliance Officer and Secretary and 81,196 shares issuable pursuant to options that are exercisable within 60 days of April 17, 2023.
    Thryv Holdings, Inc.262023 Proxy Statement

    Certain Relationships and Related Party Transactions

    Set forth below is a stockholder's notice shall be delivered todescription of certain relationships and related person transactions between us or mailedour subsidiaries and received at our principaldirectors, executive offices not less than 90 days norofficers or holders of more than 120 days in advance of the anniversary date of the immediately preceding annual meeting; provided, however, that in the event that the annual meeting is called for a date that is not within 30 days before or after such anniversary date, notice by the stockholder in order to be timely must be so received not later than the close of business on the 10th day following the day on which notice of the date of the annual meeting was first mailed or public disclosure of the date of the annual meeting was first made, whichever first occurs. Such stockholder's notice shall set forth all of the information described in Section 115% of our Bylaws. A copyvoting securities.

    Amended and Restated Stockholders’ Agreement

    The Company entered into an amended and restated stockholders agreement with certain entities affiliated with Mudrick Capital Management, L.P., GoldenTree Asset Management LP and Paulson & Co. Inc. (each, together with its controlled affiliates that own Company securities, a “Nominating Stockholder Group”) and certain entities affiliated with Cerberus Capital Management L.P. (Cerberus and its controlled affiliates that own Company securities, together with the Nominating Stockholder Groups, each a “Stockholder Group”, and together the “Stockholder Groups”), for the purpose of our Bylaws is available upon request by any of our stockholders from the Secretary of the Company.


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    CORPORATE GOVERNANCE

    BOARD COMPOSITION, RESPONSIBILITIES AND LEADERSHIP STRUCTURE

            Our Board of Directors is responsibleproviding for overseeing the affairs of the Company. The Board currently consists of eight directors. Our Bylaws provide, however, that the Board may increase or decrease the size of the Boardcertain rights and fill any vacancies. The Board held 11 meetings during 2014. Each director attended at least 90% of the meetings of the Board and of the standing committees on which they served during 2014. Our Board of Directors appointed Mr. Walsh as President and Chief Executive Officerobligations of the Company and elected him to the Company's Board of Directors, effective upon resignation of Mr. McDonald on October 14, 2014. Mr. Walsh attended both meetings of the Board held between October 14, 2014 and December 31, 2014.

            As reflected in our Corporate Governance Guidelines, while the Board does not presently require all its members to attend annual meetings of stockholders, it does encourage its members to do so and the non-executive Chairman is expected to attend all meetings of stockholders. The Board is sensitive to stockholder access concerns and will periodically monitor and reassess this policy to ensure it remains open and available for stockholder communications. Seven of our directors attended the May 2014 annual stockholders meeting.

            The Board has determined that the appropriate leadership structure for the Board at this time is for a non-management director to serve as non-executive Chairman of the Board. The Board reserves the right to review this policy from time to time to assess whether a non-executive Chairman continues to serve the best interests of the Company and our stockholders.

            The non-executive Chairman is responsible for ensuring that the quality, quantity and timeliness of the flow of information between our management and the Board enables the Board to fulfill its functions and fiduciary duties in an efficient and effective manner. Our non-executive Chairman is elected annually by a majority of the independent directors upon a recommendation from the Corporate Governance Committee. Our non-executive Chairman presides over executive sessions of the non-employee directors following every regularly scheduled Board meeting (which sessions are not attended by management) and advises the Board, in consultation with the CEO and other independent directors, as to Board schedules and agendas. The Board has also determined that our non-executive Chairman shall be available to consult with stockholders and call meetings of the independent directors when appropriate. See our Corporate Governance Guidelines in the corporate governance section of our website at http://www.dexmedia.com/about/corporate/corporate-governance/ for additional information on the leadership structure of the Board.

    DIRECTOR INDEPENDENCE

            Our Corporate Governance Guidelines state that the Board's objective is that at least two-thirds of the members of the Board be independent under applicable listing standards of The NASDAQ Stock Market LLC ("NASDAQ") and applicable law. To be considered "independent," the Board of Directors must make an affirmative determination, by a resolution of the Board as a whole, that the director being reviewed has no material relationship with the Company that interferes with the exercise of independent judgment in carrying out the duties of a director. In each case, the Board broadly considers all relevant facts and circumstances.

            The Board has determined that seven of eight directors standing for re-election, Jonathan B. Bulkeley, Thomas D. Gardner, W. Kirk Liddell, Thomas S. Rogers, Alan F. Schultz, John Slater, and Douglas D. Wheat, are independent under applicable NASDAQ listing standards for membership on the Board. The Board has also determined, as further described below, that each of these directors is independent under applicable SEC rules and the NASDAQ listing standards for service on the


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    Committees of the Board on which they serve. Mr. Walsh is not an independent director because he is our President and Chief Executive Officer.

    BOARD COMMITTEES

            The Board maintains three standing committees—an Audit and Finance Committee, a Compensation and Benefits Committee and a Corporate Governance Committee. Each Committee operates under a charter that has been approved by the Board. A copy of each Committee charter is posted in the corporate governance section of our website at http://www.dexmedia.com/about/corporate/corporate-governance/. Each Committee may delegate the authority granted to it under its charter to a subcommittee, in order to ensure compliance with legal and regulatory obligations, timely decision making or for other purposes.

            The following table below sets forth the composition of our Board committees in 2014.


    Audit and
    Finance
    Committee
    Compensation
    and Benefits
    Committee
    Corporate
    Governance
    Committee
    Jonathan B. Bulkeleyüü
    Thomas D. Gardnerüü(Chair)
    W. Kirk Liddellü(Chair)
    Thomas S. Rogersü
    John Slaterüü
    Douglas D. Wheatü(Chair)
    Alan F. Schultz (Board Chair)

    AUDIT AND FINANCE COMMITTEE

            The Audit and Finance Committee has overall responsibility for the integrity of our financial reporting process, including oversight of the preparation of financial statements and related financial information and the annual independent audit of such statements, as well as responsibility for our system of internal controls, internal audit process, risk assessment and management processes and compliance function. In addition, the Audit and Finance Committee has responsibility for reviewing proposed and existing financing arrangements (and compliance with governing documents) and for making recommendations to the Board regarding financing requirements for the Company and sources for such financing.

            The Audit and Finance Committee also prepares the Audit and Finance Committee Report that the SEC rules require be included in our annual proxy statement. This report is on page 57 of this proxy statement.

            The Board of Directors has unanimously determined that W. Kirk Liddell, a present Chair of the Audit and Finance Committee, qualifies as "audit committee financial expert" within the meaning of the SEC rules and satisfies financial sophistication requirements under the NASDAQ listing standards. In addition, the Board has unanimously determined that all present members of the Audit and Finance Committee are financially literate and independent within the meaning of applicable SEC rules and the NASDAQ listing standards.

            The Audit and Finance Committee met eight times in 2014.

    COMPENSATION AND BENEFITS COMMITTEE

            The Compensation and Benefits Committee is responsible for the oversight of our executive and non-management director compensation practices and programs and the administration of our compensation and benefit plans for employees and non-management directors.


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            The Compensation and Benefits Committee is responsible for reviewing and approving all aspects of compensation paid to our CEO and our other executive officers as defined in Rule 16a-1(f) under the Securities Exchange Act of 1934. The Compensation and Benefits Committee also approves all executive employment contracts and other compensatory arrangements providing for the payment of benefits following a change of control of the Company or severance following a termination of employment. See "Compensation Discussion and Analysis—Section 3—Our Compensation Decision-Making Process—Role of the Compensation and Benefits Committee" on page 22 for further details.

            The Compensation and Benefits Committee also prepares the Compensation and Benefits Committee Report that SEC rules require be included in our annual proxy statement. This report is on page 38 of this proxy statement.

            The Board has determined that each member of the Compensation and Benefits Committee is an independent director within the meaning of the NASDAQ listing standards, an "outside director" under Section 162(m) of the U.S. Internal Revenue Code ("Section 162(m)") and a "nonemployee director" under Exchange Act Rule 16b-3.

            The Compensation and Benefits Committee met 15 times in 2014.

    CORPORATE GOVERNANCE COMMITTEE

            The Corporate Governance Committee oversees the Board candidate selection, assessment and nomination process, makes recommendations to the Board regarding corporate governance policies, guidelines and procedures and in coordination with the Audit and Finance Committee, establishes and administers policies with respect to corporate responsibility and ethical business practices.

            The Board has determined that each member of the Corporate Governance Committee is an independent director within the meaning of applicable NASDAQ listing standards.

            The Corporate Governance Committee met nine times in 2014.

    CORPORATE GOVERNANCE PRINCIPLES

            The Board of Directors has adopted policies and procedures to ensure effective governance of the Company. Our corporate governance materials, including our Corporate Governance Guidelines, the charters of each of the standing Committees ofstockholders party thereto upon and after the Board and our Code of Conduct for directors, finance employees and all employees, may be viewed in the corporate governance sectionconsummation of our website at http://www.dexmedia.com/about/corporate/corporate-governance/. We will also provide without charge copies of any of the foregoing information in print upon written request of our stockholders to the Office of the Corporate Secretary, Dex Media, Inc., P.O. Box 619810, 2200 West Airfield Drive, D/FW Airport, Texas 75261.

            The Corporate Governance Committee reviews our Corporate Governance Guidelinesdirect listing which occurred on a regular basis and proposes modifications to the principles and other key governance practices as warranted for adoption by the Board.

    RISK OVERSIGHT

            Senior management is responsible for identifying and prioritizing enterprise risks facing the Company. The Board of Directors, in turn, is responsible for ensuring that material risks are managed appropriately. The Board of Directors as a whole has responsibility for risk oversight, with reviews of certain areas being conducted by the relevant Board committees. The Board and its committees regularly review material strategic, operational, financial and reporting, succession and compensation, and compliance risks with senior management. The Audit and Finance Committee is responsible for


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    discussing our overall risk assessment and risk management practices, as set forth in the Audit and Finance Committee's charter. The Audit and Finance Committee also performs a central oversight role with respect to financial and compliance risks, and periodically reports on its findings to the full Board. In addition, the Audit and Finance Committee is responsible for assessing risks related to our capital structure, significant financial exposures and our risk management and major insurance programs, and regularly evaluates financial risks associated with such programs. The Compensation and Benefits Committee considers risk in connection with its design of compensation programs for our executives.

    COMMUNICATIONS WITH THE BOARD

            Our Board welcomes communications from stockholders and other interested parties. Stockholders and other interested parties may contact the Board by writing to Joseph A. Walsh, President and Chief Executive Officer, c/o Dex Media, Inc., 2200 West Airfield Drive, P.O. Box 619810, D/FW Airport, Texas 75261. Stockholders and other interested parties may contact the independent members of our Board with any governance questions or other concerns by writing to Alan F. Schultz, Chairman of the Board, Dex Media, Inc., 2200 West Airfield Drive, P.O. Box 619810, D/FW Airport, Texas 75261. In addition, any questions or concerns regarding financial reporting, internal controls, accounting or other financial matters may be forwarded to W. Kirk Liddell, Chair of the Audit and Finance Committee, c/o Dex Media, Inc., 2200 West Airfield Drive, P.O. Box 619810, D/FW Airport, Texas 75261. All appropriate inquiries will be forwarded directly to the addressee. Persons wishing to submit anonymous, confidential inquiries or comments regarding the Company may do so through www.dexmedia.ethicspoint.com, our web-based reporting system, by simply following the instructions on that site. These procedures for communications between independent members of our Board and interested parties were approved by the independent and non-management members of our Board.

    CODE OF CONDUCT

            Our Board has adopted a Code of Conduct applicable to our directors, senior management including the principal executive officer, principal financial officer and principal accounting officer, and all other employees. The Code of Conduct is available on our website at http://www.dexmedia.com/about/corporate/corporate-governance/. Any waiver of any provision of the Code of Conduct made with respect to any director or executive officer of the Company will be promptly posted on our website at the same link as the Code of Conduct itself and will be disclosed in the next periodic report required to be filed with the SEC.

    RELATED PERSON TRANSACTIONS

            The Corporate Governance Committee, in consultation with the Audit and Finance Committee, is charged with the responsibility of reviewing, approving and overseeing all transactions with related persons (as defined in the SEC regulations). The Corporate Governance Committee and the Audit and Finance Committee periodically reassess any related-person transactions entered into by the Company to ensure their continued appropriateness.

            The Corporate Governance Committee and the Audit and Finance Committee consider all relevant factors when determining whether to approve a related person transaction including, without limitation, the following:


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            On October 14, 2014, we announced the appointment of Mr. Walsh, as President and Chief Executive Officer of the Company and his election to the Company's Board of Directors. During the period from March 7, 2014 to October 7, 2014 Mr. Walsh, through his wholly-owned consulting firm, Walsh Partners, was retained by the Company as a consultant to the Board of Directors. Mr. Walsh provided consulting services with respect to, among other things, the Company's current business and strategies, and was paid $490,000 for such consulting services. The consulting arrangement was approved by the Company's Board of Directors.

            On September 9, 2014, certain subsidiaries of the Company commenced offers to repurchase bank debt below par. The offers expired on September 16, 2014 and the Company successfully repurchased bank debt at two of its operating subsidiaries and retired approximately $35 million in principal amount of bank debt for approximately $29 million in cash consideration. Franklin Resources, Inc. ("FRI") and Paulson & Co. ("Paulson"), entities known by the Company to beneficially own 5% or more of the Company's outstanding common stock, participated in the offers. FRI and Paulson tendered $15.0 million, and $18.1 million in bank debt, respectively. Mr. Slater, one of our directors, is an officer of Paulson. The bank debt repurchases were carried out in the ordinary course of business, pursuant1, 2020. Pursuant to the terms of the Company's amended and restated credit facilities, approvedstockholders’ agreement, each Nominating Stockholder Group, for so long as it and its affiliates together hold at least 10% of the number of shares of our common stock outstanding, has the right to nominate one director for every 10% of the outstanding common stock held by such Nominating Stockholder Group. The amended and restated stockholders’ agreement includes provisions enabling the Stockholder Groups to require us, at our expense, to register shares of our common stock that they hold under certain circumstances, including the requirement to file a “shelf” registration. The amended and restated stockholders’ agreement also provides that we will pay certain expenses of these electing holders relating to such registrations.

    Currently, the nomination rights of Mudrick Capital, Paulson and GoldenTree have expired. Additional information regarding nomination rights is set forth above under “Nomination Process and Director Qualifications—Nomination to the Board of Directors, and were offered to debt holders onDirectors.”

    Employment of Certain Related Parties

    Jack Walsh, the same terms and conditions. The Corporate Governance Committee, in consultation with the Audit and Finance Committee, reviewed and approved these transactions.


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    ELECTION OF DIRECTORS (ITEM NO. 1)

            The Company's by-laws provide that the number of directors will be determined byJoseph A. Walsh, our Board of Directors from time to time, provided that the number of directors may not be less than three. The Board of Directors set the number of directors to serve on the Board after the Annual Meeting at eight directors.

            Each of our current directors is serving a term that expires at the Annual Meeting. Each of the director nominees listed below will be elected if he receives the vote of the majority of the votes cast, meaning he will be elected if he receives more "For" votes than "Against" votes. Each nominee elected as a director will continue in office until the 2016 Annual Meeting of Stockholders and until his successor has been duly elected and qualified or until his earlier death, resignation or removal. If any nominee becomes unable to serve, proxies will be voted for the election of such other person as the Board of Directors may designate, unless the Board chooses to reduce the number of directors.

            The Corporate Governance Committee of the Board of Directors is responsible for making recommendations to the Board concerning nominees for election as directors and nominees for Board vacancies. When assessing a director candidate's qualifications, the Corporate Governance Committee considers the candidate's expertise (including industry background), independence, and integrity, as well as skills relating to operations, finance, marketing and technology. In addition, the Committee looks at the overall composition of the Board and how a candidate would contribute to the overall synergy and collaborative process of the Board. The Committee has not established specific minimum eligibility requirements for candidates other than integrity, the commitment to act in the best interests of all stockholders and ensuring that a substantial majority of the Board remains independent. Our Corporate Governance Guidelines provide that the Corporate Governance Committee will consider director candidates recommended by stockholders provided such recommendations comply with our Bylaws and the process set forth in this proxy statement. In assessing such candidates, the Corporate Governance Committee will consider the same criteria described above. See our Corporate Governance Guidelines, which may be viewed in the corporate governance section of our website at http://www.dexmedia.com/about/corporate/corporate-governance/, for additional information on the selection of director candidates.

            Each of the director nominees listed below is an incumbent director whose nomination to serve on the Board was recommended by the Corporate Governance Committee and approved by the Board. Each of the director nominees has indicated a willingness to serve as a director if elected.

    JONATHAN B. BULKELEY

            Mr. Bulkeley, 54, has served on the Dex Media Board of Directors since April 2013; he previously served as a Director of Dex One Corporation ("Dex One") from January 2010 to April 2013, and was non-executive Chairman of the Dex One Board of Directors from September 2010 to August 2011. He currently serves as a member of the Compensation and Benefits Committee and the Corporate Governance Committee of Dex Media. Mr. Bulkeley also serves as the Chief Executive Officer at RealMatch Inc., a leader in the online recruitment industry selling through hundreds of local media partners. Mr. Bulkeley founded Blue Square Capital Management LLC, which operates the Blue Square Small Cap Value Fund, a hedge fund investing in global small and micro cap equities, in March 2009 and served as its Chief Investment Officer until November 2014. Mr. Bulkeley also served as Chief Executive Officer of Scanbuy Inc., a global leader in visual navigation for the wireless industry, from March 2006 to August 2010. Mr. Bulkeley also previously has served as Chief Executive Officer of barnesandnoble.com, and Chairman and Chief Executive Officer, was employed as a Software Sales Consultant during the year ended December 31, 2022. Mr. Jack Walsh earned total compensation of Lifeminders, an onlineapproximately $140,000 in 2022.

    Review, Approval or Ratification of Transactions with Related Parties

    We maintain a written policy relating to the approval of related person transactions. Pursuant to our policy, a “related person transaction” is a transaction, arrangement or relationship, or any series of similar transactions, arrangements or relationships, in which (i) the Company or any of its subsidiaries is or will be a participant, (ii) the aggregate amount involved will or may be expected to exceed $120,000 in any fiscal year, and (iii) any related person has or will have a direct marketing company. Mr. Bulkeley currently serves onor indirect interest. Our audit committee will review and approve or ratify all related person transactions between us and (i) our directors, director nominees or executive officers, (ii) any 5% record or beneficial owner of our voting securities, or (iii) any immediate family member of any person specified in (i) or (ii) above. The audit committee will review all related person transactions and, where the Boardaudit committee determines that such transactions are in our best interests, approve such transactions in advance of Jones, Lang, LaSalle Income Property Trust.such transaction being given effect.


    Thryv Holdings, Inc.272023 Proxy Statement

            Mr. Bulkeley brings toIn the Board investing, boardcourse of its review and operational experience with companiesapproval or ratification of a related party transaction, the audit committee will, in all phases of growth. In particular, he has deep experienceits judgment, consider in overseeing and managing digital media and local digital media businesses.

    THOMAS D. GARDNER

            Mr. Gardner, 57, has served on the Dex Media Board of Directors since April 2013; he previously served as a Director of SuperMedia Inc. ("SuperMedia") from December 2009 to April 2013. He currently serves as the Chairmanlight of the Compensationrelevant facts and Benefits Committee and as acircumstances whether the transaction is, or is not inconsistent with, our best interests, including consideration of various factors enumerated in the policy.

    Any member of the Audit and Finance Committee. Heaudit committee who is a trustee for Guideposts, and previously served asrelated person with respect to a trustee for Northern Westchester Hospital and Reader's Digest Foundation. He served as executive vice president of Reader's Digest Association, Inc. from 2006transaction under review will not be permitted to 2007, and was president of Reader's Digest International from 2003 to 2007. Prior to holding those positions, he held numerous other positions with Reader's Digest Association, Inc. from 1992 to 2007, including president, North American Books and Home Entertainment; president, global marketing; senior vice president, corporate strategy and U.S. new business development; vice president, marketing, Reader's Digest USA; and director, corporate planning. From 1989 to 1992, Mr. Gardner was a management consultant for McKinsey & Co. Other experience includes time with General Foods Corporation in product management, desserts division, and with Yankelovich, Skelly and White, Inc., industrial and corporate communications division, in project management.

            Mr. Gardner's experienceparticipate in the publishing industries, including his several senior positions at Reader's Digest, gives him an understandingdiscussions or approval or ratification of the opportunities and challenges associated with our business. In addition, Mr. Gardner brings an understanding of financial issues to the Board and the Audit and Finance Committee.

    W. KIRK LIDDELL

            Mr. Liddell, 65, has served on the Dex Media Board of Directors since April 2013; he previously served as a Director of Dex One from January 2010 to April 2013. Mr. Liddell previously served as interim Principal Executive Officer of Dex One, from May 2010 to September 2010. He currently serves as the Chairman of the Audit and Finance Committee. Mr. Liddell has served as President, Chief Executive Officer and Director of Irex Corporation, the parent corporation of a specialty contracting network serving commercial, industrial, marine and residential customers, since 1984. Prior to joining Irex Corporation, Mr. Liddell was an associate at Covington & Burling in Washington, D.C., where he practiced corporate law with a focus on bank regulation, securities and antitrust.

            Mr. Liddell brings to the Board operational experience as the chief executive of a company directly interfacing with local businesses and consumers. In addition, Mr. Liddell brings an understanding of financial issues to the Board and the Audit and Finance Committee.

    THOMAS S. ROGERS

            Mr. Rogers, 60, has served on the Dex Media Board of Directors since April 2013; he previously served as a Director of SuperMedia from 2006 to April 2013. He currently serves as atransaction. However, such member of the Compensationaudit committee will provide all material information concerning the transaction to the audit committee. Our policy also includes certain exceptions for transactions that need not be reported and Benefits Committee. Mr. Rogers serves as President and Chief Executive officer of TiVo Inc., a provider of television-based interactive and entertainment services, a position he has held since July 2005. He also currently serves onprovides the board of directors of TiVo Inc. Mr. Rogers previously served as Chairman ofaudit committee with the board of Teleglobe International Holdings, Ltd., a provider of international voice, data, internet and mobile roaming services, from November 2004discretion to February 2006. He also has served as Chairman of TRget Media LLC, a media industry investment and operations advisory firm, since July 2003. Mr. Rogers served as the senior operating executive for media and entertainment for Cerberus Capital Management, a large private equity firm, from 2004 to July 2005. Prior to holdingpre-approve certain transactions.


    Thryv Holdings, Inc.282023 Proxy Statement

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    that position, he served as Chairman and Chief Executive Officer of Primedia, Inc., a print, video and online media company, from October 1999 to April 2003. From January 1987 until October 1999, Mr. Rogers held positions with National Broadcast Company, Inc., including president of NBC Cable and executive vice president.

            As a long-term member of the board of SuperMedia Mr. Rogers has a familiarity with our business that makes him uniquely qualified to serve as a director of Dex Media. As president and chief executive officer of a public company, Mr. Rogers has significant exposure to, and we benefit from his experiences related to, the opportunities and challenges associated with our business. Additionally, his service on other public company boards allows the Company to leverage his experiences with, among other things, appropriate oversight and corporate governance matters.

    ALAN F. SCHULTZ

            Mr. Schultz, 56, has served on the Dex Media Board of Directors since April 2013 and currently serves as the non-executive Chairman of the Board; he previously served as a Director of Dex One from 2005 to April 2013, and was non-executive Chairman of the Dex One Board of Directors from August 2011 to April 2013 and from June 2010 to September 2010. Mr. Schultz served as non-executive Chairman of the Board of Valassis Communications, Inc., a respected leader within the marketing services and promotional media industries, from January 1, 2012 to February 4, 2014, following his retirement as President and Chief Executive Officer effective December 31, 2011. From 1997 through December 2011, Mr. Schultz served as Chairman, President and Chief Executive Officer of Valassis. Prior to that, Mr. Schultz held numerous executive positions in sales, marketing, operations and finance with Valassis. He has served on the Board of Directors of the Ad Council and the American Advertising Federation. Mr. Schultz joined Valassis from Deloitte and Touche in 1984.

            Mr. Schultz brings to the Board experience as the former chief executive officer of a publicly-held marketing services company servicing both national and local businesses. Mr. Schultz also has significant experience with the Company's business and industry.

    JOHN SLATER

            Mr. Slater, 42, has served on the Dex Media Board of Directors since April 2013; he previously served as a Director of SuperMedia from January 2010 to April 2013. He currently serves as a member of the Audit and Finance Committee and the Corporate Governance Committee. Mr. Slater serves as a Senior Vice President at Paulson where he focuses on investments in the media, telecom and technology sectors. Mr. Slater joined Paulson in January 2009. Previously, he was a vice president at Lehman Brothers and Barclays Capital where he worked from 2004 to 2008 in the global trading strategies group, focusing on investments in the media and other sectors. Prior to Lehman Brothers and Barclays Capital, Mr. Slater was senior director, finance and strategy, at NextSet Software Inc., a financial trading systems software vendor. He started his career as an associate consultant at Burlington Consultants, a strategy consultancy based in London.

            Mr. Slater brings leadership, financial experience and a background in the media, telecom and technology industries to the Board. Mr. Slater's exposure to companies in the media, telecom and technology industries provides valuable insight to the Board regarding industry trends that affect our Company. Mr. Slater also brings to the Board the perspective of large institutional investors.

    JOSEPH A. WALSH

            Mr. Walsh, 51, has joined the Company as its President and Chief Executive Officer and a member of the Board of Directors in October 2014. Prior to joining the Company, Mr. Walsh was the Chairman and Chief Executive Officer of Walsh Partners, a private company founded in 2012 that has been focused on investments and advisory services. Mr. Walsh has also served as the Executive Chairman of


    Table of ContentsExecutive Compensation

    Cambium Learning Group, Inc., a leading educational solutionsCompensation Discussion and services company, since March 2013. Mr. Walsh was previously employed by Yellowbook Inc., a digital and print marketing solutions company, from 1987 until 2011, and served as President and Chief Executive Officer and a member of its board of directors from 1993 until 2011. In 1982, Mr. Walsh co-founded IYP Publishing, a company sold in 1985 to DataNational Corporation, a leading provider for enterprise software and services. He served as Vice President of Sales at DataNational until joining Yellowbook in 1987. Mr. Walsh served as Chairman of the Local Search Association (LSA) and on the board of LSA's predecessor, the Yellow Pages Association. He was also Chairman and a long-term board member of the Association of Directory Publishers and served on the board of the Association of Directory Marketing.Analysis

            Mr. Walsh possesses substantial executive, business and operational experience relating to yellow pages directory advertising and publication industry which gives him unique knowledge of the opportunities and challenges associated with our business. Mr. Walsh's familiarity with our business and industry and the various market participants provides invaluable insight and advice to our board.

    DOUGLAS D. WHEAT

            Mr. Wheat, 64, has served on the Dex Media Board of Directors since April 2013; he previously served as the Chairman of the Board of Directors of SuperMedia from July 2010 to April 2013, including Executive Chairman from August 2010 to December 2010. He currently serves as the Chairman of the Corporate Governance Committee. Mr. Wheat serves as Chairman of AMN Healthcare Services, Inc., one of the leading temporary healthcare staffing companies in the world, and as the Chairman of the Board of Overseas Shipholding Group, Inc., a market leader in global energy transportation services. Mr. Wheat previously served as a director of Playtex Products, Inc. from 1995 to 2007 (including serving as its chairman from 2004 to 2006). Mr. Wheat has served as a member of the boards of directors of Dr. Pepper/Seven-Up Companies, Inc., Thermadyne Industries, Inc., Sybron International Corporation, Smarte Carte Corporation, Nebraska Book Corporation, and ALC Communications Corporation. Since 2008, he has served as Managing Partner of Southlake Equity Group (formerly Challenger Equity Group), a private investment firm. Prior to Southlake Equity Group, he served as president of Haas Wheat & Partners, a private investment firm specializing in strategic equity investments and leveraged buyouts of middle market companies from 1992 to 2006. Mr. Wheat also held various leadership and senior management positions at Grauer & Wheat and Donaldson Lufkin & Jenrette Securities Corporation earlier in his career.

            Mr. Wheat's extensive experience serving on public company boards, including as chairman of three public boards, and his expertise in a variety of financial matters make him uniquely qualified to serve on our Board. Additionally, Mr. Wheat's experiences have provided him with critical knowledge with respect to, among other things, appropriate oversight and related actions utilized in the Board environment, including concerning corporate governance matters.

    OUR BOARD OF DIRECTORS UNANIMOUSLY RECOMMENDS
    A VOTE "FOR"
    THE ELECTION OF ALL OF THE DIRECTOR NOMINEES NAMED ABOVE


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    EXECUTIVE AND DIRECTOR COMPENSATION

    COMPENSATION DISCUSSION AND ANALYSIS

    This Compensation Discussion and Analysis provides a descriptiondescribes the compensation program for our Principal Executive Officer, our Principal Financial Officer, and the next three most highly-compensated executive officers (other than our Principal Executive Officer and Principal Financial Officer) who were serving in such capacity as of December 31, 2022, or our “named executive officers” or “NEOs”. Our named executive officers for fiscal year 2022 were:

    Joseph A. Walsh, who serves as Chairman and Chief Executive Officer;
    Paul D. Rouse, who serves as Chief Financial Officer, Executive Vice President and Treasurer;
    Gordon Henry, who serves as Chief Strategy Officer and Executive Vice President;
    James McCusker, who serves as Chief Revenue Officer and Executive Vice President; and
    John Wholey, who serves as Chief Operations & Information Officer and Executive Vice President.

    This Compensation Discussion and Analysis describes the material elements of our executive compensation program during fiscal year 2022. It also provides an overview of our executive compensation philosophy, core principles, and objectives. Finally, it analyzes how and why the compensation committee of our board of directors arrived at the specific compensation determinations for our named executive officers for fiscal year 2022, including the key factors that the compensation committee considered in deciding their compensation.

    Compensation Philosophy and Compensation Program Objectives

    Our goal for our executive compensation program is to attract, motivate, retain and reward a talented, entrepreneurial, and creative team of executives who will provide leadership for our success in dynamic and competitive markets. Our compensation philosophy is rooted in pay-for-performance and supports a balanced compensation program that rewards employees for the achievement of our financial, operational and strategic goals. We believe that the most effective program will provide a competitive base salary with annual short-term and long-term incentive payouts based on company and individual performance.

    For fiscal year 2022, our executive compensation programs focused on both top-line and bottom-line performance, all while working on transforming our business and positioning the Company to be the leading provider of SaaS marketing solutions and cloud-based tools for SMBs.

    For fiscal year 2022, our compensation committee approved a compensation design and target compensation opportunities, comprising a mix of fixed and variable cash compensation, including base salaries, a short-term cash incentive plan, an overachievement cash incentive plan and a long-term incentive plan. Our annual incentive design included metrics tied to our financial growth. Lyons Benenson & Company Inc. (“Lyons Benenson”), the compensation committee’s independent compensation consultant, provided guidance to the compensation committee concerning the Company’s compensation design and target opportunities for fiscal year 2022. The elements of the 2022 compensation program are described in more detail below.

    Thryv Holdings, Inc.292023 Proxy Statement

    Within the context of the overall objectives of our compensation programs, we typically determine the specific amounts of compensation opportunities for each of our NEOs based on a number of factors:

    the performance of our NEOs in prior years;
    the roles and responsibilities of our NEOs;
    the individual experience and skills of our NEOs;
    for each named executive officer, other than our Chief Executive Officer, the evaluations and recommendations of our Chief Executive Officer; and
    the amounts of compensation being paid to our other NEOs;
    internal equity.

    What We Pay and Why: Elements of Compensation

    Our executive compensation program is designed to be competitive with companies both within and outside our industry so that we can attract and retain top talent. We design our compensation plans to be transparent to our executive officers and the processto stockholders, and to support best practice governance principles. Accordingly, we believe that the Compensation and Benefits Committeeeach element of the Board of Directors, referred to below as the "Committee," follows to make decisions regardingour executive compensation arrangements.

            This discussion and analysis should be read in conjunction with the accompanying tables and text disclosing the compensation awarded to, earned by, and paid to,program serves each of our named executive officers, referred to herein as the "Named Executive Officers" or "NEOs." The "NEOs" for 2014 include: Joseph A. Walsh, President and Chief Executive Officer; Paul D. Rouse, Executive Vice President—Chief Financial Officer and Treasurer; Del Humenik, Executive Vice President—Chief Revenue Officer; Raymond R. Ferrell, Executive Vice President—General Counsel and Corporate Secretary; Debra M. Ryan, Executive Vice President—Chief Human Resources Officer; Peter J. McDonald, former President and Chief Executive Officer (resigned effective October 14, 2014); Samuel D. Jones, former Executive Vice President—Chief Financial Officer and Treasurer (resigned effective November 14, 2014); and Frank P. Gatto, former Executive Vice President—Operations (resigned effective October 31, 2014).

    We have organized the discussion into the following sections:

      SECTION 1—BUSINESS SUMMARY AND HIGHLIGHTS

      SECTION 2—CHIEF EXECUTIVE OFFICER PAY AND TRANSITION

      SECTION 3—OUR COMPENSATION DECISION-MAKING PROCESS

      SECTION 4—COMPENSATION PHILOSOPHY, OBJECTIVES AND PROGRAMS

      SECTION 5—EXECUTIVE EMPLOYMENT AND CONSULTING AGREEMENTS

      SECTION 6—OTHER COMPENSATION RELATED ITEMS

    SECTION 1—BUSINESS SUMMARY AND HIGHLIGHTS

            Dex Media was formed on April 30, 2013 through the merger of Dex One and SuperMedia, two major providers of local, social, and mobile marketing solutions to businesses in communities across the United States. Our mission is to be the trusted marketing partner for local businesses. 2014 was the first full year of operation for our combined company following the merger, and we made progress on many fronts. Our accomplishments in 2014 included:

      We served more than 490,000 clients from a broad, diverse set of industries and occupations;

      We hosted 129 billion searches on our networks: DexKnows.com and Superpages.com;

      We published more than 1,700 distinct directory titles in 42 states and distributed approximately 100 million directories to businesses and residences in the United States;

      We delivered $388 million in net cash provided by operating activities;

      We retired $381 million of bank debt; and

      We started implementing an organizational restructuring program, designed to reorganize and strategically refocus the Company.

            In December 2014, we started implementing an organizational restructuring program designed to reorganize and strategically refocus the Company and to transform Dex Media into a leaner, nimbler and more competitive organization positioned to be the leading multi-product marketing provider for small and medium-sized businesses. The program includes the launch of virtual sales offices, enabling


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    the Company to eliminate field sales offices, the automation of the sales process, integration to eliminate duplicative systems, product simplifications, introduction of new sales tools and workforce reductions.

    SECTION 2—CHIEF EXECUTIVE OFFICER PAY AND TRANSITION

            On October 14, 2014, we announced the retirement of Mr. McDonald, our then President and Chief Executive Officer, and the appointment of Mr. Walsh as our President and Chief Executive Officer and a Board member.

            To ensure a smooth transition, our Board worked closely with Mr. McDonald in identifying and recruiting his successor. Further to this goal, the Board retained Mr. McDonald via a consulting agreement for a 12-month period beginning in October 2014 (see "Compensation Discussion and Analysis—Section 5—Executive Employment and Consulting Agreements" for further details). Before joining Dex Media as our President and Chief Executive Officer, Mr. Walsh provided consulting services to our Board with respect to the Company's business operations and strategy from March 2014 to October 2014, through his wholly-owned consulting firm, Walsh Partners.

            Mr. Walsh's top priority is to accelerate the Company's transformation to the leading marketing services provider for small and medium-sized businesses. To help accomplish this goal, he assembled an experienced executive team combining talent from within our Company as well as some long-time colleagues from the industry. That experience will be critical to transforming the traditional print-based directory businessobjectives to a digital and multi-product marketing service business (see "Proxy Summary—Changes to Our Executive Management Team"greater or lesser extent.

    The following table sets forth the primary elements of our executive compensation program for further details). Some of the compensation strategy changes we made in 2014 are reflected in Mr. Walsh's own compensation package, which evidences heavy emphasis on performance-based compensation.

    CEO Pay

            The compensation package for our current President and Chief Executive Officer, Mr. Walsh, comprises an annual base salary of $150,000 and long-term incentives valued as of their award date at $7,183,180. The long-term incentives have two components: (i) 271,000 stock options with an exercise price equal to their fair market value of the Company's common stock on the grant date of $7.54, having a total award value of $1,130,070 (using the Black-Scholes option pricing model), and (ii) 350,000 units in the Company's Value Creation Program (the "VCP") valued at $6,053,110, or $17.29 per unit, on the grant date (using a Monte Carlo simulation, a type of option pricing model). See Note 11 to the consolidated financial statements in the Company's annual report on Form 10-K for thefiscal year ended December 31, 2014, for2022, including a description of how each element fits into the assumptions usedoverall compensation of our NEOs. These compensation elements are described in the Monte Carlo simulation. The actual value to the CEOmore detail under “Components of the stock options and VCP will depend on actual results and could be higher or lower than the award value.Our NEO Compensation Program”:

    What it Does-How it Works2022 Plan Metrics-Weighting
    Base Salary

    Fixed annual cash amount that provides a regular source of income at competitive levels.

    Influences annual target incentive value (base salary × target annual incentive %).

    Not applicable.
    Short-Term
    Incentive Plan: Cash

    Performance-based compensation element with a variable payout potential based on corporate and individual performance.

    Intended to motivate and reward executive officers for the achievement of annual (short-term) business objectives.

    EBITDA-25%

    Free Cash Flow-25%

    SaaS Net Revenues-25%

    Individual Performance-25%

    Over Performance
    Plan: Cash

    Incremental cash incentive plan designed as an overachievement program to our Short-Term Incentive Plan. Only begins to pay once maximum goal is achieved under the Short-Term Incentive Plan.

    Performance-based compensation element with variable payout potential based on company financial performance.

    Intended to motivate and reward executive officers for the overachievement of annual business objectives.

    EBITDA-25%

    Free Cash Flow-25%

    SaaS Net Revenues-50%

    Thryv Holdings, Inc.302023 Proxy Statement

            These long-term incentive awards are intended to cover performance from October 14, 2014, Mr. Walsh's hire date, through the time the awards vest. The stock options will vest on December 31, 2017, subject to the terms of the applicable award agreement. The performance period for the VCP units ends on December 31, 2017, and the value of those units, if any, will be paid out in equal one-third installments on each of March 31, 2018, June 30, 2018 and December 31, 2018. The Committee currently has no plans to award Mr. Walsh additional long-term incentives prior to December 31, 2017. The annualized award value for the stock options and VCP units awarded to Mr. Walsh for the period from October 14, 2014 to December 31, 2017 is $2,186,696.

            Mr. Walsh's total compensation package is weighted heavily towards performance-based incentive awards, or pay "at risk." Below is an illustration of the fixed and variable proportions of Mr. Walsh's compensation package. For this illustration, we have annualized the expected value, based on the


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    What it Does-How it Works2022 Plan Metrics-Weighting
    Long-Term Equity
    Incentive Compensation

    Equity awards consisting of time-based restricted stock units (“RSUs”) and performance stock units (“PSUs”) awarded under the 2020 Stock Plan. The RSUs vest ratably, annually on each of the first three anniversaries of grant, and the PSUs cliff-vest at the conclusion of a three-year performance period, subject to the achievement of pre-established performance goals.

    Designed to retain executives and align their interests with those of the Company’s stockholders.

    ●      Relative TSR-30% ●      Absolute TSR-30%
    ●      SaaS Revenue CAGR-40%
    Employee Stock Purchase PlanWe have an employee stock purchase plan that permits all eligible employees to elect to contribute up to 15% of their eligible compensation (up to the IRS maximum) to purchase Company shares at a 15% discount of the fair market value of shares in the Company.Not applicable.
    Executive PhysicalExecutive officers receive annual reimbursement for a comprehensive medical examination up to $3,000 for EVP and the actual cost of the executive physical for the Chief Executive Officer.Not applicable.
    Retirement BenefitsA 401(k) retirement savings plan enables all employees, including executive officers, to contribute a portion of their compensation with a company matching contribution.Not applicable.
    Employment and
    Severance Benefits

    CEO Employment Agreement provides for salary, incentive opportunities and severance benefits.

    Thryv, Inc. Severance Plan-Executive Vice Presidents and Above (“EVP Severance Plan”) provides for severance benefits equal to a multiple of salary and target short-term incentive award in the event of certain qualifying terminations of employment.

    Not applicable.

    Executive Compensation Process-Compensation Committee

    estimated value at the time the awards were made, of both the stock options and VCP units that Mr. Walsh received on his hire date:


    Proportion of Fixed vs. Variable
    Compensation

    GRAPHIC

            See "Compensation Discussion and Analysis—Section 4—Compensation Philosophy, Objectives and Programs" and "Executive Compensation Tables—Grants of Plan-Based Awards" for further description of the stock option and VCP unit awards that comprise Mr. Walsh's performance-based incentives.

    SECTION 3—OUR COMPENSATION DECISION-MAKING PROCESS

    Stockholders Advisory Vote: "Say on Pay"

            At the Company's annual meeting of stockholders held in May 2014, a substantial majority (90.86%) of the votes cast on the proposal to approve executiveOur compensation on an advisory basis, were voted in favor of the proposal. The Committee believes this affirms stockholders' support of the Company's approach to executive compensation.

    Role of the Compensation and Benefits Committee

            The Committeecommittee is responsible for reviewing and making individual compensation determinations including, but not limited to, salary, annual cash incentives, long-term incentive awards of cash or stockfor our Chief Executive Officer and any other awards madeexecutive officers. Such determinations are presented to the CEO and senior management (which includes all executive officers as defined in Rule 16a-1(f) under the Securities Exchange Actboard of 1934). The Committeedirectors for its review. Our compensation committee annually reviews and approves the corporate goals, objectives, and other key measures relevant to compensation of the Company'sour executive officers. All key decisions are presented to the full Board for reviewofficers, including our Chief Executive Officer.

    Our compensation committee regularly reviews our cash and in the case of the CEO, for ratification.

            The Committee reviews and approves the Company'sequity-based incentive compensation plans and equity-basedeither approves them or recommends amendments to them as may be appropriate or warranted from time to time. Our compensation plans, including the performance measures to be applied in determining incentive awards. The Committeecommittee oversees the administration of the incentive compensationcash and equity-based incentive compensation plans to ensure consistencythat they are supportive of and consistent with the Committee'sour compensation philosophy, policies, objectives, and programs with respect to plan participation, including, but not limited to, approving general size of overall awards, designating eligible participants, approving awards, appointing plan administrators and reviewing thetheir performance, of plan administrators, and imposing any limitations, restrictions and conditions upon awards. The CommitteeOur compensation committee also reviews our performance results in relation to any performance-based awards such as thosethat may be payable under our annualshort-term

    Thryv Holdings, Inc.312023 Proxy Statement

    incentive and over performance cash plans, as well as our long-term incentive plans,plan, prior to any payout to ensure that performance under the plan is sufficient to merit an award, and payments are made in accordance with the plan terms.


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            The CommitteeOur compensation committee works with management and the Committee's independent compensation consulting firm, Semler Brossy Consulting Group LLC ("Semler Brossy"), to make pay determinations and to ensure that our programs are competitive and meet our compensation objectives (see "Compensation Discussion and Analysis—Section 4—Compensation Philosophy, Objectives and Programs" for further details).objectives.

    RoleOur compensation committee is authorized to retain, in its discretion, the services of the Committee's Compensation Adviser

            As mentioned above, the Committee has selected Semler Brossy as its independentone or more executive compensation adviser. Semler Brossy reports directlyadvisors to the Committee and does not have any other consulting engagements with management or the Company. The Committee has assessed the independence of Semler Brossy and concluded that its engagement of Semler Brossy did not raise any conflict of interestassist with the Company or anyestablishment and review of its directors or executive officers in 2014. In making this assessment, the Committee considered the independence factors enumerated in new Rule 10C-1(b) under the Securities Exchange Act of 1934, including the fact that Semler Brossy does not provide any other services to the Company, the level of fees received from the Company as a percentage of Semler Brossy's total revenue, policies and procedures employed by Semler Brossy to prevent conflicts of interest, and whether the individual Semler Brossy advisers to the Committee own any of the Company's stock or have any business or personal relationships with members of the Committee or our executive officers.

            The Committee regularly seeks advice from Semler Brossy on current trends in compensation design, including overall levels of compensation, the appropriateness of peer group companies, the relative weightings of compensation elements and the value of particular performance measures on which to base compensation. Within this framework, Semler Brossy has been directed to work collaboratively with management to ensure sufficient understanding of the Company's business and compensation programs.

            With respect to compensation for Dex Media's CEO, Semler Brossy provides competitive market CEO compensation data for the Committee's consideration. In accumulating these relevant data, Semler Brossy relies on its understanding of Dex Media's business and compensation programs and related policies. Since October 2021, the compensation committee has directly engaged Lyons Benenson as its independent researchcompensation consultant to assist the compensation committee on the full range of executive and analysis. Semler Brossy does not meet withdirector compensation matters that occur in the CEO with respect to his compensation.

            For executive officers other than the CEO,ordinary course of business. As part of this engagement, Lyons Benenson has reviewed our Chief Human Resources Officer works with the CEO to develop recommendationscompensation philosophy, strategy and program and provided on-going advice and counsel to the Committee. In developing these recommendations,compensation committee on the CEO considers the Company's overall performance, each individual's scope of responsibility, competitive market compensation data, individual performance, and the CEO's assessmentstatus of the individual's currentcompensation program and future potential contributions.any opportunities for improvement that might exist therein.

    Executive Compensation Peer Group
    for Fiscal Year 2022

            Semler Brossy assists the Committee in determining an appropriate compensation benchmarking group for our executive officers. In 2014, the Committee reexamined the peer group and made changes that are reflected in the table below. The current peer group includes companies in the Advertising (GICS Industry 25401010) and Publishing (GICS Industry 25401040) subcategories of Media companies with trailing four quarter revenues between $1.0 billion and $2.5 billion that are comparable to Dex


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    Media. The peer group is used to provide market references in establishing the total compensation opportunity for our executive officers. For 2014, this group comprised:

    IAC/InterActiveCorpJohn Wiley & Sons Inc.

    Lamar Advertising Company


    Meredith Corporation

    Scholastic Corporation


    The McClatchy Company

    The New York Times Company


            The Committee's objective is to position an executive officer's target total direct compensation opportunity (base salary plus target annual incentive plus target long-term incentive) within a 10% to 15% range of the median of the competitive market for the executive officer's position. Of course, actual pay will vary from year to year and may be below or above target, depending on both the Company's performance relative to our annual and long-term incentive plan metrics and the executive officer's individual performance.

            The Committee did not rely exclusively on peer group data in setting the terms of the 2014 compensation programs. Similarly, the Committee did not set total direct remuneration or its component parts at levels designed to achieve a mathematically precise market position, nor is there a commitment or understanding to provide executives with compensation at any specific level, or within any specific range with respect to the peer group.

    SECTION 4—COMPENSATION PHILOSOPHY, OBJECTIVES AND PROGRAMS

            Our goal for the executive compensation program is to attract, motivate, and retain a talented, entrepreneurial, and creative team of executives who will provide leadership for the Company's success in dynamic and competitive markets. Our compensation philosophy is to provide a balanced compensation program that rewards employees for the achievement of the Company's financial, operational and strategic goals. We believe that the most effective program will provide a competitive base salary with annual and long-term incentives based on performance.

            For 2014 our executive compensation programs focused on both top-line and bottom-line performance, all while working on transforming our business and positioning the Company to be the leading multi-product marketing provider for small and medium-sized businesses.

            Following the merger of Dex One and SuperMedia in April 2013, the Committee developed our 2014 compensation design and target compensation opportunities, comprising a mix of fixed and variable compensation, including base salaries and annual and long-term incentives that created a balance between annual and long-term focus. Our annual incentive design included metrics tied to the Company's financial growth plan. Long-term incentives awarded for 2014 included stock options, promotional grants of restricted stock, and performance-based cash awards, scheduled to pay out one year after the performance period ended (such performance period ended on December 31, 2014). A new long-term incentive plan, the VCP, was introduced in 2014. These programs are described in more detail below.

    What We Pay and Why: Elements of Compensation

    Our executive compensation program is designed to reward achievement of goals and to attract, retain and motivate our leaders in a competitive talent market. The compensation committee examines the executive compensation of a group of peer companies (our “Compensation Peer Group”) to stay current with market pay practices and trends, and to understand the competitiveness of our total compensation and its various elements. The compensation committee reviews at least annually the Compensation Peer Group to confirm that it includes companies that are comparable to Thryv on the basis of industry focus, scope of operations, size (based on revenues) and the competitive marketplace for talent. We use this data solely for informational purposes and do not target a specific percentile or make significant pay decisions based on market data alone. Although we believe this information can be helpful, we recognize that benchmarking is not always reliable and is subject to significant change from one year to the next—particularly for companies in the technology and SaaS industries. As a result, we use both Company and individual performance as primary drivers of pay levels, as opposed to market data.

    The compensation committee decided upon the following 19 companies as our Compensation Peer Group for fiscal year 2022 after consultation with Lyons Benenson and primarily based upon criteria such as business alignment, industry relevance and competition for executive talent. We believe this peer group composition is appropriate in light of the importance we ascribe to providing competitive with companies both within and outside our industry so that we canpay opportunities sufficient to attract and retain the talented management employees. We designexecutives needed to lead the Company. Prior to fiscal year 2022, our compensation planscommittee did not utilize a Compensation Peer Group.

    CriteoAlteryx, Inc.Anaplan, Inc.Avalara, Inc.Clear Channel Outdoor Holdings, Inc.
    Digital Turbine, Inc.Five9, Inc.HubSpot, Inc.MicroStrategy IncorporatedPaycom Software, Inc.
    Paylocity Holding CorporationPegasystems Inc.Perion Network Ltd.Stagwell Inc.Verint Systems Inc.
    Workiva Inc.Yelp Inc.Yext, Inc.Zendesk, Inc.

    Components of Our NEO Compensation Program

    We believe that a substantial portion of our executive compensation should be based on Company performance. We also believe it is essential for our executives to be transparenthave a meaningful equity stake linked to our long-term performance; therefore, we created compensation opportunities that aimed to foster this culture. As such, other than base salary, compensation of our NEOs has largely been comprised of short-term incentive opportunities linked to our financial performance and individual contributions and long-term equity incentive compensation. Other factors we have historically considered in evaluating executive officerscompensation included internal pay equity, external market and to stockholders,competitive information, assessment of individual performance, level of responsibility, and to evidence and support positive governance principles.the overall expense of the program.


    Thryv Holdings, Inc.322023 Proxy Statement

    Base Salary

            The following table sets forth elementsBase salary has represented the fixed component of our 2014 executive compensation program. Additional details regarding these compensation elements follow immediately after the table:


    What it Does—How it Works2014 Plan Metrics—Weighting

    Base Salary

    Basic element of competitive pay

    Influences annual incentive value (base salary × target annual incentive %)

    Not applicable.

    Annual Incentive

    Short-term incentive plan

    Performance-based compensation element with a variable payout potential based on corporate and individual performance.

    Performance metrics are established at the beginning of the performance period.

    This plan is intended to motivate and reward executive officers for the achievement of annual (short-term) business objectives.

    EBITDA—30%

    Free Cash Flow—10%

    Print Ad Sales—25%

    Digital Ad Sales—35%

    Long-term Incentive:
    2013 - 2015 Cash Long-term Incentive Plan

    This plan was effective in 2014 and will not be continued in 2015; awards for the 2013 performance period paid out in December 2014, and awards for the 2014 performance period are scheduled to be paid out in December 2015.

    This plan provided significant focus on improving our Free Cash Flow for 2014 and on growing the digital marketing side of our business.

    This plan was intended to motivate and reward executive officers for achievement of the plan goals, and also to provide Dex Media with a measure of retention value to maintain a stable executive leadership team.

    Free Cash Flow—50%

    Digital Ad Sales—50%

    Long-term Incentive:
    Value Creation Plan (VCP)

    This plan was introduced in October 2014 to provide executive officers an opportunity to receive long-term compensation based on the net value creation in the Company.

    The VCP is a long-term plan; it measures the value creation over a roughly three-year performance period (October 2014 through December 2017).

    Net change in fair market value of the Company's total invested capital, including:

    Equity securities

    Debt securities

    Bank debt;

    Plus cash dividends and cash debt payments (interest and principal);

    Reduced by any net value contributed from external sources


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    What it Does—How it Works2014 Plan Metrics—Weighting

    Long-term Incentive:
    Stock Options

    Options to acquire shares of stock that vest either over a four-year period or on December 31, 2017.

    Designed to retain executives and align their interests with those of the company's stockholders.

    Not applicable.

    Long-term Incentive:
    Restricted Stock

    Shares of stock that vest as a result of continued employment with the company.

    Designed to retain executives and align their interests with those of the company's stockholders.

    Not applicable.

    Cash Allowance

    This plan provided a monthly stipend to eligible executive officers; the Cash Allowance wasdiscontinued effective December 31, 2014.

    Not applicable.

    Financial Counseling

    This plan provided for financial counseling and tax preparation services through a financial or tax adviser, up to a fixed annual maximum amount.

    The financial counseling program wasdiscontinued in December 2014. Eligible executive officers may receive benefits under the plan through April 2015, so that they may complete their 2014 financial and tax planning.

    Executive Physical

    Eligible executive officers receive $2,000 per year for a comprehensive medical examination

    Retirement Benefits

    A 401(k) retirement savings plan enables all employees, including executive officers, to contribute a portion of their compensation with a company matching contribution.

    Predecessor companies' pension plans for certain employees and executive officers.

    Not applicable.

    Employment and Severance Benefits

    CEO Employment Agreement provides for salary, incentive opportunities and severance benefits.

    Dex Media, Inc. Severance Plan—Executive Vice Presidents and Above ("Severance Plan") provides for severance benefits equal to a multiple of salary and target short-term incentive award in the event of certain terminations of employment.

    Not applicable.

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    Details: 2014 Base Salaries and Annual Incentives

    Base Salaries

    officers’ compensation. As mentioned above, the Committeeour compensation committee is responsible for reviewing and making individual executive officers'officers’ compensation determinations. In consultation with our management, the Committeeour compensation committee evaluates the performance of executive officers in light of agreed upon measures and determines and approves, or recommends to the Boardour board of directors for approval, executive officers'officers’ compensation, including annual base salary levels, but does not automatically increase these levels each year. We believe that base salary increases at the executive officer level are generally warranted when (i) the employee has had a significant increase in job responsibilities, (ii) the employee'semployee’s base salary is not viewed as externally competitive or internally equitable based on the analysis performed by the Committee's independent adviser, or (iii) individual performance and career growth support an increase to base salary.

            In December 2014, the CommitteeOur compensation committee reviewed 2021 performance for our NEOs and approved a 1.84% merit increase for Messrs. Henry and McCusker and a 4.94% merit increase for Mr. Wholey, effective in March 2022. Neither Mr. Walsh nor Mr. Rouse received a merit increase in 2022. The 2022 base salaries for our executive officers and approved an increase of Mr. Ferrell's base salary from $312,500 to $340,000, effective January 1, 2015, to bring Mr. Ferrell's salary in line with his peers and within the median range of the competitive market for his position. Messrs. Walsh's and Rouse's base salariesNEOs were determined in connection with their respective hiring in October and November, 2014. Based on the input received from Semler Brossy and considering that recently-hired officers' pay was reviewed and approved at the time of hire, the Committee determined that no other base salary increases were warranted in 2014.as follows:

    Named Executive Officers2022 Base Salary
    ($)
    Joseph A. Walsh1,060,900
    Paul D. Rouse521,673
    Gordon Henry425,000
    James McCusker425,000
    John Wholey425,000

    Short-Term Incentive Plan - Cash Incentive

    Annual Incentives

    We provide our executive officersNEOs with the opportunity to earn annual, performance-based cash compensation under our Short-termShort-Term Incentive Plan ("STI"(our “STI”), which covers our fiscal year (the calendar year). Payouts under theour STI are determined annually by the Committeeour compensation committee based on the executive officer'seach NEO’s target incentive and performance against pre-determined performance measures.

            Annual incentive opportunities for executive officers are expressed as a percentage of base salary. The CommitteeOur compensation committee follows the same benchmarking and decision-making process with respect to annual incentivesSTI opportunities and payouts as it does with base salary; reviewing publicly available data of the Company's peer group to assess the competitiveness of the executives'salary. Our compensation components, as the Committee deems appropriate. The Committeecommittee may reassess theour target annual incentive for each executive officerNEO from time to time. The annualized base salary

    Our compensation committee approved the target annual incentive, performance levels and target annual incentivespayout parameters for each of our NEOsthe STI for fiscal year 2022 in 2014 (which comprise both current and former executive officers, as indicated) were as follows:March 2022.

    Named Executive OfficersTarget Annual
    Incentive (STI)
    (%)
    Joseph A. Walsh100
    Paul D. Rouse70
    Gordon Henry70
    James McCusker70
    John Wholey70

     
     Name Annualized
    Base Salary
     Target Annual
    Incentive (STI)
     

    Current Executive Officers

     Joseph A. Walsh $150,000  0%

     Paul D. Rouse $450,000  70%

     Del Humenik(1) $600,000  85%

     Debra M. Ryan $332,000  60%

     Raymond R. Ferrell $312,500  60%

    Former Executive Officers(2)

     

    Peter J. McDonald

     
    $

    1,050,000
      
    100

    %

     Samuel D. Jones $514,000  85%

     Frank P. Gatto $430,000  70%

    (1)
    On May 27, 2014, our Board of Directors promoted Mr. Humenik to the position of the Chief Operating Officer of the Company, effective May 28, 2014. As part of his promotion, Mr. Humenik's annual base salary was increased from $500,000 to $600,000 and his annual STI award opportunity increased from 70% to 85% of his base salary. Effective November 4, 2014, Mr. Humenik became the Executive Vice President—Chief

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      Revenue Officer, with responsibility for managing sales for our Company. Under our new management structure, the position of Chief Operating Officer was eliminated.

    (2)
    Mr. McDonald, our former President and Chief Executive Officer, retired as an executive officer and a director of the Company effective October 14, 2014. Mr. Jones, our former Executive Vice President—Chief Financial Officer and Treasurer, resigned as an executive officer of the Company effective November 14, 2014. Mr. Gatto, our former Executive Vice President—Operations, resigned effective October 31, 2014.

    2014 Annual Incentive Plan Metrics and Performance

    There were fourthree financial performance metrics and one individual metric in our 2014 STI.STI for fiscal year 2022. Below is a description of those metrics and our threshold, target and maximum performance levels and respective payouts under the plan.

      1.
      EBITDA.    This Each of the financial performance metrics and goals reflected the board approved budget from December 7, 2021, which was further refined on March 9, 2022. These goals represent the budget guiding principles and financial projections of the Company for fiscal year 2022.

      Thryv Holdings, Inc.332023 Proxy Statement
      1.EBITDA (25%). This performance metric supports our focus on maintaining margin trends. EBITDA is a non-GAAP financial metric, defined as earnings before interest, tax, depreciation and amortization.
      2.Free Cash Flow (“FCF”) (25%). This performance metric supports our goal of generating value for our stockholders. FCF is a non-GAAP financial metric, defined as net cash provided by operating activities less capital expenditures. FCF does not include certain tax liabilities, settlement of liability stock option awards and certain investments in growth opportunities, including merger and acquisitions and relisting activities.
      3.Reported SaaS Net Revenue (25%). This performance metric supports our goal of transitioning to a SaaS business.
      4.Individual Performance (25%). This performance metric supports our goal of pay for performance. Individual annual goals (which are designed to propel Company performance and objectives) are determined by our Chief Executive Officer for all NEOs other than himself. The Chief Executive Officer’s individual annual goals are determined by the compensation committee. The attainment of each NEO’s annual goals is based on an individual performance assessment by our Chief Executive Officer (for all NEOs other than himself) and ratified by the compensation committee; the attainment of our Chief Executive Officer’s individual goals is based on an individual performance assessment by our compensation committee. In fiscal year 2022, the Company established a minimum EBITDA threshold (or gate) of $265 million for any payouts under the individual performance metric to be funded. That is, if EBITDA for fiscal year 2022 was below $265 million, no payouts would be earned for the individual performance metric and the 25% of the STI attributable to individual performance would be forfeited regardless of individual performance achievement.

      The below table reflects in detail the funding formulas applicable to our focus on improving revenue trends. It represents earnings before interest; taxes; depreciation and amortization; and other nonrecurring items, including adjustmentsperformance level for the impactsEBITDA, Reported SaaS Net Revenue and FCF performance (collectively, the “Company Performance”) metrics under our STI for fiscal year 2022.

      EBITDA
      (in millions)
      ($)
       EBITDA
      Component
      Payout
      (%)
      FCF
      (in millions)
      ($)
      FCF Component
      Payout
      (%)
      Reported SaaS
      Net Revenue
      (in millions)
      ($)
      SaaS
      Net Revenue
      Component
      Payout
      (%)
      286.80 10Threshold70.8010201.2010
      287.80 20 71.8020202.2015
      288.80 30 72.8030203.2023
      289.80 40 73.8040204.2030
      290.80 50 74.8050205.2038
      291.80 60 75.8060206.2045
      292.80 70 76.8070207.2053
      293.80 80 77.8080208.2060
      294.80 90 78.8090209.2068
      295.80 100Target79.80100210.20100
      297.30 105 80.80105211.20105
      298.80 110 81.80110212.20110
      300.30 115 82.80115213.20115
      301.80 120 83.80120214.20120
      303.30 125Maximum84.80125215.20125

      Thryv Holdings, Inc.342023 Proxy Statement

      On February 17, 2023, our compensation asset write downs, and employee benefit plan amendments. EBITDA is not defined by GAAP.

      2.
      Free Cash Flow.    This performance metric supports our goal of generating cash to build the business, while continuing to meet our debt requirements. It is defined as cash flow from operations, less capital expenditures. Free Cash Flow is not defined by GAAP.

      3.
      Print Ad Sales.    This performance metric supports the Company's mandate to continue offering a full array of marketing solutions, including improved print yellow pages products.

      4.
      Digital Ad Sales.    This performance metric reinforces the strategic imperative to grow digital revenue and increase the Company's digital presence.

            The Committee developed the performance and payout parameters for the 2014 STI in the first quarter of 2014. We set threshold, target and maximum performance levels for each metric and the targets were tied to our annual operating plan.

            As illustrated in the tables below, the Committee established a minimum performance threshold of 90% of target for each metric. This means that performance below 90% of target for any metric would result in no incentive award being earned for that metric. As an example, if performance on EBITDA, which was weighted 30%, came in below 90% of target, then 30% of the STI payout opportunity would not be funded. The Committee established a maximum performance level at 120% of target performance for each metric, and capped the maximum payout at 200% of target.

            For performance between any of the breakpoints listed in the table below, we would interpolate the value of the payout using the percentages immediately above and below the values in the table. Our actual 2014 performance and payout results follow these tables.

    EBITDA
    30%
     FREE CASH FLOW
    10%
     PRINT AD SALES
    25%
     DIGITAL AD SALES
    35%
     
    Performance Payout Performance Payout Performance Payout Performance Payout 
     90% 65% 90% 65% 90% 65% 90% 65%
     95% 83% 95% 83% 95% 83% 95% 83%
     100% 100% 100% 100% 100% 100% 100% 100%
     110% 135% 110% 135% 110% 135% 110% 135%
     120% 200% 120% 200% 120% 200% 120% 200%

            On March 5, 2015 the Committeecommittee reviewed the Company'sCompany’s performance against the pre-established metrics for fiscal year 2014.2022. The Committeecompensation committee determined that:that for fiscal year 2022, EBITDA results were at 98.6% of target,


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    achieved $333.34 million, FCF achieved $119.34 million and Reported SaaS Net Revenue achieved $216.35 million resulting in a 95.2% payout for this measure; Free Cash Flow results were at 109% of target, resulting in a 131.5% payout for this measure; Print Ad Sales were at 100.5% of target, resulting in a 101.6% payout for this measure; and Digital Ad Sales results were at 94.6% of target, resulting in a 81.2% payout for this measure. Given the performance described above, the total weighted average payout percentof 125.0% for EBITDA, FCF and Reported SaaS Net Revenue for the 2014 STI PlanCompany Performance component (accounting for 75% of the total award) and that the individual performance component (accounting for 25% of the total award) for all NEOs was 95.6% overall.at target (100%). A few of the 2022 individual goals included growing SaaS revenue, SaaS engagement and new channel sales. The resulting incentive payments for 2022 STI to Named Executive OfficersNEOs are detailed in the table below:

    Named Executive Officers2022 STI
    ($)
    Joseph A. Walsh1,259,819
    Paul D. Rouse433,641
    Gordon Henry353,281
    James McCusker353,281
    John Wholey353,281

     
     Name 2014 STI Paid
    in March 2015
     

    Current Executive Officers

     Joseph A. Walsh  N/A 

     Paul D. Rouse  N/A 

     Del Humenik $459,273 

     Debra M. Ryan $190,435 

     Raymond R. Ferrell $179,250 

    Former Executive Officers

     

    Peter J. McDonald

     
    $

    963,000
     

     Samuel D. Jones $380,642 

     Frank P. Gatto $250,696 

    2014 Special AwardsOver Performance Plan-Cash Incentive

            On March 10, 2014 we granted one-time, specialWe provide our NEOs with the opportunity to earn additional annual, performance-based cash awardscompensation under our Over Performance Plan (our “OPP”). The OPP is intended to our Named Executive Officers. The special awardsmotivate and reward executive officers for the overachievement of annual business objectives. Payouts under our OPP are determined annually by our compensation committee based on each NEO’s overachievement of target incentive and performance against pre-determined Company financial performance measures. Our compensation committee may reassess our target OPP incentive for each NEO from time to time.

    Our compensation committee approved the target incentives, performance levels and payout parameters for our OPP for fiscal year 2022 in March 2022. The OPP target incentive is expressed as a percentage of each individual’s base salary.

    In fiscal year 2022, the OPP target annual incentives for each of our NEOs, exceptingexpressed as a percentage of each NEO’s base salary, were as follows:

    Named Executive OfficersTarget Annual
    Incentive (OPP)
    (%)
    Joseph A. Walsh100
    Paul D. Rouse70
    Gordon Henry70
    James McCusker70
    John Wholey70

    Over Performance Plan Metrics and Performance for Fiscal Year 2022

    There were three financial performance metrics, each equally weighted, in our OPP for fiscal year 2022. Below is a description of those metrics and our threshold, target and maximum performance levels and respective payouts under the CEO were recommended byplan. Each of the CEOfinancial performance metrics under the OPP are defined as they are under our STI, and the goals under the OPP also reflected the board approved bybudget from December 7, 2021, which was further refined on March 9, 2022. These goals represent the Committee.budget guiding principles and financial projections of the Company for fiscal year 2022.

    Thryv Holdings, Inc.352023 Proxy Statement
    1.EBITDA (25%)
    2.Free Cash Flow (25%)
    3.Reported SaaS Net Revenue (50%)

    Our OPP plan only pays out if we have achieved greater than maximum performance under the STI plan; in fact, threshold level of performance for each metric under the OPP is equal to or greater than the maximum performance achievement levels under our STI Plan. The special awardbelow table reflects in detail the respective payouts per performance level for each performance metric under our OPP for fiscal year 2022.

    EBITDA
    (in millions)
    ($)
     EBITDA
    Component
    Payout
    (%)
    FCF
    (in millions)
    ($)
    FCF
    Component Payout
    (%)
    Reported SaaS
    Net Revenue
    (in millions)
    ($)
      SaaS
    Net Revenue  
    Component
    Payout
    (%)
    303.30  Threshold84.80 215.20 
    304.80 10 86.3010217.2010
    306.30 20 87.8020219.2020
    310.80 50 92.3050225.2050
    315.30 80 96.8080231.2080
    319.80 110 101.30110237.20110
    325.80 150 107.30150245.20150
    330.30 180 111.80180251.20180
    331.80 190 113.30190253.20190
    333.30 200 114.80200255.20200
    334.80 210 116.30210257.20210
    336.30 220 117.80220259.20220
    337.80 230 119.30230261.20230
    339.30 240No Cap120.80240263.20240

    On February 17, 2023, our compensation committee reviewed the Company’s performance against the pre-established metrics for fiscal year 2022. The compensation committee determined that for fiscal year 2022, EBITDA achieved $333.34 million or 200% payout incentive, FCF achieved $119.34 million or 230% payout incentive and Reported SaaS Net Revenue achieved $216.35 million or 7.5% of payout incentive, resulting in a total average weighted payout of 111.5%. There is not an individual performance component for the CEO was recommended byOPP. The resulting incentive payments for 2022 OPP to NEOs are detailed in the Committee and approved by the full Board. The Committee determined that these awards were warranted based on the executive officers' performance in leading the integrationtable below:

    Named Executive Officers2022 OPP
    ($)
    Joseph A. Walsh1,182,904
    Paul D. Rouse407,166
    Gordon Henry331,713
    James McCusker331,713
    John Wholey331,713
    Thryv Holdings, Inc.362023 Proxy Statement

    Table of Dex One and SuperMedia following the merger. In approving these awards, the Committee and the Board desired to recognize the significant achievements made in integrating the two companies, and noted that the STI, while focused on four areas of operational performance, did not include an effective way to recognize integration results.Contents

     
     Name March 2014 Special Awards 

    Current Executive Officers

     Del Humenik $13,000 

     Debra M. Ryan $8,000 

     Raymond R. Ferrell $5,500 

    Former Executive Officers

     

    Peter J. McDonald

     
    $

    30,000
     

     Samuel D. Jones $15,000 

     Frank P. Gatto $11,000 

    Details: Long-termLong-Term Equity Incentive Plans and Awards in 2014
    Compensation

            Dex Media provides itsWe have historically provided our executive officers with the opportunity to earn variable long-term equity and/incentive compensation in the form of non-qualified stock options under our 2016 Stock Incentive Plan (“2016 Plan”). On September 3, 2020, our board of directors approved our 2020 Incentive Award Plan (“2020 Plan”), which became effective on September 23, 2020, and under which we may award long-term equity incentive grants. Following the effectiveness of our 2020 Plan, no future grants can be awarded under our 2016 Plan; however, all outstanding awards under the 2016 Plan remain outstanding in accordance with the terms of the applicable award agreements and our 2016 Plan. In addition, any shares of common stock that are forfeited or cash compensationlapse unexercised under its long-term incentive plans. the 2016 Plan are added to the pool for issuance under the 2020 Plan.

    The purpose of these long-term equity awards is to reward executive officers for performance over a longer time period and to provide incentives for themour executives to achieve Dex Media'sour long-term financial and operational goals.goals and to reward them for sustained improvements in performance over the long term. The Dex Media, Inc. Equity Incentive2020 Plan (the "EIP") and the Dex Media, Inc. Amended and Restated Long-Term Incentive Plan (the "LTIP") areis intended to advance the best interests of the Company, itsour affiliates and itsour stockholders by providing those persons who have substantial responsibility for the management and growth of the CompanyThryv and itsour affiliates with additional performance incentives and an opportunity to obtain or increase their proprietary interestequity ownership in the Company, thereby encouraging them to continue their employment withstrengthening the Company.alignment between the interests of our executives and our stockholders. The LTIP and EIP are2020 Plan is administered by the Committeecompensation committee with oversight from the board of directors.

    Equity Awards in Fiscal Year 2022

    In fiscal year 2022, we granted our NEOs both time-vesting RSUs and will terminate no later than ten years after their respective adoption.


    TablePSUs. We believe that the use of ContentsPSUs and RSUs serves to retain the executives necessary to achieve our strategic plans and to motivate them to drive sustained increases in stockholder value.

    NEOTotal Grant Date ValuePSUs (# of units)RSUs (# of units)
    Joseph A. Walsh$3,000,00074,74240,245
    Paul D. Rouse$2,500,00062,28533,538
    Gordon Henry$1,750,00043,60023,476
    James McCusker$1,750,00043,60023,476
    John Wholey$1,750,00043,60023,476

    Time-vesting RSUs

    In March 2014,general, the Committee approved goals and weightings, under the Company's long-term incentive program comprised of awards of restricted stock, non-qualified stock options and long-term cash under the LTIP and EIP. Non-qualified stock options are granted for the three year period and the cash component is provided each year. While the Committee reserves the ability to grant equity to NEOs in 2015, the intentRSUs, which represented 35% of the 2013-2015 design is that no additional equity awards will be made to NEOs except in the case of a promotion or new hire.

    2014 Restricted Stock Awards to Executive Officers

            In connection with his promotion to the position of the Chief Operating Officer of the Company, effective May 28, 2014, Mr. Humenik received an additional restricted stock award of 10,000 shares. The restricted stock award vests on December 31, 2016, subject to the terms of the applicable award agreement. Thetotal grant, date fair value of this award was $99,900.

            In connection with his appointment as the Corporation's Executive Vice President—General Counsel and Corporate Secretary, on January 2, 2014, Mr. Ferrell received an additional restricted stock award of 8,401 shares. The restricted stock award vests on December 31, 2015, subject to the terms of the applicable award agreement. The grant date fair value of this award was $54,859.

            No other restricted stock awards were granted to our NEOs in 2014.

    2014 Non-Qualified Stock Option Awards

            The following NEOs were awarded non-qualified stock options under the EIP, with exception of Mr. Walsh, who received a grant of non-qualified stock options on a stand-alone basis, outside the EIP, in the following amounts on the terms and conditions set forth in their respective stock option award agreements:

    Executive Officer
     Stock
    Options(1)
     Stock Options
    Grant Date Value(2)
     

    Joseph A. Walsh

      271,000 $1,130,070 

    Paul D. Rouse

      30,972 $155,789 

    Del Humenik

      40,486 $215,895 

    Raymond R. Ferrell

      47,158 $196,895 

    Debra M. Ryan

      19,358 $97,371 

    (1)
    On December 15, 2014, Messrs. Rouse, Humenik and Ferrell and Ms. Ryan were awarded stock options to acquire 30,972, 15,486, 19,358 and 19,358 shares of the Company's common stock, respectively, which vest on December 31, 2017. The exercise price for these options is $9.18. As a material inducement to accept the position of our Chief Executive Officer, on October 14, 2014, Mr. Walsh received an award of stock options to acquire 271,000 shares of the Company's common stock at an exercise price of $7.54, and vesting date of December 31, 2017. In connection with his promotion to the position of the Chief Operating Officer of the Company, effective May 28, 2014, Mr. Humenik received an additional award of stock options to acquire 25,000 shares of the Company's common stock at an exercise price of $9.99, vesting over four years in equal installments of one-fourthratably, annually on each of March 31, 2015, 2016, 2017January 3, 2023, 2024 and 2018. In connection2025. For Mr. Walsh, the RSUs vest over three years with his appointment as the Corporation's Executive Vice President—General Counsel and Corporate Secretary,first one-third vesting on January 2, 2014, Mr. Ferrell received an additional award of stock options to acquire 27,800 shares3, 2023 and 1/36th of the Company's common stock at an exercise price of $10.25,RSUs vesting over four years in equal installments of one-fourth on each of March 31, 2014, 2015, 2016 and 2017.

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    (2)
    The values presented in the table are based on the grant date Black-Scholes valuation model at $5.57 fair value per share for the grant of September 5, 2013. Grant of January 2, 2014 equals $3.58; grant of May 28, 2014 equals $5.52; grant of October 14, 2014 equals $4.17; and grant of December 15, 2014 equals $5.03 fair value per share.

    2013-2015 Cash Long-term Incentive Plan

            On March 10, 2014, the Committee established the performance objectives and other terms for the 2014 measurement period under the Company's 2013-2015 Cash Long-term Incentive Plan (the "2013-2015 Cash LTIP"), which provides for a payment of incentive compensation to the Company's executive officers and to other eligible employees. These incentive compensation payments are determined by the Company's achievement of specified performance metrics determined at the start3rd of each performance year.

            The 2013-2015 Cash LTIP comprises three performance periods. Each of fiscal years 2013, 2014 and 2015 represents one performance period. If, at the end of a measurement period, the Company's performance against the specified performance metrics results in an award being payable to any participating executive officer, the payment of such award shall be made in December ofmonth thereafter over the following year.24 months.

    PSUs

    The total target incentive opportunity for 2014 performance period under the 2013-2015 Cash LTIP for the following Named Executive Officers is set forth below:

    Executive Officer
     2014 Target Award 

    Del Humenik(1)

     $900,000 

    Debra M. Ryan

     $250,000 

    Raymond R. Ferrell

     $200,000 

    (1)
    In connection with his promotion to the position of the Executive Vice President—Sales and Marketing on January 1, 2014, Mr. Humenik's target award opportunity for the 2014 performance period under the 2013-2015 Cash LTIP increased from $550,000 to $750,000. In connection with his promotion the position of the Chief Operating Officer of the Company on May 28, 2014, Mr. Humenik's target award opportunity for the 2014 performance period under the 2013-2015 Cash LTIP increased from $750,000 to $900,000, effective as of May 1, 2014. As noted above, effective November 4, 2014, Mr. Humenik became the Executive Vice President—Chief Revenue Officer, with responsibility for managing sales for our Company. Under our new management structure, the position of Chief Operating Officer was eliminated.

            Under the terms of his employment agreement, our former CEO, Mr. McDonald, is entitled to receive a pro rata payout of the 2014 performance period award under the 2013-2015 Cash LTIP equal to $984,375, payable in December 2015. Pursuant to the terms of the 2013-2015 Cash LTIP and the Severance Plan, Mr. Jones' and Mr. Gatto's (our former executive officers) 2014 performance period awards were forfeited.

            For 2014, performance under the 2013-2015 Cash LTIP is based on: (i) 2014 Free Cash Flow (defined as cash from operations, less additions to fixed assets and capitalized software),PSUs, which comprises 50%represent 65% of the total award opportunity; and (ii) 2014 Digital Ad Sales,grant date value, will vest, to the extent earned, at the conclusion of a three-year performance period, which comprises 50%runs from January 1, 2022 through December 31, 2024. The earnout of the total award opportunity.

            Each of these metrics was assigned a threshold, targetPSUs is governed by the following performance measures, weights and maximum performance and payout level. To facilitate payout calculations, performance in between these breakpoints would be calculatedfunding formula:

    MeasureWeightThresholdTargetMaximum
      Performance (as a % of Target)
    Relative TSR (“rTSR”)30%40th Percentile50th Percentile65th Percentile
    Absolute TSR (“aTSR”)30%8.0%10.0%12.5%
    SaaS Revenue CAGR40%20%26%32%
      Payout (as a % of Target)
    PayoutN/A50%100%150%

    Thryv Holdings, Inc.372023 Proxy Statement

    using straight line interpolation (i.e.,Performance against each of the aforementioned measures and the extent to which the PSUs have been earned and are eligible to vest and be settled will be assessed early in 2025 following the conclusion of the performance period. PSUs may be earned between 0% and 150% of the target award, depending on the Company’s performance relative to each of the performance measures. Performance below the threshold level of performance for each of the measures will result in no PSUs being earned relative to that measure. For performance achievement between threshold and target or between target and maximum).maximum, the percentage of PSUs that would vest under each measure will be subject to straight line interpolation. For performance achievement at or above the maximum level of performance achievement set forth above, a maximum of 150% of the PSUs may vest under each measure.

    For the rTSR measure, the PSUs will be eligible to vest based on the Company’s TSR relative to the following performance peer group over the three-year performance period. The table below providespeer group for the thresholds2022 rTSR PSUs consists of 21 companies with which we compete for products and maximums for each metric.services, and which are listed below:

    FREE CASH FLOW
    50%
     DIGITAL AD SALES
    50%
     
    Target % Payout % Target % Payout % 
     90% 75% 90% 50%
     95% 88% 95% 75%
     100% 100% 100% 100%
     110% 125% 110% 150%
     120% 150% 120% 200%
    Alteryx, Inc.Blackbaud, Inc.Box, Inc.Constellation
    Software Inc,
    Coupa Software Incorporated
    Datadog, Inc.Digital Turbine, Inc.Domo, Inc.Dynatrace, Inc.EngageSmart, Inc.
    EverCommerce Inc.Five9, Inc.GoDaddy, Inc.HubSpot, Inc.Informatica Inc.
    Lightspeed Commerce Inc.Pegasystems Inc.Sprout Social, Inc.Squarespace, Inc.Verint Systems Inc.
    Wix.com Ltd.

            On March 5, 2015,Stock Ownership and Retention Guidelines

    In August 2022, the compensation committee adopted new stock ownership guidelines and retention requirements pursuant to which all NEOs, members of the Executive Committee, vice presidents and non-employee directors are expected to own common stock equal to the following amounts within five years:

    TitleOwnership Threshold
    Chief Executive OfficerSix Times Base Salary
    Executive CommitteeThree Times Base Salary
    Vice PresidentsOne Times Base Salary
    Non-Employee DirectorThree Times Annual Retainer

    Until such time as a participant has met the above guidelines, that participant may only sell a maximum of 50% of any compensatory equity awarded beginning in 2022.

    The compensation committee regularly monitors compliance with these guidelines, and as of April 27, 2023, the majority of NEOs were in compliance with or making steady progress towards their respective ownership guideline. The guidelines may be amended from time to time in the discretion of the compensation committee.

    Risk Assessment of Compensation Policies

    During 2022 and early 2023, management reviewed existing incentive compensation programs in which NEOs participate in order to confirm that such programs do not create risks that are reasonably likely to have a material adverse effect on the Company. Lyons Benenson, the Company’s external compensation consultant, also reviewed the Company's performance againstCompany’s 2023 compensation philosophy, policies and program in order to conduct a risk assessment of the pre-established metricsCompany’s compensation arrangements. Based on the information furnished by management and Lyons Benenson’s understanding of the current program and arrangements, Lyons Benenson concluded that there is no undue risk in the program.

    Thryv Holdings, Inc.382023 Proxy Statement

    Anti-Hedging and Anti-Pledging Policy

    Under Thryv’s Insider Trading Policy, members of the board of directors and all employees (including officers) of the Company, as well as certain of their family members and entities over which they exert control, are prohibited from engaging in any hedging transactions or otherwise engaging in short sales of Thryv securities. Thryv’s Insider Trading Policy also prevents members of the board of directors and certain employees (including officers) from pledging securities in the Company.

    Tax Considerations

    In determining our variable compensation programs, we consider certain tax implications of particular forms of compensation, such as the implications of Section 409A of the Internal Revenue Code governing deferred compensation arrangements. Although we consider the tax consequences of our compensation programs, the forms of compensation we utilize are determined primarily by their effectiveness in creating maximum alignment with our key strategic objectives and the interests of our stockholders.

    Accounting For Stock-Based Compensation

    We follow Financial Accounting Standards Board Accounting Standards Codification Topic 718, Compensation—Stock Compensation (“FASB ASC Topic 718”), for our stock-based compensation awards. FASB ASC Topic 718 requires us to measure the compensation expense for all stock-based payment awards made to our employees and independent members of our board of directors, including options to purchase shares of our common stock and other stock-based awards, based on the grant date “fair value” of these awards. This calculation is performed for accounting purposes and reported in the executive compensation tables below required by the federal securities laws, even though the recipient of the awards may never realize any value from their awards.

    Compensation Committee Interlocks and Insider Participation

    None of the members of our compensation committee currently are, or have been, an officer or employee of the Company. None of our named executive officers currently serve, or in the past year have served, as a member of the board of directors or compensation committee (or other board committee performing equivalent functions) of any entity that has one or more of its named executive officers serving on our board of directors or compensation committee.

    Compensation Committee Report

    The compensation committee has reviewed and discussed with management the Compensation Discussion and Analysis provided above. Based on this review and discussion, the compensation committee recommended to the board of directors that the Compensation Discussion and Analysis be included in this Proxy Statement for filing with the SEC.

    Compensation Committee:

    Bonnie Kintzer, Chair
    John Slater
    Lauren Vaccarello

    Thryv Holdings, Inc.392023 Proxy Statement

    Compensation Tables

    The section below contains information, both narrative and tabular, regarding the compensation paid to our NEOs for the fiscal year 2014. 2022.

    Summary Compensation Table

    The Committee determined that 2014 Digital Ad Sales results were at 94.6% of target, resulting in a 73.2% payout, and adjusted Free Cash Flow results were at 109% of target, resulting in a 122.5% payout. Givenfollowing table sets forth the performance and relative weights described above, the total payoutcompensation paid or earned for the 2014 performance periodfiscal years ending December 31, 2020, 2021 and 2022, as applicable, by our NEOs:

    Name and
    Principal Position
     Fiscal
    Year
     Salary
    ($)(1)
     Non-Equity
    Incentive Plan
    Compensation
    ($)(2)
     Equity
    Awards
    ($)(3)
     All Other
    Compensation
    ($)(4)
     Total
    ($)
    Joseph A. Walsh
    Chairman and CEO
     2022 1,056,820 2,442,723 3,000,000 51,638 6,551,181
     2021 1,052,581 2,166,225  49,905 3,268,711
     2020 1,030,000 2,189,265 811,288 49,858 4,080,411

    Paul D. Rouse

    Chief Financial Officer,

    EVP and Treasurer

     2022 521,673 840,807 2,500,000 14,640 3,877,120
     2021 517,582 745,634  16,920 1,280,136
     2020 506,479 753,565 75,921 17,180 1,353,145
    Gordon Henry
    Chief Strategy Officer and EVP
     2022 422,937 684,994 1,750,000 17,510 2,875,441
     2021 414,065 596,506  16,920 1,027,491
     2020 405,183 602,851 75,921 2,744 1,086,699
    James McCusker
    Chief Revenue Officer and EVP
     2022 422,937 684,994 1,750,000 17,640 2,875,571
     2021 414,066 596,506  16,920 1,027,492
     2020 405,183 562,851 75,921 16,330 1,060,285

    John Wholey

    Chief Operations and

    Information Officer and EVP

     2022 419,615 684,994 1,750,000 14,640 2,869,249
     2021 398,989 578,872  13,920 991,781
     2020 382,673 569,360 75,921 16,330 1,044,284

    1.Amounts reported in this column represent the actual salary earned by each of our NEOs for fiscal years 2020, 2021 and 2022. NEOs did not receive any guaranteed, non-performance based bonuses in 2022.
    2.Amounts reported in this column represent the cash incentive awards actually paid under our STI and OPP for fiscal years 2020, 2021 and 2022. See “Short-Term Incentive Plan – Cash Incentive” and “Over Performance Plan – Cash Incentive” in our Compensation Discussion and Analysis for further detail.
    3.The amounts shown were not actually paid to the NEOs. Rather, as required by the rules of the SEC, the amounts represent the aggregate grant date fair value of RSUs and PSUs awarded to each of them in fiscal year 2022. These values were determined in accordance with FASB ASC Topic 718. The grant date fair value of the PSUs is based on our estimate on the grant date of the probable outcome of meeting the performance conditions of these awards. The aggregate grant date fair value of the RSUs is equal to the closing stock price of our common stock on the date of grant multiplied by the number of shares granted. The following are the aggregate grant date fair values of the PSUs granted in 2022 assuming we meet the highest level of the performance conditions of these awards as described in footnote (2) to the Grants of Plan-Based Awards Table Fiscal 2022: Mr. Walsh $1,950,000, Mr. Rouse $1,625,000, Mr. Henry $1,137,500, Mr. McCusker $1,137,500 and Mr. Wholey $1,137,500. The amounts reported do not include any reduction in the value of the awards for the possibility of forfeiture. We did not grant any equity-based awards to the NEOs in 2021. The amounts shown for 2020 represent the incremental fair value of repriced options computed in accordance with FASB ASC Topic 718.
    Thryv Holdings, Inc.402023 Proxy Statement
    4.All Other Compensation for fiscal year 2022 consisted of the following (all amounts in dollars):
    Name 401(k) Matching
    Contributions
    ($)(1)
     Allowance
    ($)(2)
     Executive
    Physicals
    ($)(3)
     Total
    ($)
    Joseph A. Walsh 14,640 30,000 6,998 51,638
    Paul D. Rouse 14,640   14,640
    Gordon Henry 14,640  2,870 17,510
    James McCusker 14,640  3,000 17,640
    John Wholey 14,640   14,640
    1.Amounts reported in this column represent the matching contribution made by the Company under the Company’s tax-qualified 401(k) retirement plan in 2022.
    2.For Mr. Walsh, amount includes an expense allowance of $30,000 for the maintenance of a remote office and miscellaneous expenses incurred.
    3.Executive officers receive annual reimbursement for a comprehensive medical examination up to $3,000 for EVPs and the actual cost of the physical for the Chief Executive Officer.

    Retirement Savings Benefits
    We offer a 401(k) retirement savings plan to all employees, including all NEOs, to enable them to contribute a portion of their base salary and earned STI award. We provide an employer contribution match up to statutory limits.

    Other Employee Benefits
    Benefits are part of the 2013-2015 Cash LTIP is 97.9% of target. The 2014 award is scheduled to pay out in December 2015.

    Value Creation Program

            On October 14, 2014, our Board of Directors approved the VCP, which isoverall competitive compensation program designed to enableattract and retain employees, including our NEOs. The NEOs participate in the Companysame benefit programs as the general employee population, with the additional benefit made to them for annual executive physical examinations. Our NEOs have the option of submitting reimbursements for the annual physical examination benefit, which provides eligible executives with a comprehensive medical examination once per year. Our compensation committee will continue to periodically review and evaluate personal benefits provided to the NEOs.

    Broad-Based Benefits Programs and Perquisites
    All full-time employees, including our NEOs, may participate in our health and welfare benefit programs, including medical, dental and vision care coverage, disability insurance and life insurance. Our NEOs are also eligible to participate in our employee stock purchase plan on the same terms as our eligible employees. In fiscal year 2022, our NEOs also received certain perquisites and personal benefits set forth in the “Summary Compensation Table” above. We provide these benefits to retain and award participating employeesattract talented executives with the skills and other service providersexperience to further our long-term strategic plan.

    NEO Employment Agreements and Arrangements
    From time to time, we have entered into employment agreements and arrangements in order to attract and retain key executives. Currently, Mr. Walsh is the only NEO party to an employment agreement with us, the details of which are discussed below under “Joseph A. Walsh Employment Agreement”.

    Applicable Non-Competition and Non-Solicitation Covenants
    Each NEO is bound by giving them an opportunitya non-competition agreement during his or her respective period of employment and would be bound to receive additional compensationsuch agreement for a period of twelve months following his or her termination of employment for any reason. As a part of the non-competition agreement, each of the NEOs would also be subject to employee non-solicitation/no-hire covenants for twelve months following termination of his or her employment for any reason.

    Thryv Holdings, Inc.412023 Proxy Statement

    Grants of Plan-Based Awards Fiscal Year 2022

       Estimated Future Payouts Under
    Non-Equity Incentive Plan Awards
    Estimated Future Payouts Under
    Equity Incentive Plans
      
    NameTypeGrant DateThreshold
    ($)(1)
    Target
    ($)(1)
    Maximum
    ($)(1)
    Threshold
    (#)(2)
    Target
    #(2)
    Maximum
    (#)(2)
    All Other
    Stock
    Awards:
    Number
    of Shares
    of Stock or
    Units (#)(3)
    Grant Date
    Fair Market
    Value of
    Stock and
    Option
    Awards
    ($)
    Joseph A. WalshSTI1/1/2022344,7931,060,9001,392,431
    OPP1/1/2022106,090
    RSU5/3/202240,2451,049,992
    PSU5/3/202237,37174,742112,1131,950,019
    Paul D. RouseSTI1/1/2022118,681365,171479,287
    OPP1/1/202236,517
    RSU5/3/202233,538875,006
    PSU5/3/202231,14362,28593,4281,625,016
    Gordon HenrySTI1/1/202296,688297,500390,469
    OPP1/1/202229,750
    RSU5/3/202223,476612,489
    PSU5/3/202221,80043,60065,4001,137,524
    James McCuskerSTI1/1/202296,688297,500390,469
    OPP1/1/202229,750
    RSU5/3/202223,476612,489
    PSU5/3/202221,80043,60065,4001,137,524
    John WholeySTI1/1/202296,688297,500390,469
    OPP1/1/202229,750
    RSU5/3/202223,476612,489
    PSU5/3/202221,80043,60065,4001,137,524
    1.The amounts shown were not actually paid to the NEOs. Rather, the amounts shown reflect potential payments under the STI and OPP. Actual payment amounts are shown in the “Summary Compensation Table” in the column “Non-Equity Incentive Plan Compensation.” Amounts shown represent threshold, target and maximum payouts under the STI, and threshold payout under the OPP. The OPP is an incremental cash incentive plan to the STI and is only funded after the STI achieves maximum payout. The OPP is not capped and therefore does not have a target or maximum achievement level. For fiscal 2022, an award would only pay out pursuant to the OPP if EBITDA exceeded $303.3 million, FCF exceeded $84.8 million, or SaaS Net Revenue exceeded $215.2 million.
    2.The amounts shown are potential payments of PSUs to the NEOs. Final payments of these awards can range from 0% to 150% of the shares originally granted. The PSUs vest January 3, 2025 after a three-year performance period from January 2022 to December 2024 based on achieved performance.
    3.Consists of RSUs awarded pursuant to the 2020 Plan. The RSUs vest one-third over three years for Messrs. Rouse, Henry, McCusker and Wholey. The RSUs granted to Mr. Walsh vest in thirds over three years, with the first one-third cliff vesting at the end of the first year and 1/36th of the RSUs vesting on the 3rd of each month thereafter.
    Thryv Holdings, Inc.422023 Proxy Statement

    Outstanding Equity Awards at Fiscal Year-End 2022

    The following table provides information about the number of outstanding equity awards held by our NEOs at fiscal year-end 2022. The table also includes, where applicable, the value of these awards based on the net value creationclosing price of our common stock on Nasdaq on December 30, 2022, which was $19.00 per share. All awards vest one third each year over three years following the grant date, except as otherwise noted.

        Option Awards     Stock Awards
    Name Grant Date(1) Number of
    Securities
    Underlying
    Unexercised
    Options (#)
    Exercisable
     Number of
    Securities
    Underlying
    Unexercised
    Options (#)
    Unexercisable
     Option
    Exercise
    Price
    ($)(6)
     Option
    Expiration
    Date
     Number
    of Shares
    or Units of
    Stock That
    Have Not
    Vested

    (#)
     Market
    Value of
    Shares or
    Units of
    Stock That
    Have Not
    Vested
    ($)
     Equity
    Incentive
    Plan Awards:
    Number of
    Unearned
    Shares, Units
    or Other
    Rights That
    Have Not
    Vested
    (#)
     Equity Incentive
    Plan Awards:
    Market or
    Payout Value of
    Unearned Shares,
    Units or Other
    Rights That Have
    Not Vested
    ($)
    Joseph A. Walsh 11/18/2019(2) 648,148 401,235 13.82 11/18/2029    
     5/03/2022(3)     40,245 764,655 74,742 1,420,098
    Paul D.
    Rouse
     11/14/2016(4) 131,521 0 3.68 11/14/2026    
     11/18/2019(5) 37,037 74,074 13.82 11/18/2029    
     5/03/2022(3)     33,538 637,222 62,285 1,183,415
    Gordon Henry 9/26/2016(4) 154,771  3.68 9/26/2026    
     11/18/2019(5) 37,037 74,074 13.82 11/18/2029    
     5/03/2022(3)     23,476 446,044 43,600 828,400
    James
    McCusker
     9/26/2016(4) 150,521  3.68 9/26/2026    
     11/18/2019(5) 37,037 74,074 13.82 11/18/2029    
     5/03/2022(3)     23,476 446,044 43,600 828,400
    John
    Wholey
     9/26/2016(4) 62,521 0 3.68 9/26/2026    
     11/18/2019(5) 37,037 74,074 13.82 11/18/2029    
     5/03/2022(3)     23,476 446,044 43,600 828,400
    1.We elected not to award grants of equity to our NEOs in 2020 or 2021 due to their significant equity stake from 2019 non-qualified stock option awards. Starting in 2022, we began annual grants of a combination of RSUs and PSUs to align with other SaaS companies and our peer group. See “Compensation Discussion and Analysis” for further information.
    2.Stock options granted to Mr. Walsh on November 18, 2019 vested in equal monthly installments over a three-year period beginning January 1, 2020. On November 23, 2020, the board of directors and compensation committee approved a one-time stock option repricing for outstanding stock options granted November 18, 2019 to allow for the officers, contingent upon each officer's written consent, a one-time stock repricing from $16.20 to $13.82 and a delayed vesting scheduled for those options granted in 2019. Mr. Walsh consented to the stock option repricing and subsequently restarting the vesting schedule beginning January 1, 2021.
    3.Represents unvested and outstanding PSUs and RSUs as of December 31, 2022 granted on May 3, 2022 to our NEOs. As approved by the compensation committee, 65% of the total award value is in the form of PSUs and 35% is in the form of RSUs. The RSUs vest one-third over three years for Messrs. Rouse, Henry, McCusker and Wholey and for Mr. Walsh vest one-third over three years with the first tranche cliff-vesting January 3, 2023 at the end of the first year and 1/36th of the RSUs vesting on the 3rd of each month thereafter. The PSUs vest January 3, 2025 after a three-year performance period from January 2022 to December 2024, based on achieved performance. See “Grants of Plan Based Awards” table for more information.
    4.Stock options granted to Mr. Rouse on November 14, 2016 and stock option grants to Messrs. Henry, McCusker and Wholey on September 26, 2016 vested in three equal installments on each of January 1, 2018, January 1, 2019 and January 1, 2020.
    5.Stock option grants originally awarded to Messrs. Rouse, Henry, McCusker and Wholey on November 18, 2019 vested in three equal installments on each of January 1, 2021, January 1, 2022 and January 1, 2023. On November 23, 2020, the board of directors and compensation committee approved a one-time stock option repricing for outstanding stock granted November 18, 2019 to allow for the officers, contingent upon each officer’s written consent, a one-time stock repricing from $16.20 to $13.82 and a delayed vesting scheduled for those options granted in 2019. All NEOs consented to the stock option repricing and subsequently the vesting schedule was amended to vest in three equal installments on each of January 1, 2022, January 1, 2023 and January 1, 2024.
    6.For applicable grants, reflects the revised exercise price of $13.82 pursuant to the option repricing.

    Thryv Holdings, Inc.

    Thryv Holdings, Inc.432023 Proxy Statement

    Option Exercises-Fiscal Year 2022

    The following table provides information regarding vested stock options exercised by each NEO in fiscal year 2022.

    NameNumber of Shares
    Acquired on Exercise
    (#)(1)
     Value Realized
    on Exercise
    ($)(2)
    Joseph A. Walsh 
    Paul D. Rouse5,000 112,780
    Gordon Henry 
    James McCusker 
    John Wholey 
    1.Messrs. Walsh, Henry, McCusker and Wholey did not exercise options during fiscal year 2022. Mr. Rouse elected to exercise and hold 1,000 vested options on each of January 27, 2022, April 21, 2022, April 26, 2022, May 11, 2022 and May 18, 2022, all at an exercise price of $3.68 per share.
    2.The market value of a share of our common stock was $29.40 on January 27, 2022; $27.05 on April 20, 2022; $26.27 on April 26, 2022; $24.06 on May 11, 2022; and $24,40 on May 18, 2022.

    Pension Benefits
    None of our NEOs participated in, and received benefits under, any pension or defined benefit retirement plan sponsored by the Company over the course of certain performance periods. The bonus poolduring fiscal year 2022.

    Nonqualified Deferred Compensation
    Our NEOs did not participate in, or earn any benefits under, the VCP represents 7% of the total value creation under the program and is comprised of 700,000 award units. To the extent not all of the units are awardeda nonqualified deferred compensation plan sponsored by the end of the performance period, the unallocated units will be allocated to the participating executives in proportion to the number of units awarded each executive. As of December 31, 2014, participating executives had been granted 645,000 units. Value Creation is measured as the net change over the performance period commencing October 14, 2014 and ending December 31, 2017 in the fair market value of the Company's total invested capital, including equity securities, debt securities, and bank debt; plus cash dividends and cash payments (interest and principal) to debt, but reduced by any net value contributed from external sources, in each case as determined in the manner provided by the VCP. The VCP specifies that the fair market value of total invested capital at the beginning of the performance period (October 14, 2014) and the end of the performance period (December 31, 2017) is to be determined based on the average trading prices of equity securities, debt securities, and bank debt for the 20 days preceding each date.Company during fiscal year 2022.

            The structure of the VCP bonus pool is comparable to a dividend protected employee stock option in which the exercise price of the option is reduced by the amount of any cash dividends distributed prior to the option being exercised.

            Under the terms of the VCP award notices, the awards vest in equal one-third portions on each of March 31, 2018, June 30, 2018, and December 31, 2018, subject to the employee's continuous employment with the Company through each such date, and relevant portions of the award are payable in cash within 60 days of each applicable vesting date.


    Table of Contents

            The following NEOs were awarded units under the VCP in the following amounts on the terms and conditions set forth in their respective VCP award notices:

    Executive Officer
     Units in VCP Percent of VCP Pool 

    Joseph A. Walsh

      350,000  50%

    Paul D. Rouse

      40,000  5.7%

    Del Humenik

      20,000  2.9%

    Debra M. Ryan

      25,000  3.6%

    Raymond R. Ferrell

      25,000  3.6%

            In connection with the adoption of the VCP, the Committee will not grant 2013-2015 Cash LTIP awards for the 2015 performance period.

    SECTION 5—EXECUTIVE EMPLOYMENT AND CONSULTING AGREEMENTS

    Joseph A. Walsh Employment Agreement

            In connection with Mr. Walsh's appointment as our President and Chief Executive Officer, Mr. Walsh and the Company entered into an Employment Agreement, dated as of October 14, 2014 (the "Walsh Employment Agreement"). The Walsh Employment Agreement provides for an initial term of three years, during which Mr. Walsh is entitled to an annual base salary of $150,000. Mr. Walsh is also entitled to a grant of options to purchase 271,000 shares of the Company's common stock, which vest on December 31, 2017, as well as an award of 350,000 VCP units, representing 50% of the total incentive pool under the VCP. Under the Walsh Employment Agreement, the Company also pays Mr. Walsh $2,500 per month to maintain a remote office. For a description of the material terms of the Walsh Employment Agreement, see "Executive Compensation Tables—Potential Payments Upon Termination or Change in Control—Presidentof Control - Fiscal Year 2022
    The following table summarizes the potential payments and CEO Employment Agreement."

    Peter J. McDonald Employment Agreement; Consulting Agreementbenefits that each of Messrs. Walsh, Rouse, Henry, McCusker, and Severance

            On December 19, 2013, the Company entered into an Amended and Restated Employment Agreement with Mr. McDonald in connection with his service as our President and Chief Executive OfficerWholey (the "McDonald Employment Agreement"“Current NEOs”). The McDonald Employment Agreement was terminated upon Mr. McDonald's retirement effective October 14, 2014. The McDonald Employment Agreement provided for an annual base salary of $1,050,000 beginning on January 1, 2014 and a target annual short-term incentive award of 100% of his base salary.

            In connection with Mr. McDonald's retirement and would be entitled to ensure a smooth transition of his responsibilities, the Company and Mr. McDonald entered into a Consulting Services Agreement, dated October 14, 2014 (the "McDonald Consulting Agreement"), pursuant to which the Company will retain Mr. McDonald as a consultant for a term of twelve months, beginning on October 14, 2014. While he serves as a consultant, Mr. McDonald is not due any additional compensation beyond the severance benefits provided in the McDonald Employment Agreement. In connection with entering into the McDonald Consulting Agreement, the Company and Mr. McDonald agreed to change the payment schedule for a portion of the cash severance benefits payable to Mr. McDonald from a single lump sum, as contemplated by the McDonald Employment Agreement, to a monthly installment schedule over the 12-month consulting period. Mr. McDonald and the Company entered into the General Release Agreement, in connection with the termination his employment effective as of October 14, 2014. For a description of Mr. McDonald's severance benefits payouts, see "Executive Compensation Tables—Potential Payments Upon Termination or Change in Control."


    Table of Contents

    Samuel D. Jones and Frank P. Gatto Consulting Agreements

            Mr. Jones resigned as the Company's Executive Vice President—Chief Financial Officer and Treasurer effective November 14, 2014. To ensure a smooth transition of his responsibilities, the Company and Mr. Jones entered into a Consulting Services Agreement, dated November 4, 2014 (the "Jones Consulting Agreement"), pursuant to which the Company will retain Mr. Jones as a consultant for a term of twelve months, beginning on November 14, 2014. While he serves as a consultant, Mr. Jones will receive a monthly fee of $25,000, payable on a monthly basis in arrears. The Jones Consulting Agreement provides that Mr. Jones or the Company may terminate the Jones Consulting Agreement at any time and for any reason with at least 30 days' advance written notice to the other party; provided that the foregoing notice period is not required for a termination by the Company for cause, and that if the Company terminates the consulting arrangement other than for Cause and other than as a result of Mr. Jones securing full-time employment with another employer in an executive level capacity, prior to the six-month anniversary of the date of Mr. Jones'upon termination of employment with the Company, the Company shall pay to Mr. Jones the remaining unpaid consulting fees that would have been paid to him through the six-month anniversaryunder various circumstances and upon a change of control of the dateCompany. In each case, the table assumes the Current NEOs termination or the change of his termination of employment with the Company in cash in a single lump sum within 30 days following the termination of the Jones Consulting Agreement.

            Mr. Gatto, the Company's former Executive Vice President—Operations, resigned as an executive officer of the Company effective Octobercontrol occurred on December 31, 2014. To ensure a smooth transition of his responsibilities, the Company and Mr. Gatto have entered into a Consulting Services Agreement, dated October 31, 2014 (the "Gatto Consulting Agreement"), pursuant to which the Company will retain Mr. Gatto as a consultant for a term of twelve months, beginning on October 31, 2014. While he serves as a consultant, Mr. Gatto will receive a monthly fee of $16,650, payable2022. The table below does not include benefits provided on a monthlynon-discriminatory basis in arrears. The Gatto Consulting Agreement provides that Mr. Gatto or the Company may terminate the Gatto Consulting Agreement at any timeto salaried employees generally, including accrued vacation, and for any reason with at least 30 days' advance written notice to the other party; provided that the foregoing notice period is not required for a termination by the Company for cause.amounts payable under tax-qualified plans.

    Name & Event Cash
    Severance
    ($)
     STI
    Awards
    ($)(3)
     Benefits
    Continuation
    ($)(4)
     Accelerated
    Vesting of
    Stock
    Options(5)
    ($)
     Vesting of RSUs(6) Vesting of PSUs(7) Outplacement
    ($)(8)
     Total
    ($)
    Joseph A. Walsh                
    Resignation without Good Reason or Termination for Cause        
    Resignation for Good Reason or
    Termination without Cause(1)
     2,121,800 1,259,819   168,980    3,550,599
    Death(1) 2,121,800 1,259,819   168,980    3,550,599
    Disability(1) 2,121,800 1,259,819   168,980    3,550,599
    Resignation for Good Reason,
    Termination without Cause in
    connection with a Change in Control(1)
     4,243,600 1,259,819  5,435,804 764,655 1,420,098  13,123,976
    Paul D. Rouse                
    Resignation without Good Reason or Termination for Cause        
    Thryv Holdings, Inc.442023 Proxy Statement
    Name & Event Cash
    Severance
    ($)
     STI
    Awards
    ($)(3)
     Benefits
    Continuation
    ($)(4)
     Accelerated
    Vesting of
    Stock
    Options(5)
    ($)
     Vesting of RSUs(6) Vesting of PSUs(7) Outplacement
    ($)(8)
     Total
    ($)
    Resignation for Good Reason or
    Termination without Cause(2)
     1,330,266 433,641 1,408  140,825 261,540 7,250 2,174,930
    Death     140,825 261,540  402,365
    Disability     140,825 261,540  402,365
    Resignation for Good Reason,
    Termination without Cause in
    connection with a Change in Control(2)
     1,773,688 433,641 1,408  446,044 1,183,415 7,250 3,845,446
    Gordon Henry                
    Resignation without Good Reason or Termination for Cause        
    Resignation for Good Reason or
    Termination without Cause(2)
     1,083,750 353,281 1,127  98,574 183,080 7,250 1,727,062
    Death     98,574 183,080  281,654
    Disability     98,574 183,080  281,654
    Resignation for Good Reason,
    Termination without Cause in
    connection with a Change in Control(2)
     1,445,000 353,281 1,127  446,044 828,400 7,250 3,081,102
    James McCusker                
    Resignation without Good Reason or Termination for Cause           
    Resignation for Good Reason or
    Termination without Cause(2)
     1,083,750 353,281 1,127  98,574 183,080 7,250 1,727,062
    Death     98,574 183,080  281,654
    Disability     98,574 183,080  281,654
    Resignation for Good Reason,
    Termination without Cause in
    connection with a Change in Control(2)
     1,445,000 353,281 1,127  446,044 828,400 7,250 3,081,102
    John Wholey                
    Resignation without Good Reason or Termination for Cause        
    Resignation for Good Reason or
    Termination without Cause(2)
     1,083,750 353,281 1,080  98,574 183,080 7,250 1,727,015
    Death     98,574 183,080  281,654
    Disability     98,574 183,080  281,654
    Resignation for Good Reason,
    Termination without Cause in
    connection with a Change in Control(2)
     1,445,000 353,281 1,080  446,044 828,400 7,250 3,081,055
    1.Pursuant to the Walsh Employment Agreement, in the event that Mr. Walsh’s employment is terminated by the Company without cause, by reason of Mr. Walsh’s resignation for good reason, by reason of Mr. Walsh’s death or disability, or as a result of the Company’s non-renewal of the employment term, Mr. Walsh is entitled to a lump sum cash severance amount equal to one times (1x) the sum of his annual base salary and target STI award. Mr. Walsh would also be entitled to a pro-rated STI award for the year in which his employment terminates (based on actual performance). In the event that Mr. Walsh’s employment is terminated by the Company without cause, by reason of his resignation for good reason, or as a result of the Company’s non-renewal of the employment term, in each case, within 6 months prior to and 12 months following a change in control, his lump sum cash severance amount would be increased to two times (2x) the sum of his annual base salary and target STI award.
    2.Pursuant to the EVP Severance Plan, in the event that Messrs. Rouse’s, Henry’s, McCusker’s or Wholey’s employment is terminated by the Company without cause or by reason of their resignation for good reason, they would be entitled to a cash severance amount equal to (i) 78 weeks’ of base pay, payable in equal installments on the Company’s regular payroll schedule over the 78 weeks, and (ii) one and one-half (1.5) times their target STI award payable in equal installments on the Company’s regular payroll over a period of 78 weeks. They would also be entitled to a pro-rated STI award for the year in which their employment terminates (based on actual performance). In the event that Messrs. Rouse’s, Henry’s, McCusker’s or Wholey’s employment is terminated by the Company without cause or by reason of their resignation for good reason, in each case, within 2 years following a change in control, their cash severance amount would be increased to (i) 104 weeks’ of base pay, payable in equal installments on the Company’s regular payroll schedule over 104 weeks, and (ii) two (2) times their target STI award payable in equal installments on the Company’s regular payroll period over a period of 104 weeks.
    Thryv Holdings, Inc.452023 Proxy Statement
    3.Amounts reported in this column were calculated on the basis of short-term cash incentive awards paid under our STI for 2022 performance, which were approved on February 16, 2023 and paid on April 6, 2023.
    4.For Messrs. Rouse, Henry, McCusker, and Wholey, represents continuation of Company-paid life insurance coverage for up to 18 months in the event that their employment is terminated by the Company without cause or by reason of their resignation for good reason, pursuant to the terms of the EVP Severance Program.
    5.Pursuant to the term of Mr. Walsh’s stock option grants, in the event that Mr. Walsh’s employment is terminated by the Company without cause, or Mr. Walsh resigns for good reason, in either case within six months prior to or 12 months following a “change in control”, all outstanding unvested stock options held by Mr. Walsh will immediately vest and become exercisable as of the date of such termination (or change in control, if later).
    6.For Messrs. Walsh, Rouse, Henry, McCusker and Wholey, represents a prorated portion of the unvested RSUs that otherwise would have vested on or before the next anniversary of the Grant Date that will become immediately vested. The prorated number of shares is determined by taking the number of days elapsed from the Grant Date through the date of termination divided by 365. Upon termination without cause or resignation for a good reason in connection with a change in control, all unvested RSUs will vest immediately.
    7.For Messrs. Walsh, Rouse, Henry, McCusker and Wholey, represents a prorated portion of the unvested PSUs remaining in force and eligible to vest at the end of the Performance period based on the achievement against goal(s). The prorated number of shares is determined by taking the number of days elapsed from the first day of the applicable performance period through the date of termination divided by 365. The amounts represent the number of shares at target. In the event of a change in control together with termination without cause or resignation for good reason, the unvested PSUs will immediately vest at target.
    8.For Messrs. Rouse, Henry, McCusker and Wholey, represents 12 months of Company-paid outplacement benefits in the event their employment is terminated by the Company without cause or by reason of their resignation for good reason pursuant to the terms of the EVP Severance Program.

    Severance Plan

            The Company doesWe do not have employment agreements with any NEOs except for Mr. Walsh. Other NEOs are eligible to receive executive severance benefits pursuant to, and are subject to certain restrictive covenants under, the Dex Mediaour EVP Severance Plan. The Severance Plan replaces and supersedes the SuperMedia Inc. Executive Transition Plan and the Dex One Corporation Severance Plan—Senior Vice President, the severance plans of our predecessor companies. TheOur EVP Severance Plan provides benefits to certain of our executives serving in athe position of Executive Vice President or a more senior position in the event of termination of their employment under the circumstances described in theour EVP Severance Plan. The EVP Severance Plan was designed primarily to encourage executives to remain employed with the Company by providing certain severance protection against involuntary termination of employment with additional severance protection applicable to a termination of employment in connection with a change in control.

    Each of Messrs. Rouse, Henry, McCusker and Wholey participate in the EVP Severance Plan. The EVP Severance Plan includes salary continuation severance and target STI award severance for qualifying separations and enhanced salary continuation severance and target STI award severance in the event of a change in control. For additional information about the potential payments and benefits that each of Messrs. Rouse, Henry, McCusker and Wholey would be entitled to receive pursuant to the EVP Severance Plan upon a qualifying separation or change in control, see "Executive Compensation Tables—“Compensation Tables - Potential Payments Upon Termination or Change in Control—Severance Plan." of Control - Fiscal Year 2022.”

    Mr. Walsh does not participate in and is not entitled to receive any payments or other benefits under the EVP Severance Plan. Under the Walsh Employment Agreement, Mr. Walsh is entitled to receive payments upon the termination of his employment under certain circumstances. These payments are described under "Potential Payments Upon Termination or Change in Control—President and CEO Employment Agreement."


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            Mr. Gatto and Mr. Jones received severance benefits pursuant to the Severance Plan, in the manner as provided in the Severance Plan. Mr. Gatto and the Company entered into the Separation Agreement and Release, in connection with the termination his employment effective as of October 31, 2014. For a description of payouts to Mr. Gatto pursuant to the Severance Plan, see "Executive Compensation Tables—“Compensation Tables - Potential Payments Upon Termination or Change in Control." Mr. Jones and the Company entered into the SeparationControl - Fiscal Year 2022.”

    Joseph A. Walsh Employment Agreement and Release, in connection with the termination his employment effective as of November 14, 2014. For a description of payouts to Mr. Jones pursuant to the Severance Plan, see "Executive Compensation Tables—Potential Payments Upon Termination or Change in Control."

            Effective November 4, 2014, Mr. Humenik was appointed the Company's Executive Vice President—Chief Revenue Officer with responsibility for managing sales for the Company. Under the Company's new management structure, the position of chief operating officer previously held by Mr. Humenik has been eliminated.
    In connection with Mr. Humenik's appointment as Executive Vice President—Chief Revenue Officer, Mr. Humenik and the Company entered into a Confirmation of Severance Protection Letter, effective as of November 4, 2014 (the "Confirmation Letter"). The Confirmation Letter provides for an extended severance protection period under the Severance Plan if the Company terminates Mr. Humenik's employment for reasons other than cause or Mr. Humenik resigns for good reason.

    SECTION 6—OTHER COMPENSATION RELATED ITEMS

    2014 Pension Benefits

            Certain of our NEOs participate in the Company sponsored pension plans, the SuperMedia Pension Plan for Management Employees, the SuperMedia Excess Pension Plan, the Dex One Retirement Account and Pension Benefit Equalization Plan. These plans provide benefits to the Named Executive Officers. These plans are frozen and neither accept new participants nor accrue additional benefits. Brief descriptions of the plans are provided below.

            The SuperMedia Pension Plan for Management Employees (the "Management Plan").    The Management Plan is a noncontributory, tax-qualified pension plan for salaried employees who previously participated in Verizon pension plans prior to SuperMedia's spin-off from Verizon in 2006. Benefits payable to NEOs are equal to 1.35% of eligible pay for each year of pension accrual service, based on the highest average annual salary during any five consecutive years of employment, up to the applicable IRS limit. Each of the Named Executive Officers who participate in the Management Plan has his or her benefits under the plan calculated under the highest average pay formula.

            Benefits under the Management Plan are payable in a lump sum or an annuity, at the participant's election. Lump sum benefits are generally equal to the greater of the participant's cash balance account or the actuarial value of the highest average pay formula, if applicable. Annuity benefits are generally equal to the greater of the actuarial value of a participant's cash balance account or the highest average pay formula, if applicable.

            Under the Management Plan, a participant must have 75 points (age plus years of service) with at least 15 years of service to be retirement eligible. For retirement-eligible participants who retire before reaching age 55, the pension benefit is reduced 3% for each year up to a maximum of 18%. Of our current Named Executive Officers, only Mr. Jones and Mr. Gatto were retirement eligible under this plan. Messrs. Gatto and Jones resigned as executive officers of the Company effective October 31, 2014 and November 14, 2014, respectively. Following their separation from service, in January 2015, Mr. Jones and Mr. Gatto received pension payments from the Management Plan of $1,232,364 and $1,404,414, respectively.


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            The SuperMedia Excess Pension Plan ("Excess Plan").    The Excess Plan is an unfunded non-qualified plan that provides supplemental retirement benefits to the participating Named Executive Officers and other eligible employees. The Excess Plan provides benefits under the same formulas as the Management Plan, but only with respect to compensation that cannot be taken into account under the Management Plan because it exceeds the applicable IRS limit. Benefits under the Excess Plan are payable in a lump sum and are paid following a participant's termination of employment. Benefits under the Excess Plan may not be paid to the participating Named Executive Officers or other key employees until at least six months following termination of their employment with the Company. Of our current Named Executive Officers, only Mr. Jones and Mr. Gatto were retirement eligible under this plan. Messrs. Gatto and Jones resigned as executive officers of the Company effective October 31, 2014 and November 14, 2014, respectively. Six months after their separation from service, Mr. Jones and Mr. Gatto will receive pension payments from the Excess Plan of $237,275 and $57,064, respectively.

            Dex One Retirement Account.    The Dex One Retirement Account is a non-contributory, tax-qualified defined benefit pension plan that provides benefits under a "cash balance" formula. Under this formula, pension benefits were based on the participant's notional account balance. Of our current Named Executive Officers, only Mr. Humenik has a balance in this plan.

            Dex One PBEP.    The Pension Benefit Equalization Plan of Dex One ("Dex One PBEP") is an unfunded, non-qualified plan that covers participants in the Dex One Retirement Account whose benefits under the Dex One Retirement Account were limited by the qualified plan rules. Dex One PBEP benefits were based on the participant's notional account balance. The participant's notional account balance under the Dex One PBEP is equal to the excess of (i) the participant's "uncapped" notional account balance determined in accordance with the Dex One Retirement Account disregarding the Internal Revenue Code Section 415 limit on benefits and Section 401(a)(17) limit on compensation, over (ii) the participant's notional account balance under the Dex One Retirement Account. We will pay the benefits from our general assets in the form of a lump sum that is equivalent to the Dex One PBEP notional account balance. Of our current Named Executive Officers, only Mr. Humenik has a balance in this plan.

    401(k) plans

            Our NEOs participated in the former SuperMedia Savings Plan during 2014. On December 31, 2014 we merged the Dex One 401(k) Savings Plan and the SuperMedia Savings Plan to form Dex Media Inc., Savings Plan. Participants can elect to contribute to this plan on a pre-tax, post-tax or Roth basis and receive a Company matching contribution at 100% on the first 3% of eligible employee contributions (includes base salary and annual short-term incentives, subject to applicable Internal Revenue Service limitations) and 50% on the next 3% of eligible employee contributions for an effective maximum match rate of 4.5%. Management employees are eligible for an additional Company matching contribution under the plan of up to 3% of eligible compensation. Although the plan allows for the discretionary match, no supplemental contributions have been made since 2011.

    Benefit Programs and Perquisites

            Benefits are part of the overall competitive compensation program designed to attract and retain employees, including executives. The NEOs participate in the same benefit programs as the general employee population, with certain additional benefits made available to them, including annual physical examinations, financial planning resources and services and flexible allowances, as described in footnote (i) to the Summary Compensation Table below. In December 2014, the Committee reviewed the levels of personal benefits provided to the NEOs and determined that it is in the best interest of the Company and its stockholders to discontinue the financial counseling program effective May 1, 2015, and cash allowance effective December 31, 2014. The Committee agreed to maintain annual physical


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    examinations' benefit, which provides eligible executives with a comprehensive medical examination once per year. The cost of this program to the Company is $2,000 per participant. The Committee will continue to periodically review and evaluate personal benefits provided to the NEOs.

    Business Protection Terms

            The Named Executive Officers are subject to significant contractual restrictions intended to prevent them from taking actions that could potentially harm the business, particularly after termination of employment. These business protections include obligations not to compete, not to hire away employees, not to interfere with relationships with suppliers and customers, not to disparage Dex Media, not to reveal confidential information, and to cooperate with the Company in litigation. Business protection provisions are included in the Company's Code of Conduct, the Walsh Employment Agreement and standard form releases that are required to be executed before the Company makes severance payments to any employee, including executive officers.

    Tax Deductibility

            Section 162(m) of the Internal Revenue Code places a limit of $1,000,000 on the amount of compensation the Company may deduct for federal income tax purposes in any one year with respect to the chief executive officer and the next four most highly compensated officers (excluding the principal financial officer) who were serving as executive officers as of the last day of the applicable year. Performance-based compensation that meets certain requirements is excluded from this limitation.

            The Committee considers the anticipated tax treatment to the Company and to our executive officers of various payments and benefits. However, the deductibility of certain compensation payments depends upon the timing of an executive's vesting or exercise of previously granted awards, as well as interpretations and changes in the tax laws and other factors beyond the committee's control. For these and other reasons, including the need to maintain flexibility in compensating executive officers in a manner designed to promote varying corporate goals, the Committee will not necessarily, or in all circumstances, limit executive compensation to that which is deductible under Section 162(m) and has not adopted a policy requiring that all compensation be deductible.

            The Committee will also consider various practicable alternatives to preserving the deductibility of compensation payments and benefits to the extent consistent with its other compensation objectives. The Committee may establish performance criteria in an effort to ensure the deductibility of short-term cash incentives and also the deductibility of compensation resulting from equity awards made under the long-term incentive plan. Base salary does not qualify as performance-based compensation under Section 162(m).

    Stock Ownership Guidelines

            Our Board of Directors has implemented stock ownership guidelines applicable to both the Company's executive officers and directors. The Executive Stock Ownership Guidelines (the "Executive Guidelines") apply to the President and CEO and our other executive officers as defined in Rule 16a-1(f) under the Securities Exchange Act of 1934 (the "Covered Executives"). Under the Executive Guidelines, the Covered Executives are required to hold 60% of the net shares (after tax) they receive upon the vesting of any incentive award granted after August 1, 2013, that is denominated in, and ultimately settled in, shares or units of common stock of the Company. The Director Stock Ownership Guidelines (the "Director Guidelines") apply to all of our non-management directors. The Director Guidelines provide that the non-management directors are required to hold a minimum of 10,000 shares or units of common stock of the Company granted after August 1, 2013, as equity awards to non-management directors, and until the minimum 10,000-share threshold has been achieved and the


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    non-management directors are prohibited from selling shares or units of common stock of the Company, except to the extent required to pay taxes on applicable equity grants.

    Hedging Transactions

            As part of the Company's Code of Conduct, we have a policy prohibiting employees from engaging in transactions involving risks associated with the fluctuations in the Company's share price.

    Risk Considerations

            The Committee conducted an assessment of the Company's compensation policies and practices to identify any potential risk arising from such policies and practices that could be reasonably likely to have a material adverse effect on the Company. The assessment covered all compensation elements and included an analysis of overall compensation costs (total costs, variable incentive costs vs. fixed compensation costs), compensation plan participation by employee group, metrics and performance goals. No potential risks that could be reasonably likely to have a material adverse effect were identified.

    COMPENSATION AND BENEFITS COMMITTEE REPORT

            The Compensation and Benefits Committee has reviewed and discussed with management the Compensation Discussion and Analysis included in this proxy statement and, based on such review and discussions, has recommended to the Board (and the Board has accepted such recommendation) that the Compensation Discussion and Analysis be included in this proxy statement.

            This Compensation and Benefits Committee Report shall not be deemed to be "filed" with the Securities and Exchange Commission or subject to Section 18 of the Securities Exchange Act of 1934.

    Compensation and Benefits Committee
    Thomas D. Gardner, Chairman
            Jonathan B. Bulkeley
            Thomas S. Rogers


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    EXECUTIVE COMPENSATION TABLES

            The following tables summarize the 2014 compensation of our Named Executive Officers.


    SUMMARY COMPENSATION TABLE

    Name and Principal
    Position(a)
     Year(b) Salary
    $(c)
     Bonus
    $(d)
     Stock
    Awards
    $(e)
     Option/
    SAR
    Awards
    $(f)
     Non-Equity
    Incentive
    Plan
    Compensation
    $(g)
     Change in
    Pension
    Value and
    Nonqualified
    Deferred
    Compensation
    Earnings
    $(h)
     All Other
    Compensation
    $(i)
     Total
    $(j)
     
    Joseph A. Walsh  2014  25,385  0  0  2,043,340  0  0  497,029  2,565,753 

    President and CEO

                                

    Paul D. Rouse

     

     

    2014

     

     

    51,923

     

     

    0

     

     

    0

     

     

    284,323

     

     

    0

     

     

    0

     

     

    779

     

     

    337,025

     

    EVP—Chief Financial Officer and Treasurer

                                

    Del Humenik

     

     

    2014

     

     

    562,308

     

     

    0

     

     

    99,900

     

     

    391,911

     

     

    835,081

     

     

    4,386

     

     

    43,259

     

     

    1,936,845

     

    EVP—Chief Revenue Officer

      2013  326,642  13,000  250,100  340,327  963,982  457  31,585  1,926,093 

    Raymond R. Ferrell

     

     

    2014

     

     

    310,212

     

     

    0

     

     

    54,859

     

     

    462,656

     

     

    241,427

     

     

    0

     

     

    28,318

     

     

    1,097,472

     

    EVP—General Counsel and Secretary

                                

    Debra M. Ryan

     

     

    2014

     

     

    332,000

     

     

    0

     

     

    0

     

     

    177,706

     

     

    361,443

     

     

    30,627

     

     

    44,494

     

     

    946,271

     

    EVP—Chief Human Resources Officer

                                

    Peter J. McDonald

     

     

    2014

     

     

    873,539

     

     

    0

     

     

    0

     

     

    0

     

     

    1,734,000

     

     

    0

     

     

    7,487,735

     

     

    10,095,273

     

    Former President and CEO

      2013  638,423  30,000  512,500  696,250  2,457,745  0  25,250  4,360,168 

    Samuel D. Jones

     

     

    2014

     

     

    474,462

     

     

    0

     

     

    0

     

     

    0

     

     

    380,642

     

     

    0

     

     

    4,022,501

     

     

    4,877,604

     

    Former EVP—Chief Financial Officer and Treasurer

      2013  335,688  15,000  341,325  463,981  1,404,697  0  34,793  2,595,484 

    Frank P. Gatto

     

     

    2014

     

     

    380,385

     

     

    0

     

     

    0

     

     

    0

     

     

    250,696

     

     

    46,442

     

     

    3,419,958

     

     

    4,097,480

     

    Former EVP—Operations

      2013  281,015  11,000  227,550  309,692  941,025  0  86,005  1,856,287 

    (d)
    2013 amounts represent the special award to the Named Executive Officers paid in March 2014, based on post-merger integration performance and team selection and retention.

    (e)
    (f) The compensation amounts reported in the "Stock Awards" and "Option/SAR Awards" columns reflect the grant date value of awards calculated in accordance with Financial Accounting Standards Board Accounting Standards Codification Topic 718, Compensation-Stock Compensation ("FASB ASC Topic 718") without regard to estimated forfeitures related to service-based vesting conditions. The fair value of a stock award is equal to the closing price of our stock on the grant date. Our Black-Scholes assumptions for financial statement purposes are described in Note 11 to our audited consolidated financial statements included in our Annual Report on Form 10-K for the fiscal year ended December 31, 2014. See "Compensation Discussion and Analysis—Section 4—Compensation Philosophy, Objectives and Programs" above for a further explanation of our long-term incentive awards.

    (g)
    Amounts reported in this column represent the Company's short-term incentive award paid for performance under our STI. The amounts for 2014 performance were paid in March 2015. The amounts for Mr. Jones and Mr. Gatto represent paid amounts at pro-rata target under the Severance Plan. See "Grants of Plan-Based Awards" below and "Compensation Discussion and Analysis—Section 4—Compensation Philosophy, Objectives and Programs" above for further explanation of our annual incentive awards.

    Additional plan based amounts reported in this column represent earnings under the 2013-2015 Cash LTIP. The 2013-2015 Cash LTIP comprises a three year measurement period, with each of the fiscal years 2013, 2014, and 2015 representing one measurement period. The amounts for the 2013 performance period were paid in December 2014. See "Compensation Discussion and Analysis—Section 4—Compensation Philosophy, Objectives and Programs" above for further explanation of our long-term incentive awards.

    (h)
    Amounts listed as "Change in Pension Value and Nonqualified Deferred Compensation Earnings" reflect the change during the year in the actual present value of each NEO's pension benefit, if any. For Mr. Jones, the change in the pension plans represents an aggregate decrease of $32,709.

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    (i)
    The "All Other Compensation" column for 2014 includes the following (all amounts in dollars):

     
     Financial
    Planning
    ($)(1)
     Company
    Contributions
    to Savings
    Plan
    ($)(2)
     Flexible
    Allowance
    ($)(3)
     Physical
    Examination
    ($)(4)
     Other
    ($)(5)
     Total
    ($)(6)
     
    Joseph A. Walsh $0 $779 $6,250 $0 $490,000 $497,029 
    Paul D. Rouse  0  779  0  0  0  779 
    Del Humenik  13,870  11,700  15,600  2,089  0  43,259 
    Raymond R. Ferrell  5,434  7,284  15,600  0  0  28,318 
    Debra M. Ryan  13,870  10,731  15,600  1,608  2,686  44,494 
    Peter J. McDonald  0  11,700  22,000  0  7,454,035  7,487,735 
    Samuel D. Jones  12,084  11,700  14,300  1,984  3,982,433  4,022,501 
    Frank P. Gatto  11,552  11,700  13,000  1,871  3,381,835  3,419,958 

    (1)
    Financial planning and tax counseling services, generally provided by The Ayco Company, L.P., to assist executive officers with tax and regulatory compliance. These executive programs will no longer continue as of April 30, 2015.

    (2)
    "Company Contributions to Savings Plan" represent the Company's contributions under our 401(k) Plan, as reported by our plan record keepers prior to audit and any adjustments. The 401(k) plan is a tax-qualified defined contribution plan.

    (3)
    Flexible allowance benefits are paid in cash on a monthly basis and are for use at executive's discretion in lieu of a car allowance or otherwise; this executive program has been discontinued effective December 31, 2014. Under the Walsh Employment agreement, the Company pays Mr. Walsh $2,500 per month to maintain a remote office.

    (4)
    Executive physical benefits are comprised of a thorough annual executive physical exam whereby the Company reimburses $2,000 of the executive's out of pocket expenses above insurance coverage.

    (5)
    Prior to his appointment as our CEO, during the period from March 7, 2014 to October 7, 2014 Mr. Walsh, through his wholly-owned consulting firm, Walsh Partners, was retained by the Company as a consultant to the Board of Directors. Mr. Walsh provided consulting services with respect to, among other things, the Company's current business and strategies, and was paid $490,000 for such consulting services.

    Ms. Ryan received a distribution of her pension account balance under the Dex One Retirement Account. The payment was due as a result of a corrective action required by the Internal Revenue Service under the Employee Plans Compliance Resolution System statement.

    For Mr. McDonald, the aggregate amount includes a $90,444 payment received in 2014, as final distribution of his pension account balance under the Dex One Retirement Account. The payment was due as a result of a corrective action required by the Internal Revenue Service under the Employee Plans Compliance Resolution System statement. Mr. McDonald's additional amounts include severance compensation payments and values comprised of (a) $2,312,000 severance payment paid in 2014, (b) $3,988,000 in deferred 2015 payments, (c) $79,216 in lieu of vacation, and (d) $984,375 in estimated 2015 deferred payments related to the 2014 2013-2015 Cash LTIP performance period.

    For Mr. Jones, the aggregate amount includes (a) 2015 deferred pension payments of $1,232,364 and $237,275, under the Management Plan and the Excess Plan, respectively, (b) 2015 deferred severance payment of $1,901,800, (c) a $512,000 deferred payment in 2015 on 2013 Cash LTIP performance, (d) $15,054 in lieu of vacation, (e) 58,940 in severance related to executive perquisites covered under the Severance Plan, and (f) $25,000 in 2014 post-termination consulting services.

    For Mr. Gatto, the aggregate amount includes (a) 2015 deferred pension payments of $1,404,414 and $57,064, under the Management Plan and the Excess Plan, respectively, (b) severance payment of $1,462,000, (c) a $342,016 deferred payment in 2015 on 2013 2013-2015 Cash LTIP performance, (d) $20,101 in lieu of vacation, (e) 58,940 in severance related to executive perquisites covered under the Severance Plan, and (f) $33,300 in 2014 post-termination consulting services.


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    GRANTS OF PLAN-BASED AWARDS

            The following table provides information regarding equity and non-equity incentive plan-based awards granted to each individual included in the Summary Compensation Table (other than Messrs. McDonald, Jones, and Gatto, who separated prior to the awards' grant date) for the year ended December 31, 2014.


    GRANTS OF PLAN-BASED AWARDS TABLE—FISCAL 2014

     
      
      
      
      
      
     All Other
    Stock
    Awards:
    Number of
    Shares of
    Restricted
    Stock
    (#)
    (f)
     All Other
    Option/SAR
    Awards:
    Number of
    Securities
    Underlying
    Options/SARs
    (#)
    (g)
      
      
     
     
      
      
     Estimated Future Payouts
    Under Non-Equity Incentive
    Plan Awards
     Exercise
    or Base
    Price of
    Option/SAR
    Awards
    ($/Sh)
    (h)
     Grant
    Date Fair
    Value of
    Stock and
    Option/SAR
    Awards
    (i)(2)
     
    Name
    (a)
      
     Grant
    Date
    (b)
     Threshold
    ($)
    (c)(1)
     Target
    ($)
    (d)(1)
     Maximum
    ($)
    (e)(1)
     

    Joseph A. Walsh

     NQSO  10/14/14              271,000  7.54    

     VCP  10/14/14     6,053,110              2,043,340 

    Paul D. Rouse

     

    NQSO

      
    12/15/14
                  
    30,972
      
    9.18
        

     VCP  12/15/14     691,784              284,323 

    Del Humenik

     

    STI

      
    01/01/14
      
    331,500
      
    510,000
      
    1,020,000
                 

     LTI Cash  01/01/14  562,500  900,000  1,575,000             

     NQSO  05/28/14              25,000  9.99  249,750 

     NQSO  12/15/14              15,486  9.18  142,161 

     RSA  05/28/14           10,000        99,900 

     VCP  12/15/14     345,892                

    Raymond R. Ferrell

     

    STI

      
    01/01/14
      
    121,875
      
    187,500
      
    375,000
         
     
      
     
      
     
     

     LTI Cash  01/01/14  125,000  200,000  350,000             

     NQSO  01/02/14              27,800  10.25  284,950 

     NQSO  12/15/14              19,358  9.18  177,706 

     RSA  01/02/14           8,401        54,859 

     VCP  12/15/14     432,365                

    Debra M. Ryan

     

    STI

      
    01/01/14
      
    129,480
      
    199,200
      
    398,400
         
     
      
     
      
     
     

     LTI Cash  01/01/14  156,250  250,000  437,500             

     NQSO  12/15/14              19,358  9.18  177,706 

     VCP  12/15/14     432,365                

    Peter J. McDonald

     

    STI

      
    01/01/14
      
    682,500
      
    1,050,000
      
    2,100,000
                 

     LTI Cash  01/01/14  703,125  1,125,000  1,968,750             

    Samuel D. Jones

     

    STI

      
    01/01/14
      
    283,985
      
    436,900
      
    873,800
                 

     LTI Cash  01/01/14  468,650  750,000  1,312,500             

    Frank P. Gatto

     

    STI

      
    01/01/14
      
    195,650
      
    301,000
      
    602,000
                 

     LTI Cash  01/01/14  312,500  500,000  875,000             

    (1)
    Amounts shown represent threshold, target and maximum payouts under (a) the STI, (b) 2013-2015 Cash LTIP, and (c) the VCP at grant date value. See "Compensation Discussion and Analysis—Section 4—Compensation Philosophy, Objectives and Programs" above for an explanation of the performance measures, performance objectives and relative weightings used by the Committee to determine actual 2014 payout amounts.

    (2)
    Grant date fair value calculated in accordance with FASB ASC Topic 718.

    ADDITIONAL INFORMATION RELATING TO SUMMARY COMPENSATION TABLE AND GRANTS OF PLAN-BASED AWARDS TABLE

            The following narrative regarding employment agreements and other compensation arrangements includes certain background information to provide the reader with a better understanding of the compensation amounts shown in the Summary Compensation Table and Grants of Plan-Based Awards Table above. It should be read in conjunction with the footnotes to those tables and "Compensation Discussion and Analysis" above.


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            Employment Agreement and Other Compensation Arrangements.    In connection with Mr. Walsh'sWalsh’s appointment as our President and Chief Executive Officer, Mr. Walsh and the Company entered into thean Amended and Restated Employment Agreement, dated as of September 26, 2016 (the “Walsh Employment Agreement”). The Walsh Employment Agreement which provides for an initial term of three years,until December 31, 2019, during which Mr. Walsh is entitled to a base salary at a fixed annual rate and an annual award of one hundred percent of his base salary subject to annual performance objectives. The term of $150,000.employment is automatically extended, upon the same terms and conditions, for successive periods of one year, unless either party gives notice of intention to not renew the employment term. The agreement also provides for a notice and 30-day cure period prior to termination with cause. The Company may terminate without cause immediately upon written notice. Mr. Walsh is also entitled to a grant of options to purchase 271,000 shares of the Company's common stock, which vest on December 31, 2017, as well as an award of 350,000 VCP units, representing 50% of the total incentive pool under the VCP. Under the Walsh Employment Agreement, the Company also pays Mr. Walsh $2,500 perstipend each month to maintain a remote office. For a description of the material terms of the Walsh Employment Agreement, see "Potential Payments Upon Termination or Change in Control—President and CEO Employment Agreement." The Company does not have employment agreements with any executive officers except for Mr. Walsh.

            On December 19, 2013, the Company entered into the McDonald Employment Agreement with Mr. McDonald, our former President and Chief Executive Officer, which was terminated upon Mr. McDonald's retirement effective October 14, 2014. The McDonald Employment Agreement provided for an annual base salary of $1,050,000 beginning on January 1, 2014 and a target annual short-term incentive award of 100% of his base salary.

            In connection with Mr. McDonald's retirement and to ensure a smooth transition of his responsibilities, the Company and Mr. McDonald entered into the McDonald Consulting Agreement, pursuant to which the Company will retain Mr. McDonald as a consultant for a term of twelve months, beginning on October 14, 2014. While he serves as a consultant, Mr. McDonald is not due any additional compensation beyond the severance benefits provided in the McDonald Employment Agreement. See "Compensation Discussion and Analysis—Section 5—Executive Employment and Consulting Agreements" for further details. For a description of Mr. McDonald's severance benefits payouts, see "Executive Compensation Tables—Potential Payments Upon Termination or Change in Control."

            Mr. Jones resigned as the Company's Executive Vice President—Chief Financial Officer and Treasurer effective November 14, 2014. To ensure a smooth transition of his responsibilities, the Company and Mr. Jones entered into the Jones Consulting Agreement, pursuant to which the Company will retain Mr. Jones as a consultant for a term of twelve months, beginning on November 14, 2014. While he serves as a consultant, Mr. Jones will receive a monthly fee of $25,000, payable on a monthly basis in arrears. See "Compensation Discussion and Analysis—Section 5—Executive Employment and Consulting Agreements" for further details. For a description of Mr. Jones' severance benefits payouts, see "Executive Compensation Tables—Potential Payments Upon Termination or Change in Control."

            Mr. Gatto, the Company's former Executive Vice President—Operations, resigned as an executive officer of the Company effective October 31, 2014. To ensure a smooth transition of his responsibilities, the Company and Mr. Gatto have entered into the Gatto Consulting Agreement, pursuant to which the Company will retain Mr. Gatto as a consultant for a term of twelve months, beginning on October 31, 2014. While he serves as a consultant, Mr. Gatto will receive a monthly fee of $16,650, payable on a monthly basis in arrears. See "Compensation Discussion and Analysis—Section 5—Executive Employment and Consulting Agreements" for further details. For a description of Mr. Gatto's severance benefits payouts, see "Executive Compensation Tables—Potential Payments Upon Termination or Change in Control."

    OUTSTANDING EQUITY AWARDS

            The following table provides information regarding all outstanding stock options and restricted stock units held by each individual included in the Summary Compensation Table as of December 31, 2014.


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    OUTSTANDING EQUITY AWARDS AT FISCAL YEAR-END—FISCAL 2014

     
      
     Options Awards Stock Awards 
    Name (a)
     Grant Date
    (b)
     Number of
    Securities
    Underlying
    Unexercised
    Options
    (#)
    Exercisable
    (c)(1)
     Number of
    Securities
    Underlying
    Unexercised
    Options
    (#)
    Unexercisable
    (d)(1)
     Option
    Exercise
    Price
    ($)
    (e)
     Option
    Expiration
    Date
    (f)
     Number of
    Shares or
    Units of
    Stock That
    Have Not
    Vested
    (#)
    (g)(2)
     Value of
    Shares or
    Units of
    Stock That
    Have Not
    Vested
    ($)
    (h)(3)
     

    Joseph A. Walsh

     10/14/2014     271,000 $7.54 10/14/2024       

    Paul D. Rouse

     

    12/15/2014

         
    30,972
     
    $

    9.18
     

    12/15/2024

           

    Del Humenik

     

    12/15/2014

         
    15,486
     
    $

    9.18
     

    12/15/2024

           

     05/28/2014     25,000 $9.99 05/28/2024  10,000 $89,700 

     09/05/2013  15,275  45,825 $10.25 09/05/2023  24,400 $218,868 

    Raymond R. Ferrell

     

    12/15/2014

         
    19,358
     
    $

    9.18
     

    12/15/2024

           

     01/02/2014  6,950  20,850 $10.25 01/02/2024  8,401 $75,357 

     09/05/2013          09/05/2023  2,699 $24,210 

    Debra M. Ryan

     

    12/15/2014

         
    19,358
     
    $

    9.18
     

    12/15/2024

           

     09/05/2013  6,950  20,850 $10.25 09/05/2023  11,100 $99,567 

    Peter J. McDonald

     

    09/05/2013

      
    125,000
        
    $

    10.25
     

    01/12/2015

           

    Samuel D. Jones

     

    09/05/2013

      
    83,300
        
    $

    10.25
     

    02/12/2015

           

    Frank P. Gatto

     

    09/05/2013

      
    55,600
        
    $

    10.25
     

    10/31/2015

           

    (1)
    All time-vested stock option grants awarded on September 5, 2013 and January 2, 2014 vest in equal, annual installments over four years, on March 31, of each of 2014, 2015, 2016, and 2017. Mr. Humenik's May 28, 2014, time-vested stock option award vests in equal, annual installments over four years, on March 31, of each of 2015, 2016, 2017, and 2018. All time-vested stock option grants awarded on October 14 and December 15, 2014, vest 100% on December 31, 2017.

    (2)
    All restricted stock grants awarded on September 5, 2013, and January 2, 2014, vest 100% on December 31, 2015. Mr. Humenik's restricted stock grant awarded on May 28, 2014, vests 100% on December 31, 2016.

    (3)
    Value of stock awards is calculated using market closing price of $8.97 as of December 31, 2014, which was the last trading day in the fiscal year 2014.

    OPTION EXERCISES AND STOCK VESTED

            The following table sets forth information about the vesting of restricted shares held by our named executive officers during 2014. There were no option exercises during 2014 by any of the individuals named in the Summary Compensation Table.


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    OPTION EXERCISES AND STOCK VESTED—FISCAL 2014

     
     Stock Awards 
    Name
     Number of
    Shares
    Acquired
    on Vesting
     Value
    Realized
    on Vesting(1)
     

    Peter J. McDonald

      50,000 $377,000(2)

    Samuel D. Jones

      33,300  282,384(3)

    Frank P. Gatto

      22,200  172,938(4)

    (1)
    Represents the number of shares of restricted stock that vested multiplied by the per-share closing price of the Company's common stock on the date each award vested.

    (2)
    This restricted stock award was granted on September 5, 2013, and vested on October 14, 2014, in connection with Mr. McDonald's separation from the Company.

    (3)
    This restricted stock award was granted on September 5, 2013 and vested on November 14, 2014, in connection with Mr. Jones' separation from the Company.

    (4)
    This restricted stock award was granted on September 5, 2013, and vested on October 31, 2014, in connection with Mr. Gatto's separation from the Company.

    PENSION BENEFITS

            The table below shows the actuarial present value of accumulated benefits and the number of years of service credited under the plans as of December 31, 2014, as well as payments made to our Named Executive Officers during 2014.


    PENSION BENEFITS—FISCAL 2014

    Name
     Plan Name Number of
    Years
    Credited
    Service(1)
     Present
    Value of
    Accumulated
    Benefit(2)
     Payments
    During Last
    Fiscal Year
     

    Del Humenik(3)

     Dex One  3.58 $52,472    

     PBEP  3.58  31,263    

    Debra M. Ryan(4)

     

    Dex One

      
    34
      
    694,012
        

     PBEP  34     2,686 

    Peter J. McDonald(5)

     

    Dex One

      
    12.84
         
    90,444
     

    Samuel D. Jones(6)

     

    Management Plan

      
    25.00
      
    1,232,364
        

     Excess Plan  25.00  237,275    

    Frank P. Gatto(7)

     

    Management Plan

      
    29.50
      
    1,404,414
        

     Excess Plan  29.50  57,064    

    (1)
    Equal to the number of years credited service under the applicable legacy plan. Participants in the plans do not receive credit for additional years of service other than for determining retirement eligibility.

    (2)
    The present value for pension benefits has been calculated based on the age at which the Named Executive Officer may retire without any reduction in benefits and consistent with the assumptions described in Note 11 to the consolidated financial statements in the Company's annual report on Form 10-K for the year ended December 31, 2013.

    Table of Contents

    (3)
    Mr. Humenik had prior service and pension with Dex One; therefore, following the merger of Dex One and SuperMedia, we account for his pension data for this prior service. On October 21, 2008, the Compensation and Benefits Committee of the Board of Directors of Dex One Corporation authorized the freeze of the R.H. Donnelley Retirement Account and the Company's Pension Benefit Equalization Plan effective as of December 31, 2008. In connection with the freeze, all benefit accruals under these plans ceased as of December 31, 2008; however, all plan balances will remain intact and interest credits on participant account balances, as well as service credits for vesting and retirement eligibility, will continue in accordance with the terms of the plans.

    (4)
    Ms. Ryan received a distribution of her pension account balance under the Dex One Retirement Account. The payment was due as a result of a corrective action required by the Internal Revenue Service under the Employee Plans Compliance Resolution System statement.

    (5)
    Mr. McDonald received the 2014 payment as final distribution of his pension account balance Dex One Retirement Account. The payment was due as a result of a corrective action required by the Internal Revenue Service under the Employee Plans Compliance Resolution System statement.

    (6)
    Following his separation from service, Mr. Jones received a pension payment of $1,232,364 in January 2015 from the Management Plan. Six months after his separation from service, Mr. Jones will receive a pension payment of $237,275 from the Excess Plan.

    (7)
    Following his separation from service, Mr. Gatto received a pension payment of $1,404,414 in January 2015 from the Management Plan. Six months after his separation from service, Mr. Gatto will receive a pension payment of $57,064 from the Excess Plan.

            See "Compensation Discussion and Analysis—Section 6—Other Compensation Related Items" above for a further explanation of our pensions.

    POTENTIAL PAYMENTS UPON TERMINATION OR CHANGE IN CONTROL

    President and CEO Employment Agreement

            On October 14, 2014, we announced the appointment of Joseph A. Walsh, as President and Chief Executive Officer of the Company and his election to the Company's Board of Directors. In connection with Mr. Walsh's appointment as our President and Chief Executive Officer, Mr. Walsh and the Company entered into the Walsh Employment Agreement, which provides for an initial term of three years, during which Mr. Walsh is entitled to an annual base salary of $150,000. Mr. Walsh is also entitled to a grant of options to purchase 271,000 shares of the Company's common stock, which vest on December 31, 2017, as well as an award of 350,000 units, representing 50% of the total bonus pool under the VCP.

    Under the Walsh Employment Agreement, Mr. Walsh'sWalsh’s employment continues until the earlier of his resignation (with or without good reason), death or disability or termination by the Company (with or without cause). If the Company terminates Mr. Walsh'sWalsh’s employment withoutwith cause, Mr. Walsh resigns without good reason, or Mr. Walsh'sWalsh’s employment terminates because he does not renew

    Thryv Holdings, Inc.462023 Proxy Statement

    his employment term, expires, Mr. Walsh is entitled to receive severance equal tothe following: (i) any unpaid base salary through the date of termination, (ii) reimbursement for any unreimbursed business expenses incurred through the date of termination, (iii) any accrued but unused vacation time in accordance with Companyour policy, (iv) except in the case of termination for cause, any accrued but unpaid bonus for the most recently completed year (or most recently completed period in the case of bonus plans covering periods shorter than a year) under our short term cash incentive plans and (iv)(v) all other payments, benefits or fringe benefits that Mr. Walsh is entitled to receive under the terms of any applicable compensation arrangement or benefit, equity or fringe benefit plan, program, grant or the Walsh Employment Agreement including Mr. Walsh's award under(collectively, (i) through (v) the VCP and the grant of stock options.


    “accrued benefits”).

    Table of Contents

    If the Company terminates Mr. Walsh'sWalsh’s employment other than for cause, Mr. Walsh resigns for good reason, Mr. Walsh’s employment terminates due to his death or disability, or Mr. Walsh’s employment terminates because the Company does not renew Mr. Walsh’s employment term, conditioned on Mr. Walsh signing a release of claims in favor of the Company (except with respect to the accrued benefits), the Company will pay Mr. Walsh (or his estate, as applicable), (i) any accrued benefits, (ii) a pro-rated bonus for the year (or period in the case of bonus plans covering periods shorter than a year) in which Mr. Walsh’s employment terminates, such bonus to be determined based on actual performance and consistent with senior executives who remain employed with the Company, and then prorated based on the number of calendar days of such year (or period) elapsed through the date of Mr. Walsh’s employment is terminated, payable at the same time as bonuses are paid to other senior executives for the year (or period) and (iii) a cash severance amount equal to one times (1x) the sum of (x) his base salary and (y) target bonus, which amount shall be paid in a lump sum promptly after termination. If the Company terminates Mr. Walsh’s employment other than for cause, Mr. Walsh resigns for good reason, or due to death or disability,Mr. Walsh’s employment terminates because the Company does not renew Mr. Walsh’s employment term, in each case within 6 months prior to or 12 months following a change in control, (1) his cash severance amount will pay Mr. Walsh (orbe increased to two times (2x) the sum of (i) his estate, as applicable), all payments, benefits or fringe benefits that Mr. Walsh is entitledbase salary, and (ii) his target bonus, which amount shall be paid in a lump sum promptly after termination, and (2) the initial options granted to receive underhim on September 26, 2016 would immediately vest. In addition, the terms of any applicable compensation arrangementMr. Walsh’s outstanding option award agreements, also provide for immediately vesting of his options upon a termination of his employment by the Company without cause or benefit, equitya resignation by Mr. Walsh with good reason, in either case, within 6 months prior to or fringe benefit plan, program, grant12 months following a change in control.

    The Walsh Employment Agreement defines “cause” as Mr. Walsh’s (i) willful misconduct with regard to the Company or his performance of his duties for the Company; (ii) embezzlement or misappropriation of assets of the Company (not including a good faith dispute over expense reimbursements) or fraud against the Company; (iii) conviction of, or guilty plea or plea of nolo contendere with respect to, a crime that constitutes a felony or a crime that constitutes a misdemeanor involving moral turpitude; (iv) material breach of the Walsh Employment Agreement or any applicable restrictive covenants; (v) willful refusal to attempt in good faith to perform his duties; (vi) willful and material violation of the Company’s generally applicable policies, including but not limited to any employment handbook and ethics code, if such violation can reasonably be expected to have a material adverse effect on the Company’s business or reputation; or (vii) willful and repeated failure to attempt to follow in good faith the lawful directives of the board of directors. With respect to any termination by reason of any of (iv) through (vii), prior to termination, Mr. Walsh's award underWalsh will be given written notice detailing the VCPspecific cause event, and he will be entitled to a 30-day cure period following receipt of such notice, following which, if the grantcause event in question is not cured, he will be terminated for cause (subject to certain specified limitations on the opportunities to cure any cause event that is substantially the same as a previous occurrence).

    The Walsh Employment Agreement defines “good reason” as the occurrence of stock options and an amount equalany of the following events, without Mr. Walsh’s express written consent, unless such events are fully corrected in all material respects by the Company within 30 days following written notification by Mr. Walsh to the differenceCompany of the occurrence of one of the reasons set forth below: (i) $2,000,000 minusmaterial diminution in Mr. Walsh’s duties, authorities or responsibilities or reporting lines as set forth in the Walsh Employment Agreement (other than temporarily while physically or mentally incapacitated or as required by applicable law), provided, however, that implementation by the board of directors of its authority on hiring and firing as specified in the Employment Agreement will not be a violation of this clause (i); (ii) material diminution in base salary or target awards; or (iii) the amountCompany’s material breach of Mr. Walsh's award under the VCP, payable when such award is paidits obligations to Mr. Walsh or, ifunder the Walsh Employment Agreement. Mr. Walsh is not entitledrequired to receiveprovide the Company with a written notice detailing the specific circumstances alleged to constitute “good reason” within 90 days after the first occurrence of such an award, at such time that he would have received his award if he were so entitled.circumstances, and actually terminate employment within 30 days following the expiration of the Company’s 30-day cure period described above.

    Thryv Holdings, Inc.472023 Proxy Statement

    Mr. Walsh has also agreed to customary restrictions with respect to the use of the Company'sour confidential information and has agreed that all intellectual property developed or conceived by Mr. Walsh while he is employed by the Companyus that relates to the Company'sour business shall belong exclusively to the Company.us. During the term of Mr. Walsh'sWalsh’s employment with the Companyus and during the six-month period immediately thereafter, Mr. Walsh has agreed not to directly or indirectly, own manage, operate, control, be employed by or render services to any person, firm, corporation or other entity that is engaged in competition with the Company, provided, however, that if Mr. Walsh's employment terminates for any reason, other than for cause, following the eighteen-month anniversary of the start of his employment, the noncompete period will continue only if the Company pays an additional $1,000,000.us. Mr. Walsh has also agreed that during the term of his employment with the Companyus and during the one yearone-year period immediately thereafter, Mr. Walsh will not solicit or hire any of the Company'sour employees or interfere with the relationship between the Companyus and any of its vendors, joint venturersventures or licensors.

    Severance Plan
    2022 Pay Ratio Disclosure

            AllAs required by Section 953(b) of the Dodd-Frank Wall Street Reform and Consumer Protection Act, and Item 402(u) of SEC Regulation S-K, we are providing the following information relating to the ratio of the median of the annual total compensation of all of our current NEOs, otheremployees (other than Mr. Walsh, our President and Chief Executive Officer, are eligible to receive severance benefits and are subject to certain restrictive covenants under the Severance Plan. The Severance Plan replaces and supersedes the SuperMedia Inc. Executive Transition PlanOfficer) and the Dex One Corporation Severance Plan—Senior Vice President, the severance plans of our predecessor companies. The Severance Plan is effective as of July 30, 2014, and will continue in effect (as it may be further amended from time to time in accordance with its terms) until terminated as provided therein. The Severance Plan provides benefits to certain of our executives, serving in a position of Executive Vice President, or a more senior position, in the event of termination of their employment under the circumstances described in the Severance Plan. The Severance Plan provides for Regular Severance Benefits and Change in Control Severance Benefits (each as defined in the Severance Plan), subject to the terms and conditions of the Severance Plan.

            An employee that is a participant in the Severance Plan is entitled to Regular Service Benefits in the event of the termination of their employment for reasons other than "cause" and by employee for "good reason," unless such employee is terminated within two years following a change in control, which include: a lump sum payment equal to 78 weeks of pay plus 1.5 times such employee's target bonus; reimbursement for the difference, if any, between (i) theannual total cost paid by employee for continuing health benefits under COBRA and (ii) the active employee rate for the same health benefits elected by employee under COBRA, for up to 18 months ("COBRA Supplement"); payment of premiums to continue basic life insurance for up to 18 months ("Life Insurance Continuation"); prorated bonus payable based upon actual Company performance for the entire performance period at such time as bonuses are otherwise paid (if employee has worked at least 90 days of the current calendar year at the date of termination; and outplacement services for one year ("Pro-rated Bonus").

            In the event of a termination of employment within two years following a change in control, such employee is entitled to Change in Control Severance Benefits, which include: a lump sum payment


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    equal to 104 weeks of pay plus two times such employee's target bonus; COBRA Supplement; Life Insurance Continuation; and Pro-rated Bonus.

            Payments and benefits under the Severance Plan are subject to the employee's timely execution of a general release in such form and containing such terms and conditions as may be required by the Company, within sixty (60) days of the termination date, including reaffirming his or her obligations under any existing agreements or commitments concerning non-competition, non-solicitation, non-disparagement, confidentiality, trade secrets and intellectual property (collectively, "Employer Protection Obligations"); provided that, if the employee is not bound by such Employer Protection Obligations as of the date of termination, the Company may require the employee to comply with the Employer Protection Obligations to which it requires newly-hired Executive Vice Presidents to commit prior to their employment with Company.

            Under the terms of the Severance Plan, any participant in the Severance Plan who was a participant in the SuperMedia Inc. Executive Transition Plan (the "Transition Plan") on April 30, 2013, who incurs a termination of employment with the Company is entitled to certain additional benefits provided for in the Transition Plan, including without limitation: the COBRA Supplement for two years (rather than 18 months); continuation of perquisites (including any flexible allowance and financial planning services) available at any time during the 12 months preceding the participant's actual termination of employment for two years; and certain additional benefits payable to such participant in case of death or disability.

            These additional provisions do not apply with respect to any such former Transition Plan participants who incur a termination of employment on or after May 1, 2015.

            In addition to the additional benefits described above, the executives who were participants in the Transition Plan prior to 2010 and who would be subject to federal excise taxes on benefits they are entitled to receive from the Company, are entitled to receive amounts necessary to offset the excise taxes and any related income taxes, penalties and interest. Only Mr. Jones and Mr. Gatto were the participants in the Transition Plan prior to 2010. Mr. Jones' resignation was effective as of November 14, 2014 and Mr. Gatto's, as of October 31, 2014. They were not subject to federal excise taxes; therefore, they did not receive any tax gross-up payments. Mr. Jones and Mr. Gatto received other additional benefits provided for the former Transition Plan participants.

    Value Creation Program

            The VCP is designed to enable the Company to retain and award participating employees and other service providers by giving them an opportunity to receive additional compensation based on the net value creation in the Company over the course of certain performance periods. Generally, the total bonus pool under the VCP represents 7% of the total "value creation" under the VCP. Value Creation is measured as the net change over the performance period commencing on October 14, 2014 and ending December 31, 2017 in the fair market value of the Company's total invested capital, including equity securities, debt securities, and bank debt; plus cash dividends and cash payments (interest and principal) to debt, but reduced by any net value contributed from external sources, in each case as determined in the manner provided by the VCP.

            The VCP awards vest in equal one-third portions on each of March 31, 2018, June 30, 2018, and December 31, 2018, subject to the employee's continuous employment with the Company through each such date, and relevant portions of the award are payable in cash within 60 days of each applicable vesting date.

            In the event of the employee's termination of employment with the Company by employee for good reason, by the Company other than for cause, or due to employee's death or disability, the performance period with respect to the employee's award will end immediately upon the date of


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    termination and employee will become immediately vested in the amount of award. The award amount will be payable in cash within 60 days following the date of termination.

            In the event that the employee's service with the Company continues through a change in control that occurs prior to December 31, 2017, the performance period with respect to the employee's award will end immediately upon the date of the change in control, and employee will become immediately vested in the amount of award in equal one-third portions on each of the 3-month, 6-month, and 1-year anniversaries of such change in control, in each case subject to continuous employment with the Company through each such vesting date. Relevant portions of the award amount will be payable in cash within 60 days of each applicable vesting date.

    2013-2015 Cash Long-Term Incentive Plan

            The Company's 2013-2015 Cash LTIP comprises three performance periods. Each of fiscal years 2013, 2014 and 2015 represents one performance period, with 2013 measured on a pro rata basis from the effective date of the merger through December 2013. If, at the end of a measurement period, the Company's performance against the specified performance metrics results in an award being payable to any participating executive officer, the payment of such award shall be made in December of the following year. Following the introduction of the VCP in the fourth quarter of 2014, we discontinued our 2013-2015 Cash LTIP and did not grant any awards under the 2013-2015 Cash LTIP for the 2015 performance year.

            Following a change in control of the Company, under the 2013-2015 Cash LTIP, awards for the performance period in progress would be deemed to be earned at the target amount and for any performance period that has not been started as of the change in control, potential future awards will be forfeited.

    Restricted Stock Awards and Stock Option Awards

            On September 5, 2013 the Board and the Committee approved restricted stock awards to our Named Executive Officers under the LTIP and EIP, as applicable. In connection with his appointment as the Corporation's Executive Vice President—General Counsel and Corporate Secretary, on January 2, 2014, Mr. Ferrell received an additional restricted stock award of 8,401 shares under the EIP. In connection with his promotion to the position of the Chief Operating Officer of the Company, effective May 28, 2014, Mr. Humenik received an additional restricted stock award of 10,000 shares under the EIP. The restricted stock awards granted on September 5, 2013 and January 2, 2014, vest on December 31, 2015, subject to the terms of the applicable award agreements. All unvested shares of restricted stock will be forfeited upon the employee's termination of employment with the Company for any reason on or before December 31, 2015, except that the Committee, in its sole discretion, may provide for the accelerated vesting of the restricted stock. If the employee terminates employment without cause or for good reason within six months prior to or two years following a change in control, all unvested shares of restricted stock will immediately vest as of the date of such termination. All restricted stock granted on May 28, 2014 to Mr. Humenik vest 100% on December 31, 2016, subject to the terms of the applicable award agreement. All unvested shares of restricted stock will be forfeited upon Mr. Humenik's termination of employment with the Company for any reason on or before December 31, 2016, except that the Committee, in its sole discretion, may provide for the accelerated vesting of the restricted stock. If the employee terminates employment without cause or for good reason within six months prior to or two years following a change in control, all unvested shares of restricted stock will immediately vest as of the date of such termination.

            On September 5, 2013 the Board and the Committee approved awards of stock options to our Named Executive Officers under the LTIP and EIP, as applicable. In connection with his appointment as the Corporation's Executive Vice President—General Counsel and Corporate Secretary, on


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    January 2, 2014, Mr. Ferrell received an additional award of stock options to acquire 27,800 shares of the Company's common stock under the EIP. In connection with his promotion to the position of the Chief Operating Officer of the Company, effective May 28, 2014, Mr. Humenik received an additional award of stock options to acquire 25,000 shares of the Company's common stock under the EIP. As a material inducement to accept the position of our Chief Executive Officer, on October 14, 2014, Mr. Walsh received an award of stock options to acquire 271,000 shares ofJoseph Walsh.

    For fiscal year 2022, the Company's common stock on a stand-alone basis, outside the EIP. On December 15, 2014, the Board and the Committee approved restricted stock awards to our Named Executive Officers under the EIP.

            The stock option awards granted on September 5, 2013 and January 2, 2014, vest over four years in equal installments of one-fourth on March 31, of each of 2014, 2015, 2016 and 2017. Mr. Humenik's May 28, 2014 stock option award vests over four years in equal installments of one-fourth, on March 31, of each of 2015, 2016, 2017, and 2018. All stock option awards granted on October 14 and December 15, 2014, vest 100% on December 31, 2017. Any unvested portion of the stock option award will be forfeited upon the employee's termination of employment with the Company for any reason before the date the option vests, except that the Committee, at its sole discretion, may provide for the accelerated vesting of the stock option award. If the employee terminates employment without cause or for good reason within six months prior to or two years following a change in control, any unvested portion of the stock option award will immediately vest on the date of such termination.

    Pension and Retirement Benefits

            Upon retirement or other termination of employment, certain of the Named Executive Officers are entitled to pension benefits under the Management Plan, the Excess Plan, Dex One Retirement Account and Dex One PBEP. See "Compensation Discussion and Analysis—Section 6—Other Compensation Related Items" for further information regarding the pension benefits payable to the eligible Named Executive Officers under these plans.

     
     Mr. Walsh Mr. Rouse Mr. Humenik Mr. Ferrell Ms. Ryan 

    Termination Scenario (12/31/14)($)

                    

    Termination Without Cause

                    

    Compensation

                    

    Separation Benefits

     $ $1,147,500 $1,665,000 $750,000 $796,800 

    Short-Term Incentive Cash

          487,560  179,250  190,435 

    Long Term Incentive Cash

          900,000  200,000  250,000 

    Value Creation Program

      5,988,500  684,400  342,200  427,750  427,750 

    Restricted Stock

          308,568  99,567  99,567 

    Stock Options

      387,530  6,504  85,332  35,369  35,369 

    Benefits

                    

    Health & Welfare Benefits          

      21,986  21,986  22,038  13,811  23 

    Life Insurance

      344  1,029  2,492  933  1,227 

    Flexible Allowance

          15,600  15,600  15,600 

    Flexible Allowance

          14,245  14,245  14,245 

    Physical Examination          

        2,000  2,000  2,000  2,000 

    Outplacement Services

        7,250  7,250  7,250  7,250 

    Excise Tax Gross-Up

               

    Total

     $6,398,359 $1,870,669 $3,852,285 $1,745,774 $1,840,265 

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     Mr. Walsh Mr. Rouse Mr. Humenik Mr. Ferrell Ms. Ryan 

    Termination Without Cause or for Good Reason in Conjunction with a CIC

     

    Compensation

                    

    Separation Benefits

     $ $1,530,000 $2,220,000 $1,000,000 $1,062,400 

    Short-Term Incentive Cash

          510,000  187,500  199,200 

    Long Term Incentive Cash

          900,000  200,000  250,000 

    Value Creation Program

      5,988,500  684,400  342,200  427,750  427,750 

    Restricted Stock

          308,568  99,567  99,567 

    Stock Options

      387,530  6,504  85,332  35,369  35,369 

    Benefits

                    

    Health & Welfare Benefits          

      21,986  21,986  22,038  13,811  23 

    Life Insurance

      344  1,029  2,492  933  1,227 

    Flexible Allowance

          31,200  31,200  31,200 

    Flexible Allowance

          28,490  28,490  28,490 

    Physical Examination          

        4,000  4,000  4,000  4,000 

    Outplacement Services

        7,250  7,250  7,250  7,250 

    Excise Tax Gross-Up

               

    Total

     $6,398,359 $2,255,169 $4,461,570 $2,035,869 $2,146,475 

    Death

      
     
      
     
      
     
      
     
      
     
     

    Compensation

                    

    Separation Benefits

     $3,988,500 $1,147,500 $1,665,000 $750,000 $796,800 

    Short-Term Incentive Cash

          487,560  179,250  190,435 

    Long Term Incentive Cash

               

    Value Creation Program

      5,988,500  684,400  342,200  427,750  427,750 

    Restricted Stock

               

    Stock Options

      387,530  6,504  85,332  35,369  35,369 

    Benefits

                    

    Health & Welfare Benefits          

      10,911  10,911  10,911  4,371  15 

    Life Insurance

               

    Flexible Allowance

               

    Financial Planning

               

    Physical Examination

               

    Excise Tax Gross-Up

               

    Total

     $10,375,441 $1,849,315 $2,591,003 $1,396,740 $1,450,369 

    Disability

      
     
      
     
      
     
      
     
      
     
     

    Compensation

                    

    Separation Benefits

     $3,988,500 $1,147,500 $1,665,000 $750,000 $796,800 

    Short-Term Incentive Cash

          487,560  179,250  190,435 

    Long Term Incentive Cash

               

    Value Creation Program

      5,988,500  684,400  342,200  427,750  427,750 

    Restricted Stock

               

    Stock Options

      387,530  6,504  85,332  35,369  35,369 

    Benefits

               

    Health & Welfare Benefits          

      21,986  21,986  22,038  13,811  23 

    Life Insurance

        1,029  2,492  933  1,227 

    Flexible Allowance

               

    Financial Planning

               

    Physical Examination

               

    Excise Tax Gross-Up

               

    Total

     $10,386,516 $1,861,419 $2,604,622 $1,407,112 $1,451,603 

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     Mr. McDonald Mr. Jones Mr. Gatto 

    Termination Scenario(1)

              

    Termination Without Cause or for Good Reason in Conjunction with a CIC

     

    Compensation

              

    Separation Benefits

     $6,300,000 $1,901,800 $1,462,000 

    Short-Term Incentive Cash

      963,000  380,642  250,696 

    Long Term Incentive Cash

      1,755,375  512,000  342,000 

    Restricted Stock

      377,000  282,384  172,938 

    Stock Options

      1,281,250  853,825  569,900 

    Benefits

              

    Health & Welfare Benefits

      22,300  30,300  23,000 

    Executive Life Insurance Program          

        2,099  1,803 

    Flexible Allowance

        31,200  31,200 

    Financial Planning

        27,740  27,740 

    Physical Examination

        4,000  4,000 

    Outplacement Services

        7,250  7,250 

    Excise Tax Gross-Up

           

    Total

     $10,698,925 $4,033,239 $2,892,527 

    (1)
    Messrs. McDonald's, Jones' and Gatto's payments represented here are actual payments, future payments, and values in connection with their separation from service in 2014.

    COMPENSATION AND BENEFITS COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION

            Thomas D. Gardner, Jonathan B. Bulkeley and Thomas S. Rogers served as members of the Compensation and Benefits Committee during 2014. Mark A. McEachen and Richard L. Kuersteiner served as members of the Compensation and Benefits Committee from January 1, 2014 to May 14, 2014. Mr. Kuersteiner and Mr. McEachen did not stand for re-election at the Company's 2014 meeting of stockholders. Their service on our Board of Directors ceased on May 14, 2014. No member of the Committee is or has been an officer or employee of the Company and none had interlocking relationships with any other entities of the type that would be required to be disclosed in this proxy statement.

    DIRECTOR COMPENSATION

            The Committee periodically reviews the level and balance of our non-employee director compensation with the input and assistance of its independent compensation consultant. The Committee reviewed the director compensation program in April 2014, and approved an increase of annual cash retainer for the Board Chairman service from $145,000 to $160,000 (effective as of third quarter of 2014) and an increasemedian of the annual awardtotal compensation of restricted stockall our employees (other than our CEO) was $187,670; and the annual total compensation of our Chief Executive Officer, Mr. Walsh, as reported in the Summary Compensation Table above was $6,551,181. Based on this information, the ratio of the annual total compensation of our CEO to the median of the annual total compensation of all our employees was 35 to 1.

    To identify our median employee, we took the following steps:

    We selected December 31, 2022, the last day of our 2022 fiscal year, as the determination date for purposes of identifying our median employee.
    We selected our median employee based on 2,680 full-time and part-time U.S. and Australian employees who were actively employed as of the determination date.
    We identified our median employee using 2022 gross payroll earnings, excluding our CEO. Such compensation was annualized for employees who did not work the entire fiscal year. All employees, except for our CEO, were ranked from lowest to highest with the median employee determined from this list.
    We excluded approximately 249 employees of Vivial Dominicana SRL, which was acquired by Thryv on January 21, 2022. We excluded these employees based on the acquisition exception allowed by SEC rules.

    Once we identified our median employee, we determined their total annual compensation for 2022 in the same manner that we calculated the total annual compensation of our CEO. The median employee’s total annual compensation was then compared to the total annual compensation of our CEO in 2022 to determine the pay ratio.

    Because SEC rules for identifying the median compensated employee allow companies to adopt a variety of methodologies, to apply certain exclusions, and to make reasonable estimates and assumptions that reflect their employee populations and compensation practices, the pay ratio reported by other companies may not be comparable to the pay ratio reported above, as other companies have different employee populations and compensation practices and may use different methodologies, exclusions, estimates, and assumptions in calculating their own pay ratios.

    Thryv Holdings, Inc.482023 Proxy Statement

    Pay Versus Performance Disclosure
    In accordance with rules adopted by the Securities and Exchange Commission pursuant to the Dodd-Frank Wall Street Reform and Consumer Protection Act of 2010, we provide the following information about the relationship of executive compensation actually paid and certain financial performance of the Company. The following table shows the total compensation for our NEOs for the past three fiscal years as set forth in the Summary Compensation Table, the “Compensation Actually Paid” to our CEO (also referred to as the principal executive officer (“PEO”)) and, on an average basis, our non-PEO NEOs and Company performance for the fiscal years listed below, our Total Shareholder Return (“TSR”), the TSR of the Nasdaq Computer Index (“Peer Group TSR”), and our company-selected measure for 2022, SaaS Revenue. The Compensation Committee did not consider the pay versus performance disclosure below in making its pay decisions for any of the years shown.

    YearSummary
    Compensation
    Table Total
    for PEO(1)
    ($)
     Compensation
    Actually Paid to
    PEO(2),(3)
    ($)
     Average
    Summary
    Compensation
    Table Total
    for Non-PEO
    NEOs(1)
    ($)
     Average
    Compensation
    Actually Paid
    to Non-PEO
    NEOs(2),(3)
    ($)
     Value of Initial Fixed 
    $100 Investment
    based on:(4)
     Net Income
    ($ Thousands)
     

     
    SaaS
    Revenue(5)
    ($ Thousands)
        TSR
    ($)
     Peer
    Group
    TSR
    ($)
      
    (a)(b) (c) (d) (e) (f) (g) (h) (i)
    20226,551,181 (7,012,128) 3,124,345 1,023,686 135.71 99.23 54,348 216,346
    20213,268,711 28,174,803 1,081,725 3,917,477 293.79 154.51 101,577 171,052
    20204,080,411 9,014,189 1,248,390 888,951 96.43 112.08 149,221 129,824
    1.Joseph A. Walsh was our PEO for each year presented. The individuals comprising the Non-PEO NEOs for each year presented are listed below.
    202020212022
    Paul D. RousePaul D. RousePaul D. Rouse
    Gordon HenryGordon HenryGordon Henry
    James McCuskerJames McCuskerJames McCusker
    John WholeyJohn WholeyJohn Wholey
    Debra A. Ryan  
    2.The amounts shown for Compensation Actually Paid have been calculated in accordance with Item 402(v) of Regulation S-K and do not reflect compensation actually earned, realized, or received by the Company’s NEOs. These amounts reflect the Summary Compensation Table Total with certain adjustments as described in footnote 3 below.
    3.Amounts in this column represent the Compensation Actually Paid in the indicated fiscal years to the PEO and, on an average basis, the non-PEO NEOs, based on their total compensation reported in the Summary Compensation Table for the indicated fiscal years and adjusted as set forth below. Equity values are calculated in accordance with FASB ASC Topic 718.
    Year Reported Summary Compensation Table Total for the PEO
    ($)
     Subtract Reported Value
    of Stock Award and
    Option Awards
    ($)
     Add/Subtract Equity
    Award Adjustments(a)
    for the PEO
    ($)
     Compensation Actually
    Paid to the PEO
    ($)
    2022 6,551,181 (3,000,000) (10,563,309) (7,012,128)
    2021 3,268,711  24,906,092 28,174,803
    2020 4,080,411 (811,288) 5,745,066 9,014,189
    Thryv Holdings, Inc.492023 Proxy Statement
    Year Average Summary
    Compensation Table Total
    for Non-PEO NEOs
    ($)
     Average Exclusion of Stock
    Awards and Option Awards
    for Non-PEO NEOs
    ($)
     Average Inclusion of Equity
    Values for Non-PEO NEOs
    ($)
     Average Compensation
    Actually Paid to
    Non-PEO NEOs
    ($)
    2022 3,124,345 (1,937,500) (163,159) 1,023,686
    2021 1,081,725  2,835,752 3,917,477
    2020 1,248,390 (64,737) (294,702) 888,951

    (a)    The equity award adjustments for each applicable year include the addition (or subtraction, as applicable of the following):

    (i)the year-end fair value of any equity awards granted in the applicable year that are outstanding and unvested as of the end of the year
    (ii)the amount of change in fair value as of the end of the applicable year (from the end of the prior fiscal year) of any awards granted in prior years that are outstanding and unvested as of the end of the applicable year
    (iii)for awards that are granted and vest in same applicable year, the fair value as of the vesting date
    (iv)for awards granted in prior years that vest in the applicable year, the amount equal to the change in fair value as of the vesting date (from the end of the prior fiscal year)
    (v)for awards granted in prior years that are determined to fail to meet the applicable vesting conditions during the applicable year, a deduction for the amount equal to the fair value at the end of the prior fiscal year; and
    (vi)for awards granted in prior years that are determined to fail to meet the applicable vesting conditions during the applicable year, a deduction for the amount equal to the fair value at the end of the prior fiscal year; and

    The amounts deducted or added in calculating the equity award adjustments are as follows:

    YearYear-End Fair
    Value of Equity
    Awards Granted
    During Year
    That Remained
    Unvested as of
    Last Day of Year
    for the PEO
    ($)
     Change in Fair
    Value from Last
    Day of Prior
    Year to Last
    Day of Year of
    Unvested Equity
    Awards for
    the PEO
    ($)
     Vesting-Date
    Fair Value of
    Equity Awards
    Granted During
    Year that Vested
    During Year for
    the PEO
    ($)
     Change in Fair
    Value from Last
    Day of Prior Year
    to Vesting Date of
    Unvested Equity
    Awards that
    Vested During
    Year for the PEO
    ($)
     Fair Value at
    Last Day of
    Prior Year of
    Equity Awards
    Forfeited
    During Year
    for the PEO
    ($)
     Total - Inclusion of
    Equity Values for
    the PEO
    ($)
    20221,974,878 (7,720,550)  (4,817,637)  (10,563,309)
    2021 19,786,965  5,119,127  24,906,092
    2020 5,739,821  5,245  5,745,066
    YearAverage
    Year-End Fair
    Value of Equity
    Awards Granted
    During Year
    That Remained
    Unvested as of
    Last Day of Year
    for Non-PEO
    NEOs
    ($)
     Average Change
    in Fair Value
    from Last Day
    of Prior Year to
    Last Day of Year
    of Unvested
    Equity Awards
    for Non-PEO
    NEOs
    ($)
     Average
    Vesting-Date
    Fair Value of
    Equity Awards
    Granted During
    Year that
    Vested During
    Year for Non-
    PEO NEOs
    ($)
     Average Change
    in Fair Value from
    Last Day of Prior Year to Vesting
    Date of Unvested
    Equity Awards
    that Vested During
    Year for Non-PEO
    NEOs
    ($)
     Average
    Fair Value at
    Last Day of
    Prior Year of
    Equity Awards
    Forfeited
    During Year
    for Non-PEO
    NEOs
    ($)
     Total - Average
    Inclusion of
    Equity Values for
    Non-PEO NEOs
    ($)
    20221,275,451 (1,425,383)  (13,227)  (163,159)
    2021 2,835,752    2,835,752
    2020 (249,559)  6,042 (51,185) (294,702)
    The tables above reflect the “Repricing,” as defined in note 12 to our consolidated financial statements included in our Annual Report on Form 10-K for the fiscal year ended December 31, 2022, that the Board of Directors and Compensation Committee approved on November 23, 2020.
    4.The Peer Group TSR set forth in this table utilizes the Nasdaq Computer Index, which we also utilize in the stock performance graph required by Item 201(e) of Regulation S-K included in our Annual Report for the year ended December 31, 2022. The comparison assumes $100 was invested for the period starting October 1, 2020, the date our common stock commenced trading on Nasdaq after our direct listing, through the end of the listed year in the Company and in the Nasdaq Computer Index, respectively. Historical stock performance is not necessarily indicative of future stock performance.
    5.We determined SaaS Revenue to be the most important financial performance measure used to link Company performance to Compensation Actually Paid to our PEO and Non-PEO NEOs in 2022. SaaS Revenue by business segment is listed in Item 7 our annual report filed on Form 10-K for the most recent fiscal year; the sum of the SaaS Revenue by business segment equals the amount shown in the table above. This performance measure may not have been the most important financial performance measure for years 2021 and 2020 and we may determine a different financial performance measure to be the most important financial performance measure in future years.
    Thryv Holdings, Inc.502023 Proxy Statement

    Description of Relationship Between PEO and Non-PEO NEO Compensation Actually Paid and Company TSR
    The following chart sets forth the relationship between Compensation Actually Paid to our PEO, the average of Compensation Actually Paid to our Non-PEO NEOs, and the Company’s cumulative TSR from the date our common stock commenced trading on Nasdaq after our direct listing through the end of the three most recently completed fiscal years.

    PEO and Average Non-PEO NEO Compensation Actually Paid

    Versus Company TSR

    Thryv Holdings, Inc.512023 Proxy Statement

    Description of Relationship Between PEO and Non-PEO NEO Compensation Actually Paid and Net Income
    The following chart sets forth the relationship between Compensation Actually Paid to our PEO, the average of Compensation Actually Paid to our Non-PEO NEOs, and our Net Income during the three most recently completed fiscal years.

    PEO and Average Non-PEO NEO Compensation Actually Paid

    Versus Net Income


    Description of Relationship Between PEO and Non-PEO NEO Compensation Actually Paid and SaaS Revenue
    The following chart sets forth the relationship between Compensation Actually Paid to our PEO, the average of Compensation Actually Paid to our Non-PEO NEOs, and our SaaS Revenue during the three most recently completed fiscal years.

    PEO and Average Non-PEO NEO Compensation Actually Paid

    Versus SaaS Revenue


    Thryv Holdings, Inc.522023 Proxy Statement

    Description of Relationship Between Company TSR and Peer Group TSR
    The following chart compares our cumulative TSR from the Company’s direct listing through the end of the three most recently completed fiscal years to that of the Nasdaq Computer Index over the same period.

    Comparison of Cumulative TSR of Thryv Holdings, Inc. and

    Nasdaq Computer Index


    Tabular List of Most Important Financial Performance Measures
    The following table presents the financial performance measures that the Company considers to have been the most important in linking Compensation Actually Paid to our PEO and other NEOs for 2022 to Company performance. The measures in this table are not ranked.

    SaaS Revenue
    Absolute TSR
    Relative TSR
    EBITDA
    Free Cash Flow

    Equity Compensation Plan Information
    The table below summarizes information with respect to our 2016 Stock Incentive Plan (“2016 Plan”) and 2020 Incentive Award Plan (“2020 Plan”), which were the only compensation plans under which equity securities were authorized for issuance as of December 31, 2022. On September 3, 2020, our Board Chairman service from $30,000adopted and our stockholders approved our 2020 Plan, which replaced our 2016 Plan, as our Board determined not to $40,000 divided bymake additional awards under our 2016 Plan following the closing priceeffectiveness of our 2020 Plan. A total of 1,000,000 shares of our common stock were initially reserved for issuance pursuant to our 2020 Plan. On May 18, 2021, our stockholders approved an amendment to the 2020 Plan to (i) increase the maximum aggregate number of shares reserved and available for delivery in connection with awards under the 2020 Plan to 3,981,490 shares of common stock (representing an increase of 2,981,490 shares) and (ii) provide that commencing on January 1, 2022 and ending on (and including) January 1, 2030, there will be an automatic annual increase in the total number of shares of common stock reserved and available for delivery in connection with the 2020 Plan of up to 5% of the total number of shares of common stock outstanding on December 31st of the preceding year. On January 1, 2023, the number of shares of common stock reserved for issuance under the 2020 Plan increased by 1,723,944 shares. In addition, the shares reserved for issuance under our 2020 Plan also include those shares reserved but unissued

    Thryv Holdings, Inc.532023 Proxy Statement

    under our 2016 Plan as of the effective date of grant (effective forour 2020 Plan and any shares subject to awards payable in 2015).


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    CASH COMPENSATION

            The table below shows cash compensation payable tounder our 2016 Plan which are forfeited or lapse unexercised and which following the non-management directors of the Company, except Mr. Slater, for Board and Board committee services. At his request, Mr. Slater, an executive officer of Paulson, oneeffective date of our largest stockholders, has waived all director compensation.

    Service
     Fee Amount 

    Annual Retainer for Board Service

     $120,000 

    Annual Retainer for Board Chairman Service

      160,000 

    Annual Audit and Finance Committee Membership Retainer

      7,500 

    Annual Audit and Finance Committee Chairman Retainer

      25,000 

    Annual Compensation and Benefits Committee Membership Retainer

      7,500 

    Annual Compensation and Benefits Committee Chairman Retainer

      25,000 

    Annual Corporate Governance Committee Membership Retainer

      5,000 

    Annual Corporate Governance Committee Chairman Retainer

      15,000 

    Board and Committee Meeting Fee

      2,000 

            Annual cash director retainers are paid quarterly at the beginning of each quarter and include Board and committee retainers. Board and committee meeting fees are paid on a quarterly basis in arrears based on attendance.

    ANNUAL EQUITY BASED COMPENSATION

            In 2014, non-management directors, except Mr. Slater, received an annual award of restricted stock equal to $30,000 divided by the closing price of our common stock on the date of grant.

            The following table sets forth certain information regarding the compensation earned by each non-employee director who served on our Board of Directors in 2014.


    DIRECTOR COMPENSATION—FISCAL 2014

    Name(1)
     Fees Earned or
    Paid in Cash(2)
     Stock
    Awards(3)
     Total 

    Jonathan B. Bulkeley(2)

     $180,625 $30,000 $210,625 

    Thomas D. Gardner(2)

      223,903  30,000  253,903 

    Richard L. Kuersteiner(2)(4)

      248,563  30,000  278,563 

    W. Kirk Liddell(2)

      183,000  30,000  213,000 

    Mark A. McEachen(2)(4)

      48,563  30,000  78,563 

    Thomas S. Rogers(2)

      177,500  30,000  207,500 

    Alan F. Schultz(2)

      178,250  30,000  208,250 

    John Slater

           

    Douglas D. Wheat(2)(5)

      200,000  30,000  230,000 

    (1)
    Mr. Walsh, our President and Chief Executive Officer, and Mr. McDonald, who served as our President and Chief Executive Officer prior to his resignation on October 14, 2014,2020 Plan are not included in this table because they were employed by the Company during 2014 and, therefore, did not receive compensation for their service as directors. See "Executive Compensation Tables—Summary Compensation Table" for a discussion of the compensation earned by Mr. Walsh and Mr. McDonald during 2014.

    (2)
    Annual cash director Board and committee retainers are paid quarterly at the beginning of each quarter; retainers for the first quarter of 2015 were paid out in December 2014, and are includedissued under our 2016 Plan. The data reflected in the table above.
    below is as of December 31, 2022.

    Plan Category Number of Securities to
    Be Issued Upon Exercise
    of Outstanding Options
    (a)
     Weighted-Average Exercise
    Price of Outstanding
    Options
    (b)
     Number of Options Remaining
    Available for Future Issuance Under
    Equity Compensation Plans (Excluding
    Securities Reflected in Column (a))
    (c)
    Equity compensation plans approved by security holders 4,524,013 11.62 3,495,183
    Equity compensation plans not approved by shareholders   
    Total 4,524,013 11.62 3,495,183
    (a)Reflects the total number of outstanding options and awards under our 2016 Plan and our 2020 Plan as of December 31, 2022. The number includes the following:
    a.3,533,507 shares represent options
    b.517,135 shares represent PSU awards assuming performance is achieved at target.
    c.473,371 shares represent RSUs
    (b)Reflects the weighted-average exercise price of stock options under both the 2016 Plan and 2020 Plan.
    (c)Reflects the combined number of unissued shares of common stock under the 2016 Plan and 2020 Plan. On January 1, 2023, the number of unissued shares of common stock reserved for issuance under the 2020 Plan increased by 1,723,944
    Thryv Holdings, Inc.542023 Proxy Statement

    Table of Contents

    (3)
    On January 2, 2014, our non-management directors, except Mr. Slater, who waives all director compensation, received an annual award of fully vested 4,595 shares of restricted stock (equal to $30,000 divided by the closing price of our common stock

    Proposal No. 3 Non-Binding
    Advisory Vote
    on the grant date). The amounts in the table represent the aggregate grant date fair value
    Compensation
    of restricted stock granted to our non-management directors in 2014. Pursuant to the SEC rules, the amounts were computed in accordance with FASB ASC Topic 718, and exclude the impact of estimated forfeitures related to service-based vesting conditions. See Note 11 to the consolidated financial statements in the Company's annual report on Form 10-K for the year ended December 31, 2014, for a descriptionOur
    Named Executive Officers

    As required by Section 14A of the assumptions used in determining the accounting expense associated with these awards.

    (4)
    Mr. Kuersteiner and Mr. McEachen did not stand for re-election at the Company's 2014 meeting of stockholders. Their service on our Board of Directors ceased on May 14, 2014. The Company and Mr. Kuersteiner entered into a Consulting Services Agreement, dated May 14, 2014, pursuant to which the Company retained Mr. Kuersteiner as a consultant for a term of twelve months, beginning on May 14, 2014. Under the terms of his consulting agreement, Mr. Kuersteiner received a consulting fee of $200,000.

    (5)
    In recognition of their significant contributions to identifying the candidate for the position of and recruiting the Company's new Chief Executive Officer, in December 2014, the Board granted Mr. Wheat and Mr. Slater, a cash award equal to $25,000. As noted above, Mr. Slater, an executive officer of Paulson, one of our largest stockholders, has waived all director compensation, including this award.

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    ADVISORY VOTE APPROVING THE COMPANY'S EXECUTIVE COMPENSATION
    (ITEM NO. 2)

            We provide ourExchange Act, we are providing stockholders with the opportunity to castapprove, on an annual advisory vote to approvebasis, the compensation of our Named Executive Officersnamed executive officers as disclosed pursuant to the SEC's compensation disclosure rules (which disclosure includes thedescribed in Compensation Discussion and Analysis the compensation tables, and the narrative disclosures that accompany the compensation tables). We believe it is appropriate to seek and take into account the views of stockholders on the design and effectiveness of the Company's executive compensation program.

            Our goal for the executive compensation program is to attract, motivate, and retain a talented, entrepreneurial, and creative team of executives who will provide leadership for the Company's success in dynamic and competitive markets. Our compensation philosophy is to provide a balanced compensation program that rewards employees for the achievement of the Company's financial, operational and strategic goals.

            For 2014Compensation Tables. At our executive compensation program focused on both top-line and bottom-line performance, all while working on transforming our business and positioning the Company to be the leading multi-product marketing provider for small and medium-sized businesses. Following the merger of Dex One and SuperMedia in April 2013, the Committee developed our 2014 compensation design and target compensation opportunities, comprising a mix of fixed and variable compensation, including base salaries and annual and long-term incentives that created a balance between annual and long-term focus. Our annual incentive design included metrics tied to the Company's financial growth plan. Long-term incentives awarded for 2014 included stock options, promotional grants of restricted stock, and performance-based cash awards. A new long-term incentive plan, the VCP, providing an opportunity to executives to receive additional compensation based on the net value creation in the Company over the course of certain performance periods, was introduced in 2014.

            At the Company's2021 annual meeting of stockholders, held in May 2014,stockholders voted on a substantial majority (90.86%) of the votes cast on thenon-binding proposal to approveadvise on whether the advisory vote on executive compensation on an advisory basis, wereshould occur every one, two or three years. As a majority of our stockholders voted in favor of an annual vote, our board of directors decided to annually provide our stockholders with an advisory vote on the proposal.compensation of our named executive officers. The Committee believes this affirms stockholders' supportnext vote on the frequency of the Company's approach to executive compensation. All of these items are described in more detail in "Compensation Discussion and Analysis" above.

            For the reasons discussed above, we are asking our stockholders to indicate their support for ouradvisory vote on executive compensation as described in this proxy statement by voting "FOR" the following resolution. will be held at our 2027 annual meeting of stockholders.

    This advisory vote is not intended to address any specific item of compensation, but rather the overall compensation of our Named Executive Officersnamed executive officers and theour executive compensation philosophy policies and practices, describedas discussed in this proxy statement.

      "RESOLVED, thatProxy Statement. As discussed in those disclosures, our compensation programs are designed to align total executive compensation with Company performance while enabling us to attract, retain, and motivate executives who can achieve sustained long-term growth and strong financial performance for our stockholders. Our compensation committee continually reviews the stockholders approve, oncompensation program for our named executive officers to ensure it achieves the desired goals of aligning our executive compensation structure with our stockholder interests.

      As an advisory basis, thevote, this proposal is not binding. However, our board of directors and compensation of the Named Executive Officers, as disclosed in the Company's proxy statement for the 2015 Annual Meeting of Stockholders pursuant to the compensation disclosure rules of the Securities and Exchange Commission, including the Compensation Discussion and Analysis, the compensation tables and the narrative disclosures that accompany the compensation tables."

            This vote is advisory, and therefore not binding on the Company, the Board or the Compensation and Benefits Committee. However, the Board and the Compensation and Benefits Committee valuescommittee value the opinions of ourexpressed by stockholders and, to the extent there is any significantin their vote against the NEO compensation as disclosed in this proxy statement, we will consider such stockholders' concerns and the Compensation and Benefits Committee will evaluate whether any actions are necessary to address those concerns.

    OUR BOARD OF DIRECTORS UNANIMOUSLY RECOMMENDS
    A VOTE "FOR"
    THE APPROVAL, ON AN ADVISORY BASIS, OF THE COMPANY'S EXECUTIVE COMPENSATION


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    STOCK OWNERSHIP INFORMATION

    STOCK OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

            The tables below provide information regarding the beneficial ownership of our common stock as of April 6, 2015, by:

      each of our directors and nominees;

      each of our current Named Executive Officers named in the Summary Compensation Table;

      all directors and executive officers as a group; and

      each person the Company believes beneficially holds more than 5% of the outstanding shares of the Company's common stock based solely on the Company's review of the SEC filings.

            Beneficial ownership is determined in accordance with the rules and regulations of the SEC. Unless otherwise indicated and subject to community property laws, where applicable, the Company believes that each of the stockholders named in the table below has sole voting and investment power with respect to the shares indicated as beneficially owned. Each of our directors and executive officers beneficially owned less than 1.0%, and all of our directors and executive officers as a group, beneficially owned less than 2% of our common stock outstanding as of April 6, 2015.

    DIRECTORS AND EXECUTIVE OFFICERS

    Name of Beneficial Owner(1)
    Amount and
    Nature of
    Beneficial
    Ownership

    Jonathan B. Bulkeley

    8,001

    Thomas D. Gardner

    15,060

    W. Kirk Liddell

    35,635

    Alan F. Schultz

    36,130

    John Slater

    Thomas S. Rogers

    15,060

    Douglas D. Wheat

    9,461

    Joseph A. Walsh

    Paul D. Rouse

    Del Humenik(2)(3)

    81,666

    Raymond R. Ferrell(2)(3)

    27,036

    Debra M. Ryan(2)(3)

    27,443

    All directors and executive officers as a group (16 persons)

    282,577

    (1)
    The table does not include information regarding the beneficial ownership of our common stock by Messrs. McDonald, Jones, and Gatto, as they are no longer executive officers of the Company.

    (2)
    Number reported includes shares of restricted stock for which the executive officer has sole voting power, but no dispositive power (restricted stock vesting on December 31, 2015 and 2016, as applicable), as follows: Mr. Humenik (24,400 shares); Mr. Ferrell (11,100 shares); and Ms. Ryan (11,100 shares).

    (3)
    Number reported includes exercisable stock options as follows: Mr. Humenik (36,800 shares); Mr. Ferrell (13,900 shares) and Ms. Ryan (13,900 shares).

    Table of Contents

    FIVE PERCENT HOLDERS

            The following table sets forth information regarding the number and percentage of shares of common stock held by all persons and entities known by the Company to beneficially own 5% or more of the Company's outstanding common stock. The information regarding beneficial ownership of common stock by the entity identified below is included in reliance on reports filed by the entities with the SEC, except that the percentage is based upon the Company's calculations made in reliance upon the number of shares reported to be beneficially owned by the entity in such report and the Company's number of shares of common stock outstanding on April 6, 2015. We know of no other stockholder holding 5% or more of the Company's common stock.

    Name and Address of Beneficial Owner
     Amount and
    Nature of
    Beneficial
    Ownership
     Percent
    of Class
     

    Franklin Resources, Inc.(1)

      2,688,898  15.2%

    One Franklin Parkway

           

    San Mateo, CA 94403-1906

           

    Paulson & Co. Inc.(2)

      
    2,231,132
      
    12.6

    %

    1251 Avenue of the Americas, 50th Floor

           

    New York, New York 10020

           

    (1)
    FRI filed a Schedule 13G/A with the SEC on February 11, 2014 reporting that one or more open- or closed-end investment companies or other managed accounts that are clients of investment managers that are direct and indirect subsidiaries (collectively, the "Investment Management Subsidiaries") of FRI beneficially owned 2,688,898 shares of our common stock. The number of shares of the Company's common stock as to which each reporting person on this Schedule 13G/Aproposal and other Investment Management Subsidiaries has sole power to vote or to direct the vote of our common stock is as follows: Franklin Resources, Inc.: 0; Charles B. Johnson: 0; Rupert H. Johnson, Jr.: 0; and Franklin Advisers, Inc.: 2,664,386. The number of shares of the Company's common stock as to which each reporting person on this Schedule 13G/A and other Investment Management Subsidiaries has sole power to dispose or to direct the disposition of our common stock is as follows: Franklin Resources, Inc.: 0; Charles B. Johnson: 0; Rupert H. Johnson, Jr.: 0; and Franklin Advisers, Inc.: 2,688,898

    (2)
    According to a Schedule 13D/A filed by Paulson on May 16, 2013, Paulson has sole voting and dispositive power over 2,231,132 shares of our common stock. Paulson, an investment advisor that is registered under the Investment Advisers Act of 1940, furnishes investment advice to and manages investment companies or funds. In its role as investment advisor, or manager, Paulson possesses voting and investment power over the securities that are owned by investment companies and funds. John Paulson is the controlling person of Paulson. Each of Paulson and John Paulson may be deemed to indirectly beneficially own the securities directly owned by investment companies and funds.

    SECTION 16(A) BENEFICIAL OWNERSHIP REPORTING COMPLIANCE

            Section 16(a) of the Securities Exchange Act of 1934 requires our directors, certain of our officers and beneficial owners of more than ten percent of our common stock to file with the SEC reports of their initial ownership and changes in their ownership of our common stock. We are required to disclose in this proxy statement any late filings of such reports. Based solely on a review of copies of reports filed by the reporting persons furnished to us, or written representations from reporting persons, we believe that the reporting persons complied with all Section 16(a) filing requirements on a timely basis during 2014.


    Table of Contents

    AUDIT AND FINANCE COMMITTEE

    AUDIT AND FINANCE COMMITTEE REPORT

            The Audit and Finance Committee of the Board of Directors serves as the representative of the Board for general oversight of our financial accounting and reporting, systems of internal control, audit process and monitoring compliance with laws and regulations and standards of business conduct. The Board has adopted a written Charter for the Audit and Finance Committee. Management has responsibility for preparing our financial statements as well as for our financial reporting process. Ernst & Young LLP ("EY"), acting as independent accountant, is responsible for expressing an opinion on the conformity of our audited financial statements with generally accepted accounting principles in the United States.

            In this context, the Audit and Finance Committee hereby reports as follows:

              1)    The Audit and Finance Committee has reviewed and discussed the audited financial statements for fiscal 2014 with management.

              2)    The Audit and Finance Committee has also discussed with EY the matters required to be discussed by Auditing Standard No. 16, "Communications with Audit Committees" issued by the Public Company Accounting Oversight Board.

              3)    The Audit and Finance Committee has received the written disclosures and the letter from EY required by applicable requirements of the Public Company Accounting Oversight Board regarding EY communications with the Audit and Finance Committee concerning independence and has discussed with EY its independence from the Company and management.

              4)    Based on the review and discussion referred to in paragraphs (1) through (3) above, the Audit and Finance Committee recommended to the Board of Directors, and the Board has approved, that the audited financial statements be included in the Annual Report on Form 10-K for the year ended December 31, 2014, for filing with the Securities and Exchange Commission.

            This Audit and Finance Committee Report shall not be deemed to be "filed" with the Securities and Exchange Commission or subject to Section 18 of the Securities Exchange Act of 1934.

      Audit and Finance Committee

      W. Kirk Liddell, Chairman
      Thomas D. Gardner
      John Slater

    PRINCIPAL ACCOUNTANT FEES AND SERVICES

            Following the completion of the merger of Dex One and SuperMedia, the Audit and Finance Committee of the Board engaged Ernst & Young LLP ("EY") as the Company's independent registered public accounting firm for the fiscal year ending December 31, 2013, and dismissed KPMG LLP ("KPMG") from that role. KPMG had previously served as the independent registered public accounting firm for Dex One Corporation, the predecessor to the Company.

            EY served as the Company's independent registered public accounting firm for 2014 and has been selected by the Audit and Finance Committee to serve as the Company's independent registered public accounting firm for 2015.


    Table of Contents

            Aggregate fees for professional services rendered to the Company by EY for the year ended December 31, 2014 and for the period from May 15, 2013 to December 31, 2013, and by KPMG for the year ended December 31, 2013 were as follows:

     
     2014
    EY
     2013
    EY
     2013
    KPMG
     

    Audit Fees

     $1,727,395 $2,137,218 $314,548 

    Audit-Related Fees

      196,400  196,400   

    Tax Fees

      5,850  7,050  941,650 

    All Other Fees

      6,300    34,500 

    Total

     $1,935,945 $2,340,668 $1,290,698 

    AUDIT FEES.    Audit fees consist principally of fees for the audit of the Company's consolidated financial statements, review of the Company's interim consolidated financial statements, the audit of internal control over financial reporting and reorganization matters.

    AUDIT-RELATED FEES.    Audit-related fees consist principally of fees for audits of the Company's employee benefit plans.

    TAX FEES.    Tax fees consist principally of fees for services performed in connection with consultations on tax, tax compliance and reorganization tax matters.

    ALL OTHER FEES.    In 2014, the Company paid EY $6,300 for their testimony in a litigation proceeding. In 2013, the Company paid KPMG $34,500 for fees related to the merger associated with the transition of audit firms.

            The Audit and Finance Committee's policy is to require the pre-approval of all audit and non-audit services provided to the Company by its independent registered public accounting firm (except for items exempt from pre-approval requirements under applicable laws and rules). All audit and non-audit services for 2014 were pre-approved by the Audit and Finance Committee.


    Table of Contents

    RATIFICATION OF APPOINTMENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM (ITEM NO. 3)

            Our Audit and Finance Committee, pursuant to its charter, has appointed Ernst & Young LLP ("EY") as our independent registered public accounting firm for fiscal 2015.

            While the Audit and Finance Committee is responsible for the appointment, compensation, retention, termination and oversight of the independent registered public accounting firm, the Audit and Finance Committee and our Board are requesting, as a matter of policy, that the stockholders ratify the appointment of EY as our independent registered public accounting firm. The Audit and Finance Committee is not required to take any action as a result ofwill consider the outcome of the vote when making future decisions regarding the compensation of our named executive officers.

    Vote

    Our Board of Directors Recommends That Stockholders Vote For The Approval, on this proposal. However, ifan Advisory Basis, of the stockholders do not ratify the appointment, the AuditCompensation of Our Named Executive Officers

    Thryv Holdings, Inc.552023 Proxy Statement

    Additional Information

    Stockholder Proposals to be Presented at Next Annual Meeting

    Our second amended and Finance Committee may investigate the reasonsrestated bylaws provide that, for stockholder rejectionnominations to our board of directors or other proposals to be considered at an annual meeting, the stockholder must give timely notice thereof in writing to the Company’s Secretary.

    To be timely for our 2024 annual meeting of stockholders, a stockholder’s notice of nomination or other proposal of business must be delivered to or mailed and received by our Chief Legal Officer & Human Resources and Executive Vice President, Chief Compliance Officer and Secretary at our principal executive offices not earlier than February 14, 2024 and not later than March 15, 2024. A stockholder’s notice to our Chief Legal Officer & Human Resources and Executive Vice President, Chief Compliance Officer and Secretary must set forth as to each matter the stockholder proposes to bring before the annual meeting the information required by our second amended and restated bylaws.

    Stockholders who intend to solicit proxies in reliance on the SEC’s universal proxy rule for nominees for election to the board of directors submitted under the advance notice requirements of our second amended and restated bylaws must comply with the additional requirements of Rule 14a-19(b) of the Exchange Act.

    Stockholder proposals submitted pursuant to Rule 14a-8 under the Exchange Act and intended to be presented at our 2024 annual meeting of stockholders must be received by us not later than December 30, 2023 in order to be considered for inclusion in our proxy materials for that meeting.

    Where You Can Find Additional Information

    We are subject to the reporting and information requirements of the Exchange Act and as a result file reports, proxy statements and other information with the SEC. The SEC maintains a website at www.sec.gov that contains reports, proxy and information statements and other information regarding registrants, such as Thryv Holdings, Inc., that file electronically with the SEC. We also maintain a website at www.thryv.com, at which you may consider whetheraccess these materials free of charge as soon as reasonably practicable after they are electronically filed with, or furnished to, retain EYthe SEC. The information contained in, or that can be accessed through, our website is not part of this Proxy Statement.

    Electronic Delivery of Stockholder Communications

    We encourage you to appoint another independent registered public accounting firm. Furthermore, evenhelp us conserve natural resources, as well as significantly reduce printing and mailing costs, by signing up to receive your stockholder communications electronically via e-mail. With electronic delivery, you will be notified via e-mail as soon as future annual reports and proxy statements are available on the Internet, and you can submit your stockholder votes online. Electronic delivery can also eliminate duplicate mailings and reduce the amount of bulky paper documents you maintain in your personal files. To sign up for electronic delivery:

    Registered Owner (you hold our common stock in your own name through our transfer agent, Computershare, Inc., or you are in possession of stock certificates): visit www.computershare.com and log into your account to enroll.

    Beneficial Owner (your shares are held by a brokerage firm, a bank, a trustee or a nominee): If you hold shares beneficially, please follow the instructions provided to you by your broker, bank, trustee or nominee.

    Thryv Holdings, Inc.562023 Proxy Statement

    Your electronic delivery enrollment will be effective until you cancel it. Stockholders who are record owners of shares of our common stock may call Computershare, Inc., our transfer agent, by phone at 1-800-736-3001 or visit www.computershare.com with questions about electronic delivery.

    “Householding”—Stockholders Sharing the Same Last Name and Address

    The SEC has adopted rules that permit companies and intermediaries (such as brokers) to implement a delivery procedure called “householding.” Under this procedure, multiple stockholders who reside at the same address may receive a single copy of our annual report and proxy materials, including the Notice of Internet Availability of Proxy Materials, unless the affected stockholder has provided contrary instructions. This procedure reduces printing costs and postage fees and helps protect the environment as well.

    This year, a number of brokers with account holders who are our stockholders will be “householding” our annual report and proxy materials, including the Notice of Internet Availability of Proxy Materials. A single Notice of Internet Availability of Proxy Materials and, if applicable, a single set of annual report and other proxy materials will be delivered to multiple stockholders sharing an address unless contrary instructions have been received from the appointment is ratified, the Audit and Finance Committee in its discretionaffected stockholders. Once you have received notice from your broker that it will be “householding” communications to your address, “householding” will continue until you are notified otherwise or until you revoke your consent. Stockholders may direct the appointment of a different independent registered public accounting firmrevoke their consent at any time duringby calling Broadridge at (866) 540-7095 or writing to Broadridge, Householding Department, 51 Mercedes Way, Edgewood, New York, 11717.

    We will bear the year if it determines that suchentire cost of solicitation, including the preparation, assembly, printing and mailing of a change would be inNotice of Internet Availability of Proxy Materials, this Proxy Statement, the best interests of our stockholdersproxy card and any additional soliciting materials furnished to stockholders. Upon written or the Company.

            A formal statement by representatives of EY is not planned for the Annual Meeting. However, EY representatives are expected to be present at the meeting and available to respond to appropriate questions.

    OUR BOARD OF DIRECTORS UNANIMOUSLY RECOMMENDS
    A VOTE "FOR"
    THE RATIFICATION OF THE APPOINTMENT OF ERNST & YOUNG LLP AS OUR INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM FOR 2015


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    HOUSEHOLDING OF MATERIALS

            We participate, and some brokerage firms, banks and other nominee record holders may be participating in the practice of "householding" of proxy materials. This means thatoral request, we are delivering only one copy of the notice and, if applicable, this proxy statement and the annual report to multiple stockholders in the same household. This procedure reduces our printing costs, mailing costs and fees. We will promptly deliver a separate copy of the noticeNotice of Internet Availability of Proxy Materials and, if applicable, thisour annual report and other proxy statement and the annual reportmaterials to any stockholder at a shared address to whom we deliveredwhich a single copy of any of thesethose documents upon request by writing or calling us atwas delivered. To receive a separate copy of the following address or phone number: Dex Media, Inc., P.O. Box 619810, 2200 West Airfield Drive, D/FW Airport, Texas 75261, Attention: Investor Relations; (972) 453-7000. Any stockholder who wants to receive separate copies in the future, or who is currently receiving multiple copiesNotice of Internet Availability of Proxy Materials and, would like to receive only one copy for his or her household, should contact us at the above addressif applicable, annual report and phone number. Stockholders who hold shares in "street name" may contact their brokerage firm, bank or other nominee record holder to request information about householding.

    OTHER INFORMATION

    HOW TO RAISE A MATTER AT A MEETING OR NOMINATE MEMBERS OF THE BOARD OF DIRECTORS

            In order to be included in the Company's proxy materials, for the 2016 annual meeting of stockholders, a stockholder proposal must be received in writing byyou may write our Company at Dex Media Inc., 2200 West Airfield Drive, P.O. Box 619810, D/FW Airport, TX 75261, Attention: CorporateChief Legal Officer & Human Resources and Executive Vice President, Chief Compliance Officer and Secretary no later than the close of business on December 21, 2015, and otherwise comply with Rule 14a-8 under the Securities Exchange Act of 1934.

            Our Bylaws provide that stockholders may propose business to be conducted at an annual meeting of stockholders and/or nominate individuals to be elected to the Board of Directors at an annual meeting of stockholders if such proposal or nomination is made pursuant to timely notice in writing to the Secretary of the Company at the address set forth on the cover page of this Proxy Statement. To be timely, a stockholder's notice shall be delivered to or mailed and received at the our principal executive offices not less than 90 days nor more than 120 days in advance of the anniversary date of the immediately preceding annual meeting; provided, however, that in the event that the annual meeting is called for a date that is not within 30 days before or after such anniversary date, notice by the stockholder in order to be timely must be so received not later than the close of business on the 10th day following the day on which notice of the date of the annual meeting was first mailed or public disclosure of the date of the annual meeting was first made, whichever first occurs. Such stockholder's notice shall set forth all of the information described in Section 11 of our Bylaws. A copy of our Bylaws is available upon request by any of our stockholders from the Secretary of the Company.

    Your vote is important. Whether or not you plan to attend the Annual Meeting in person, we encourage you to vote promptly over the Internet, by telephone or, if you requested to receive printed proxy materials, by completing and mailing a proxy card or voting instruction form, so that your shares will be represented at the Annual Meeting. Thank you for your prompt attention to this important stockholder responsibility.

    By Order of the Board of Directors



    Raymond R. Ferrell
    Executive Vice President, General Counsel and Corporate Secretary

    D/FW Airport, Texas
    April 17, 2015


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    INFORMATION CONCERNING DEX MEDIA'S 2015 ANNUAL MEETING

            Time and Location.    The 2015 Annual Meeting of Stockholders will begin at 9:00 a.m. local time on Thursday, May 28, 2015, at our headquarters at 2200 West Airfield Drive, P.O. Box 619810, D/FWDFW Airport, Texas 75261.

    Directions.Any stockholders who share the same address and receive multiple copies of our Notice of Internet Availability of Proxy Materials or annual report and other proxy materials who wish to receive only one copy in the future can contact their bank, broker or other holder of record to request information about householding, or our Chief Legal Officer & Human Resources and Executive Vice President, Chief Compliance Officer and Secretary at the address or telephone number listed above.

    Other Matters

    Directions from D/FW International Airport Directions from Dallas
    1. From terminals, take North Exit from Airport (State Hwy -97 Spur North/International Parkway N). 1. Take I-35E North toward Denton

    2.

     

    Take ramp right for TX State Hwy -114 West/John W. Carpenter Freeway toward Ft. Worth/ Grapevine

     

    2.

     

    Keep left to continue on TX-183 W, follow signs for Texas 183/Texas 114/Irving/DFW Airport

    3.

     

    Keep Straight onto TX State Hwy -114 South/TX-114 West/John W. Carpenter Freeway; bear right onto TX-114 West

     

    3.

     

    Keep right to continue on W State Hwy 114 W/TX-114 W, follow signs for Grapevine/Airport North Entry

    4.

     

    Take exit right on Texan Trail

     

    4.

     

    Take exit right on Texan Trail

    5.

     

    Follow the exit ramp to the stop light and turn left

     

    5.

     

    Follow the exit ramp to the stop light and turn left

    6.

     

    Proceed until the road ends (approximately a1/2 mile) and turn right onto Airfield Drive

     

    6.

     

    Proceed until the road ends (approximately a1/2 mile) and turn right onto Airfield Drive

    7.

     

    At the next stop light, turn left onto West Airfield Dr.

     

    7.

     

    At the next stop light, turn left onto West Airfield Dr.

    8.

     

    Upon passing three stop lights you will see Dex Media headquarters on your right (across the street from American Airlines hangar)

     

    8.

     

    Upon passing three stop lights you will see Dex Media headquarters on your right (across the street from American Airlines hangar)

    9.

     

    Turn into the guard gate take an immediate left then take the second right to arrive at the Dex Media headquarters

     

    9.

     

    Turn into the guard gate take an immediate left then take the second right to arrive at the Dex Media headquarters

    Our board of directors does not presently intend to bring any other business before the Annual Meeting and, so far as is known to our board of directors, no matters are to be brought before the Annual Meeting except as specified in the Notice of Annual Meeting of Stockholders. As to any business that may arise and properly come before the Annual Meeting, however, it is intended that proxies, in the form enclosed, will be voted in respect thereof in accordance with the judgment of the persons voting such proxies.

    Thryv Holdings, Inc.

    TO VOTE, MARK BLOCKS BELOW IN BLUE OR BLACK INK AS FOLLOWS: KEEP THIS PORTION FOR YOUR RECORDS DETACH AND RETURN THIS PORTION ONLY Signature [PLEASE SIGN WITHIN BOX] Date Signature (Joint Owners) Date VOTE BY INTERNET - www.proxyvote.com Use the Internet to transmit your voting instructions and for electronic delivery of information up until 11:59 P.M. Eastern Time the day before the cut-off date or meeting date. Have your proxy card in hand when you access the web site and follow the instructions to obtain your records and to create an electronic voting instruction form. ELECTRONIC DELIVERY OF FUTURE PROXY MATERIALS If you would like to reduce the costs incurred by our company in mailing proxy materials, you can consent to receiving all future proxy statements, proxy cards and annual reports electronically via e-mail or the Internet. To sign up for electronic delivery, please follow the instructions above to vote using the Internet and, when prompted, indicate that you agree to receive or access proxy materials electronically in future years. VOTE BY PHONE - 1-800-690-6903 Use any touch-tone telephone to transmit your voting instructions up until 11:59 P.M. Eastern Time the day before the cut-off date or meeting date. Have your proxy card in hand when you call and then follow the instructions. VOTE BY MAIL Mark, sign and date your proxy card and return it in the postage-paid envelope we have provided or return it to Vote Processing, c/o Broadridge, 51 Mercedes Way, Edgewood, NY 11717. DEX MEDIA, INC. 2200 WEST AIRFIELD DR. DFW AIRPORT, TX 75261 M87944-P64929 THIS PROXY CARD IS VALID ONLY WHEN SIGNED AND DATED. DEX MEDIA, INC. The Board of Directors recommends you vote FOR the election of all of the nominees set forth in the following proposal: 1. Election of Directors Abstain Against For Nominees: ! ! ! 1a. Jonathan B. Bulkeley The Board of Directors recommends you vote FOR the following proposal: Abstain Against For ! ! ! ! ! ! 2. Advisory vote to approve Dex Media's executive compensation. 1b. Thomas D. Gardner ! ! ! 1c. John Slater The Board of Directors recommends you vote FOR the following proposal: Against Abstain For ! ! ! ! ! ! ! ! ! 3. Ratification of Ernst & Young LLP as Dex Media's independent registered public accounting firm for 2015. 1d. W. Kirk Liddell ! ! ! 1e. Thomas S. Rogers ! ! ! In their discretion the proxies are authorized to vote upon such other business as may properly come before the annual meeting or any postponements or adjournments thereof. 1f. Alan F. Schultz ! ! ! 1g. Douglas D. Wheat NOTE: Each of the proposals is more fully described in our proxy statement. You can access and review our annual report and proxy statement on the Internet by visiting www.proxyvote.com ! ! ! 1h. Joseph A. Walsh No Yes ! ! Please indicate if you plan to attend this meeting. Please sign exactly as your name(s) appear(s) hereon. When signing as attorney, executor, administrator, or other fiduciary, please give full title as such. Joint owners should each sign personally. All holders must sign. If a corporation or partnership, please sign in full corporate or partnership name by authorized officer.

    57
    2023 Proxy Statement

     


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    Important Notice Regarding the Availability of Proxy Materials for the Annual Meeting: The notice of annual meeting and proxy statement for the 2015 annual meeting of stockholders and the annual report on Form 10-K for the year ended December 31, 2014, are available at www.proxyvote.com. M87945-P64929 DEX MEDIA, INC. Annual Meeting of Stockholders May 28, 2015 9:00 A.M. This proxy is solicited by the Board of Directors Raymond R. Ferrell and Paul D. Rouse, and each of them, as the true and lawful attorneys, agents and proxies of the undersigned, with full power of substitution and re-substitution, are hereby authorized to represent and to vote all shares of common stock of Dex Media, Inc. held of record by the undersigned on April 6, 2015, at the Annual Meeting of Stockholders to be held at 9:00 A.M., local time, on May 28, 2015, at the headquarters of Dex Media, Inc., located at 2200 W. Airfield Dr., DFW Airport, Texas 75261, and any adjournment or postponement thereof. Any and all proxies heretofore given are hereby revoked. The shares represented by this proxy card will be voted as directed or, if this card contains no specific voting instructions, in accordance with the recommendations of Dex Media, Inc.'s Board of Directors. This proxy authorizes each of Messrs. Ferrell and Rouse to vote at his discretion on any other matter that may properly come before the meeting or any adjournment or postponement of the meeting. Continued and to be signed on reverse side